Sat.Mar 02, 2024 - Fri.Mar 08, 2024

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Why It’s Time to Get Serious About AI for Events

Smart Meetings

Event tech native Nick Borelli: AI will remove the drag stuff so you can produce A+ events Nick Borelli, director of marketing for the ethical facial analytics company Zenus Inc., has good news for meeting professionals. AI is not just one more thing they have to learn to do their jobs. “It is actually a tool that will get some of that ‘drag stuff’ out of the way to focus on the things that you really want to do, the reason you got into the events industry in the first place,” he explained at Sm

Events 278
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Is It Time For A Rebrand?

Dana Communications

At Dana, our core belief is this: A brand is not just a logo, symbol or tagline – it is a living entity, a collection of perceptions and beliefs that live in the hearts and minds of your customers. And, like any living entity, a brand has to grow and evolve. Sometimes the need for change is obvious (check out our Brand Reckoning blog here ). Other times, not so much.

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Ignite Your Networking Game with These Innovative Corporate Event Ideas

Traveler's Q

Are you tired of attending the same boring networking events that feel more like a chore than an opportunity to connect with others in your industry? It’s time to ignite your networking game with innovative corporate event ideas that will leave a lasting impact on your professional development. Gone are the days of traditional mixers and awkward icebreakers.

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HVAC

Motivation Excellence

BUSINESS ATMOSPHERE Following the lethargic recovery from the Great Recession, a nationally ranked and independently owned HVAC and plumbing distributor wanted to drive incremental sales and gain market share with an energetic and engaging self-funded travel incentive for their loyal customers and preferred prospects. Creating A Solution Working with our client’s financial and marketing teams, we examined historic sales, GP, and growth potential to develop a meticulous and reasonable goal-

Prospect 130
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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Smart Moves in Chicago, Atlanta and More

Smart Meetings

Sam Newton Sam Newton, Louisville Tourism Newton is Louisville Tourism ’s first-ever Airport Welcome Center Manager. He will lead Muhammad Ali International Airport’s new welcome center through its opening and oversee the center’s staff in greeting visitors and helping them navigate Louisville. Most recently, he served as senior manager of operations at Frazier History Museum.

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Conference Metrics That Matter

Convene by PCMA

Event participation is the single-most important leading indicator, and focusing on participation performance goals will help you reach your overall goal. (AI-generated Adobe Stock photo) Not all metrics can give you the insights you need right now. Lagging indicators look at the past — the end results of your efforts — whereas leading indicators look ahead and attempt to predict future outcomes.

More Trending

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Use spectives to unlock the full potential of conferences

Conferences that Work

During a 1992 conference, I created the first of what I now call spectives. A spective is a plenary closing session that combines a retrospective (looking back at what just happened) with a prospective (looking forward into the future). My visual metaphor for a spective is the two-faced Roman god Janus, who was “the god of beginnings, gates, transitions, time, duality, doorways, passages, frames, and endings” [Fun fact: The month of January is named for Janus.

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7 Ways to Embed Wellness in Your Meetings

Smart Meetings

Incorporating wellness into events authentically, rather than as a mere marketing strategy, requires thoughtful planning and a genuine commitment to the health and well-being of participants. This approach, when executed with sincerity, enriches the event experience, fosters a positive atmosphere and promotes lasting impacts on attendees’ lifestyles.

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What Can the Events Industry Learn From ‘Emotioneering’?

Convene by PCMA

Among the slew of ads that aired during the 2024 Super Bowl in February, the best (at least according to a New York Times critic ) had one thing in common: They sought to stir our emotions, from the uplifting (the NFL ) to the nostalgic ( VW ) to the tearjerker (Kia — above). Turns out, making a play for our heartstrings is a sound strategy. “Two-thirds of people globally say they want brands to help them feel intense emotions,” according to VML Intelligence’s “The Age of Re-enchantment” 2023 re

Trends 101
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TourReview ranks Germany as the number 10 top European destination

Travel Daily Media

The post TourReview ranks Germany as the number 10 top European destination appeared first on TD (Travel Daily Media) Brand TD. Ahead of Arival and ITB Berlin next week, TourReview – the technology-driven travel review platform for the tours and activities sector – unveils Germany as the number ten ranked destination in Europe based on traveller reviews and also reveals the top five cities with the highest travel quality attractions and activities in Germany.

Online 88
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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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6 Popular Destin Neighborhoods: Where to Live in Destin in 2024

Redfin

Nestled along the stunning Emerald Coast, Destin, FL, is known for its pristine white sand beaches, crystal-clear waters, and world-class fishing. Destin draws residents seeking a laid-back coastal lifestyle with its charming harbor, vibrant boardwalk, and abundance of outdoor activities. For example, the median home sale price is $600,000, while the average rent in Destin is $2,302.

