Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

Promotion 88

Promotion Social Media Vendor Audience 88

Convene by PCMA

SEPTEMBER 12, 2021

Anne Daly Heller, publisher and executive editor of USAE died on Sept. Heller were publishing a CustomNEWS show daily for a medical society. Talk they did, hired a staff, created a mailing list and published their first issue September 14, 1982 — by pure coincidence one day after the first issue of USA Today hit the newsstands. (In

Publishing 75

Publishing Advertising Trade Show Hospitality 75

Bizzaboo

MARCH 13, 2023

How To Promote a Virtual Event: 12 Creative Virtual Event Marketing Strategies Want to rock your next virtual webcast or other event ? Keep these virtual event marketing basics in mind as you develop your promotional strategy. This promotion should be front and center when someone visits an event landing page.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?

Promotion 52

Promotion Social Media Registration Sponsors 52

Tourism eSchool

DECEMBER 12, 2022

Home 6 Smart Tourism Marketing Ideas to Combat Seasonality By Paige Rowett Published on December 13, 2022 The effect seasonality has on a tourism business is a major challenge of Tourism Businesses who we work with around Australia. A campaign idea to promote a accommodation package experience.

Tourism 52

Tourism Tourism Marketing Marketing 52

Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. Kimberly Hardcastle-Geddes New, yet-to-be published proprietary research from Freeman shows that roughly half of attendees register just five weeks before show time.

Registration 105

Registration Publishing Public Relations B2B 105

Gavel International

OCTOBER 9, 2023

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. Utilize AI to personalize account-based marketing (ABM) strategies for targeted outreach.

Marketing 52

Marketing Marketing Automation Social Media 52

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Only one in 10 plan to cut back on the number of physical events they will hold.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Smart Meetings

JULY 7, 2023

Rock takes on the role of marketing director at Wythe Hotel, bringing her eclectic background in publishing, retail, and commercial real estate. D’Wayne Leatherland D’Wayne Leatherland Leatherland has been promoted to chief operating office (COO) at Agenda: USA , Kansas City’s first and only Destination Management Company (DMC).

Hospitality 130

Hospitality Promotion Entertainment Retail 130

Smart Meetings

JULY 7, 2023

Rock takes on the role of marketing director at Wythe Hotel, bringing her eclectic background in publishing, retail, and commercial real estate. D’Wayne Leatherland D’Wayne Leatherland Leatherland has been promoted to chief operating office (COO) at Agenda: USA , Kansas City’s first and only Destination Management Company (DMC).

Hospitality 130

Hospitality Promotion Entertainment Retail 130

Smart Meetings

MAY 16, 2022

She has also served as associate publisher for BizBash, director of business development at Rachel Cho Floral Design, an event leader at both Industria Superstudio Overseas and Sole East Resort in New York, and more. Louisville Tourism promoted Lloyd to senior housing services manager. Georg in Einsiedeln, Switzerland.

Hospitality 235

Hospitality Tourism Tourism Management 235

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Motivation Excellence

JUNE 25, 2019

We forget most of the “letters” that show up in our mailbox are marketing collateral. Direct mail is promotional content sent to people via postal mail. Could direct mail marketing help you conquer outreach and keep people coming back for more? What Are Some Direct Mail Marketing Strategies? Not silly at all.

Marketing 130

Marketing Marketing Advertising Audience 130

Convene by PCMA

APRIL 4, 2024

A study published during the American Heart Association’s Epidemiology and Prevention/Lifestyle and Cardiometabolic Scientific Sessions, held in mid-March in Chicago, found that those who regularly took this approach to eating had a 91-percent higher risk of death from cardiovascular disease. One of those prongs is events.

Medical Meetings 111

Medical Meetings Trade Show Proposal Social Media 111

MeetingsNet

APRIL 5, 2024

Published: TableLogo_1.jpeg Image Alt Text: TableLogo.jpeg Gallery Slide Headline: Brand Everything Published: one-on-one_0.jpeg Image Alt Text: TableLogo.jpeg Gallery Slide Headline: Brand Everything Published: one-on-one_0.jpeg Image Alt Text: champagne.jpg Gallery Slide Headline: First-Timers Are Gold Published: pickleball_0.jpeg

Planner 52

Planner Publishing Trade Show Media 52

Smart Meetings

MARCH 28, 2022

The Ritz-Carlton, Half Moon Bay promoted Buciuman to hotel manager. Mandarin Oriental, Boston promoted Lindner to general manager. Kimpton Sylvan Hotel appointed Perry to director of sales and marketing. Over the last 20 years, Perry has become experienced in catering, meetings, events and hospitality sales and marketing.

Hospitality 130

Hospitality Promotion Management Publishing 130

Smart Meetings

MAY 25, 2023

Cvent has just published its list of Top Meeting Destinations and Top Meeting Hotels for 2023: Nashville and San Diego moving up to the second and third spots after Orlando. 2 in the 2019 ranking) This is the first time the “Top Destinations” list has been published since the onset of Covid-19. 1 ranked meeting destination in the U.S.

Meeting 246

Meeting Planner Venue Publishing 246

Endless Events

FEBRUARY 11, 2022

Most event platforms on the market offer both in-person as well as virtual event gamification solutions. To gamify means to take the mechanics of a game and give them non-gaming applications in workplaces, marketing strategies, or events. PCMA EduCon 2021 , for example, hosted a walking challenge to promote fitness and health.

