Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your event planning template and checklist.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Event Management Software.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Traveler's Q

SEPTEMBER 28, 2023

Event branding also helps to convey the event’s purpose, message, and values, making it easier to communicate with stakeholders. Additionally, a well-defined brand strategy helps event organizers create a cohesive visual and verbal identity, including logos, slogans, website design, and marketing collateral.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Smart Meetings

MAY 5, 2021

A few possibilities for virtual event planners to provide networking opportunities for attendees include: Live chat tools alongside a session (part of the platform), where attendees can ask questions to the presenter and engage with each other. Open video conference rooms before or after the event for attendees to hang out.

Virtual Events 280

Virtual Events Attendee Social Media Speakers 280

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

MAY 9, 2023

Every event planner wants community, but you need to match the right types of people together to form that community — and that’s no small feat. If you use the right event platform , an AI engine can recommend new connections to each attendee based on shared attributes. Pull Better Post-Event Analytics Was your event successful?

Event Planning 177

Event Planning Automation Social Media Panel 177

Endless Events

APRIL 27, 2022

One study shows that 44% of association members recognize the increasing importance of an event community. Event platforms are on the same page as they aim to monetize the concept of community; they are offering year-round subscriptions and thus edging closer to becoming fully-fledged community platforms.

Online 177

Online Virtual Events SEO Platform 177

Endless Events

OCTOBER 11, 2022

Social media and press coverage. Remember, your sponsors have to justify this cost to their bosses, so quantify the value of your event to score more sponsorships. Post your event on SponsorMyEvent , which is an online marketplace for sponsorships. Thanking sponsors with shoutouts before, during, and after the event. .

Sponsors 296

Sponsors Social Media Events Online 296

Bizzaboo

AUGUST 3, 2023

The pandemic accelerated the need for solutions to help event organizers plan, execute, and measure the success of virtual, in-person, and hybrid events. But which event management platform is the best for you and your organization? Here are some telling statistics about event tech: 68.9% Check out this article.

Management 98

Management Registration Vendor Event Apps 98

Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team. In June 2007, I made a website.”

Events 317

Events Audience Social Media Planner 317

Social Tables

OCTOBER 20, 2022

leading up to the event. Popular webinar marketing channels include: Groups and event pages Social media ad campaigns Search engine advertising Email marketing campaigns The brand/company website Cross-promotion with webinar hosts and speakers. Choose the right webinar platform.

Registration 158

Registration Virtual Events Advertising Social Media 158

Convene by PCMA

DECEMBER 4, 2023

If you haven’t added influencer marketing — a collaboration between popular social-media users and brands to promote brands’ products or services — into your event marketing mix yet, consider these five reasons to do so. Influencer marketing enables you to: Reach younger audiences.

Marketing 52

Marketing Marketing Automotive B2B 52

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Bizzaboo

AUGUST 7, 2023

Key Elements of Effective Event Ticketing Your event ticketing process determines your attendees’ anticipation and excitement toward your event. Here are some key elements to ensure your event ticketing process is a resounding success: 1.

Registration 92

Registration Social Media Events Advertising 92

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?

Advertising 105

Advertising Marketing Marketing B2B 105

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. How to promote an event on Facebook: The complete guide. Build credibility and trust. .

Promotion 88

Promotion Social Media Vendor Audience 88

Eventtia

OCTOBER 9, 2023

Agree upon the KPIs to track the event’s performance, including customer footfall, social media mentions, number of sales, and more. Secure your event location Depending on your event’s scale and nature, you might choose your flagship store or an alternative branch. Strategize the marketing and execution.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Endless Events

MAY 14, 2018

Check-In Tip for a Headache-Free Event. Use an integrated platform that manages all your registration tasks at once. But the debate continues whether “consent” or “legitimate interests” can be best used by event marketers when finding a basis to contact those on their mailing lists. The first step is to make it personal.

Proposal 201

Proposal Marketing Marketing Social Media 201

Bizzaboo

OCTOBER 11, 2023

Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life. Today, event marketers have an array of technologies to choose from and incorporate into their event tech stack. Event tech also leads to a better user experience.

Event Technology 105

Event Technology Technology Technology Registration 105

Eventtia

SEPTEMBER 9, 2022

The first thing you should do when planning your media outreach is research which types of press are likely to cover your event. For example, food magazines would be better platforms to run PR for food events. Local media is far more likely to cover your food event than national media outlets like CNN.

Social Media 62

Social Media SEO Public Relations Events 62

Social Tables

SEPTEMBER 14, 2021

Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking social media updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications. Utilize social media.

Social Media 176

Social Media Registration Virtual Events Audience 176

Eventtia

DECEMBER 1, 2022

Why marketers need to embrace automated marketing to deliver a modern customer experience. Instead, ads litter the sides of web pages, are scattered into social media feeds, and run between videos and/or T.V. There are many strategies for event marketing, and gathering information can help you to understand your audience.

Automation 62

Automation Virtual Events Marketing Marketing 62

Bizzaboo

FEBRUARY 20, 2023

If you don’t engage and interact with your audience, you’ll risk losing their attention to other websites and applications. Additionally, according to Markletic’s report, 38% of marketers encounter technical problems during virtual events. Survey the market and demo different platforms to find one that is a solid fit.

Conference 98

Conference Sponsors Virtual Events Speakers 98

All Conference Alert

AUGUST 31, 2023

Whether you want to promote an educational event or an academic conference, these strategies will work for everyone alike. Leverage Social Media One of the effective ways to promote events online for free is to use social media. In short, you can get qualified leads from such websites.

Promotion 52

Promotion Advertising Social Media Audience 52

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. And while you can always qualify audience engagement at live events with your gut, it’s a whole lot more effective to quantify it using hard data.

Audience 134

Audience Social Media Media Events 134

Bizzaboo

NOVEMBER 28, 2022

Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.

Event Technology 98

Event Technology Technology Technology Registration 98

Convene by PCMA

NOVEMBER 29, 2023

Course Objectives Upon completing this course, participants will be able to: Understand the foundational concepts of artificial intelligence (AI) and its applications in the event industry. Explore exciting and useful AI platforms and technologies relevant for event organizers.

Event Planning 52

Event Planning Telecommunications Logistics Regulations 52

Eventtia

DECEMBER 11, 2021

The term “event technology” refers to any software, hardware (machine), or digital tools that assist the planning, management, and execution of an event, and in this case, a hybrid event. Event Technology Enhancing Experience. Why do we need event technology in the first place?

Event Technology 62

Event Technology Technology Technology Social Media 62

Traveler's Q

DECEMBER 21, 2023

In this regard, event websites have emerged as a key platform that can play a major role in driving ticket sales and promoting events online. In this article, we explore some of the best tools and techniques for creating successful event websites and maximizing ticket sales through effective event marketing.

Website 130

Website Marketing Marketing Social Media 130

Eventtia

JUNE 8, 2023

This step is by far the most time consuming and consists of a long list of actions (see below) depending on the type of event you’re running. Finding venues (or online event platforms), vendors, speakers, sponsors, etc. So the more time you invest in event management, the more professional your event will be.

Management 109

Management Logistics Events Speakers 109