article thumbnail

Survey: Many Event Marketers Say Orgs Not Effective at Virtual Events

Smart Meetings

The last two years served as a chance to learn the ins and outs of virtual events. So why have 64 percent of surveyed event marketers said they’re only “moderately” or “not effective at all” at creating virtual events that provide value? times [the money] for hybrid events.”. Fatigue or Value Mismanagement?

article thumbnail

Pivoting To Virtual Events: The Success Story of Kenes Group

Endless Events

Another week, another inspiring story about pivoting to virtual events! All across the nation, event planners have been learning the ropes of virtual events. She studied Convention, Event, and Exhibition Management and has been a titan of the industry for years. Pivoting To Virtual Events: The First One.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

New Kenes Group Study on Healthcare Professional Preferences of Virtual Events, 2020 vs 2021

Travel Daily News

Kenes Group findings indicate that HCPs are keener to exchanging knowledge virtually now than one year ago.

article thumbnail

CMP Spotlight: Get to Know Desireé Dolecki, CMP

Smart Meetings

As she prepared to graduate, she took on a role as a marketing coordinator at a major healthcare company. There, she began working closely with the event planner. “As Looking Forward She says that the future of the events industry, especially post-COVID, is bright. By junior college, she began studying graphic design.

article thumbnail

Event Marketing Study: ‘Now Is the Time to Regain Your Footing’

Convene by PCMA

Here’s a closer look at CMO Council’s study, “NextGen Events: Optimized for Outcomes,” produced in collaboration with Cvent and based on a survey of 150 global marketing leaders and in-depth interviews with executives from Equifax, GE Healthcare, HCL Software, and GfK: Formats and types of events are under greater consideration.

article thumbnail

10 Tips for Pharmaceutical Events

Endless Events

Healthcare providers can’t always accept gifts like meals or accommodations. Consider who you invite to this event and check which professional codes they follow. Ensure your event doesn’t conflict with any of these guidelines. If an in-person event is still too expensive for your pharma event, opt for a virtual event instead.

Events 156
article thumbnail

Killing It! Event-Related Companies on the Fast Track

MeetingsNet

companies based on revenue growth, is led by a healthcare management company, but a close second is a group-transportation platform that meeting and event planners may want to know about if they don’t already: CharterUp. company, specializing in virtual events, VIP experiences, and destination trips, has made the Inc.