Platform 317

Platform Sponsors Events Social Media 317

Convene by PCMA

AUGUST 23, 2022

Evans’ career spanned more than 40 years with Starwood Hotels and Resorts in sales and marketing roles. At the time he retired in 2000, Evans was senior vice president of global sales and marketing at Starwood. Evans & Associates, providing sales and marketing consulting. Several years later, he founded David R.

Publishing 98

Publishing Consulting Hospitality Booking 98

Bizzaboo

MARCH 15, 2023

Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more. Perhaps most notably, the EIC promotes Certified Meeting Professional (CMP) programs and credentials.

Website 98

Website Planner Certification Publishing 98

Motivation Excellence

NOVEMBER 21, 2023

She started at Motivation Excellence in our client marketing department eight months ago and quickly became involved in our Events Committee. My current goal is to actively promote awareness. Amy Rose is the subject of our latest Get to Know ME segment.

Incentives 191

Incentives Social Media Publishing Sports 191

MeetingsNet

DECEMBER 15, 2023

Published: neurodiverse1_1.jpeg Published: neurodiverse1_1.jpeg jpeg Gallery Slide Headline: 10 Ways to Make Meetings and Events Neuro-Inclusive Published: canadaflag-meetings_0.jpg jpeg Gallery Slide Headline: 10 Ways to Make Meetings and Events Neuro-Inclusive Published: canadaflag-meetings_0.jpg PriceShockPlanner1_1.jpg

Publishing 59

Publishing Media Incentives Planner 59

Eventtia

OCTOBER 26, 2017

Create an event webpage, start a blog, publish a few posts, share them on your social media, and … done! You just promoted your event and reached a bigger number of potential attendees. La entrada What is Content Marketing for Events, and How Does it Really Work?

Marketing 78

Marketing Marketing Social Media Publishing 78

Travel Daily Media

FEBRUARY 6, 2024

Supported by the Singapore Tourism Board (STB), The Meetings Show Asia Pacific 2024 promises to be a game-changer for meetings and events planners in the region, with its MICE market poised to grow from USD412.18 billion in 2023 to USD783.63 billion by 2032.

Meeting 91

Meeting Incentives Tourism Tourism 91

Tourism eSchool

FEBRUARY 13, 2022

A Tourism Marketer’s Guide to Getting Started with Email Marketing. Published on February 14, 2022. One of the fundamental marketing tactics for every tourism business should be the development and implementation of a regular enewsletter to engage current and potential customers. The Benefits of Email Marketing.

Tourism 52

Tourism Tourism Marketing Marketing 52

Conferences that Work

SEPTEMBER 21, 2016

Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Brand X’s Property in Somewhere, USA is a client of ours, and I am working on an influencer campaign to help promote Property Z’s event spaces as ideal venues for conferences and corporate meetings.

Marketing 127

Marketing Marketing Social Media Site Selection 127

Travel Daily Media

FEBRUARY 23, 2024

of India, through Services Export Promotion Council (SEPC), is hosting 250 international buyers and delegates from across the world, as part of pioneering “ATITHI: An exclusive Reverse Buyer-Seller Meet” to further boost inbound tourism and enhance business opportunities for stakeholders from Indian tourism industry.

Government 78

Government Tourism Tourism Sports 78

Endless Events

APRIL 1, 2022

For example, if you’re planning a digital marketing conference, Hubspot or MailChimp might be a great fit, while it would make very little sense to reach out to Red Bull GmbH or Southwest Airlines. Do some market research. Promote your event sponsors before and after the event. . Who has sponsored events similar to yours?

Sponsors 296

Sponsors Proposal Events Preparation 296

Tourism eSchool

SEPTEMBER 19, 2021

Published on September 20, 2021. Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Word of mouth marketing doesn’t just mean customers leaving great reviews on TripAdvisor. Widely promoted event hashtag. By Rebecca White.

Online 90

Online Tourism Tourism Social Media 90

DCI

SEPTEMBER 2, 2021

So instead of simply posting something simple on social media, destination marketing organizations should really be celebrating and reflecting on the more global impact of travel. Most communities know very little about those who lead their destination marketing organizations. Promote Partners. It’s time to do something real.

Tourism 66

Tourism Tourism Organization Marketing 66

Eventtia

APRIL 17, 2018

Promoting your event—the real way—is hard. Also, let’s not deny that shares and likes aren’t your ultimate goal when promoting your event. Let’s think for a second: You’ve published a Facebook ad announcing your upcoming […]. Let’s think for a second: You’ve published a Facebook ad announcing your upcoming […].

Marketing 48

Marketing Marketing Social Media Publishing 48

Crowdriff

JUNE 22, 2017

So, how can DMOs use local sports culture to promote their destination? Pittsburgh publishes a ton of content designed to inspire fans to start planning their trip. If you’re not sure how much content sports tourism can inspire, check out what NYC & Company has been publishing lately. Now the ball’s in your court.

Sports 52

Sports Promotion Publishing Website 52

Bizzaboo

JANUARY 8, 2024

What is the Difference Between Event Branding and Event Marketing? Event branding and event marketing are distinct but interrelated concepts in the event industry. Event marketing focuses on promoting your event to attract attendees and generate interest. Why is Event Branding Important?

Conference 105

Conference Social Media Sponsors Registration 105

Social Tables

OCTOBER 20, 2022

It explains who you are, what you stand for, what you do, and should be the keystone of your webinar marketing campaign. Create a webinar marketing strategy. A successful webinar marketing strategy continues to build momentum throughout the entire pre-event stage. Learn how to create professional branded marketing from scratch!

Registration 158

Registration Virtual Events Advertising Social Media 158