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Case study: SAP Sapphire 2022 (10 locations)

The MICE Blog

Location of Event. SAP Sapphire program in 2022 consist of ten different events and locations (including virtual): . We retired the single-location experience and replaced it with a program that supports nine, different in-person events, each providing a location-relevant experience (local language, relatable customer stories).

Location 130
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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Record and sponsor your breakout sessions. You can put content on a private or public YouTube channel with sponsor content at the beginning or end of the recording. This is a win-win-win; attendees and the public can view the content anytime, sponsors gain additional exposure, and you receive additional revenue.

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How to Move a 2,000-Person Expo to an MLB Stadium in 3 Months

Smart Meetings

As we walked through Petco Park, with the intention of using the seating bowl for the keynote speaker, Andrea realized it would be a memorable location for the entire show. One way in and out, which provided max safety and visibility for sponsors. Ballpark digital signage for conference logo and sponsor info. We got lucky.

Sponsors 290
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Here’s How to Create the Perfect Event Proposal Template

Eventtia

Created by an event organizer for sponsors who might be willing to sponsor the event. Here, the event proposal’s main role is to communicate how prospective sponsors can benefit from sponsoring the event, as well as to explain the event’s concept and agenda to these prospective sponsors. EVENT NAME].

Proposal 118
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How to Produce a Stand-Out Experience

Smart Meetings

Yet too often the speaker selection process is managed by the sales and marketing teams, and it usually identifies people in two major categories– sponsors and big corporate logos. What’s At Stake. Remember that customer experience includes every single interaction a customer has with a brand.

Speakers 299
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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Using video testimonials helps to further solidify the experience within the minds of prospective registrants.

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A Fresh Crop of Exhibit Managers

Convene by PCMA

We need to make sure they understand and get value from our events because if they don’t come back, our exhibitors and sponsors won’t come back.” The second and remaining points were drawn from an ECEF survey of 1,500-plus sponsors.