Sports 71
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New and Renovated: Here Comes the Sun

Smart Meetings

Hold a Meeting in Destinations Known for Warmth As spring draws near, many are eager to get outside and enjoy the increasingly sunny days. What better place to do so than in a destination known for both sunny weather and a bright, joyful local culture. Whether you find yourself heading off to Orange County, Sedona, or Frisco, rest assured that each destination enjoys over 200 days of sunshine per year on average.

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International Women's Day 2024: Embracing opportunities

EHL Insights

Today is International Women's Day 2024 and we look back to the second edition of Women in Leadership at EHL, filled with female role models and characterized by a contagious, inspiring energy. Here are a few pearls of wisdom shared with us during the panel "Essential ingredients for a flouring life and fulfilling career" with the panelists Sabine Krauss (CHRO Hilti), Dr.

Panel 59
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BRIDGES 2024 by RARE to be held in Delhi from 4th to 6th April

Travel Daily Media

The post BRIDGES 2024 by RARE to be held in Delhi from 4th to 6th April appeared first on TD (Travel Daily Media) Brand TD. RARE India, which completes 20 years of operations this year, noted as the largest community of boutique owner run hotels and experiences, with a singular focus on promoting community inclusive, planet sensitive travel in the Indian subcontinent, will host BRIDGES 2024 from 4 th to 6 th April at The Roseate, New Delhi.

Tourism 81
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Maximalism in Minimalism: Designers Share 26 Tips for Infusing Maximalist Vibes into Minimalist Spaces

Redfin

Dive into the world of harmonizing contrasts as seasoned professionals offer expert insights on seamlessly blending maximalist aesthetics with minimalist settings. From compact New York apartments to spacious open-concept rentals in LA , discover in this Redfin article how to infuse your living spaces with maximalist charm while maintaining the simplicity of minimalism. 1.

Booking 71
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Travel and Experience by Train

Smart Meetings

Hop on the train for travel and team-building For meeting professionals and their clients, traveling can be crucial to the job. This can come with some headaches, especially with the heightening uncertainty surrounding planes continually delaying departures or even failing to depart at all. Travelers may want to consider a more affordable and scenic experience—a good old fashioned train ride.

Training 246
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10 Fun Social-Media Trends to Try on for Size

Convene by PCMA

If your organization has a weighty mission, does that mean that “light” social media content is off-limits when it comes to promoting your annual event? In the immortal words of Meghan Trainor, “nah to the ah to the no, no, no, no.” When used appropriately, dance reels, Taylor Swift memes, cat videos, and the Wes Anderson aesthetic (IYKYK) can help humanize your event’s brand and build loyalty among followers.

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Experiences in travel are constantly changing 

Travel Daily Media

The post Experiences in travel are constantly changing appeared first on TD (Travel Daily Media) Brand TD. Representative Image Arival CEO reveals four major themes impacting experiences industry in 2024. Arival CEO and co-founder Douglas Quinby kicked off the Arival 360 event in Berlin by revealing the four major themes of this year’s event: Opportunities and challenges – how authorities are responding to challenges like over-tourism and the environment – e.g. introducing fees, limiting touris

Travel 81
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The Ultimate Santa Fe, NM Bucket List: 8 Ideas for Exploring the City

Redfin

With exhilarating hiking trails and a vibrant artistic community, Santa Fe is a beacon of creativity and adventure, promising memorable experiences and opportunities for enriching self-reflection. When exploring and learning more about living in Santa Fe , It’s hard not to be captivated by the rich culture of this town and start to explore renting an apartment in Santa Fe or even buying a home in the city.

Culture 70
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The Curtis Denver Promotes Inclusivity

Smart Meetings

A Colorado pop-culture hotel supports women and the LGBTQ community through CSR Innovative ideas and progressive inclusivity are gaining more awareness than ever in the hospitality industry, and sometimes original ideas need the support of an established brand. General Manager of the Curtis Denver—a DoubleTree by Hilton Hotel Lizzie Raudenbush sat down with Smart Meetings to talk about the downtown Denver pop-culture themed boutique hotel, the unique events it offers, its Corporate Social Respon

Promotion 246
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Peer-to-Peer Connections Matter for Career Advancement

MeetingsNet

When meeting professionals gather and commiserate, the perspective and wisdom in the room is priceless. Are you putting yourself out there? After covering the meetings industry for 32 years, one of the few things I know for sure about this business is that nobody would hire me to be a meeting planner. The hyper-granular attention to detail required to negotiate and contract the various parts of an event, and then manage the ever-changing tactical and strategic elements leading up to the opening

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THAIFEX – HOREC Asia 2024 opens, targeting the HoReCa industry

Travel Daily Media

The post THAIFEX – HOREC Asia 2024 opens, targeting the HoReCa industry appeared first on TD (Travel Daily Media) Brand TD. Deputy Prime Minister and Minister of Commerce Phumtham Wechayachai presided over the opening ceremony of THAIFEX – HOREC Asia 2024, targeting the export market of the HoReCa (hotel, restaurant, and catering) industry to enhance Thailand’s potential as the centre for the hotel, restaurant, and catering business sector in Asia.

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Beyond the City: 11 Charming Small Towns in Utah

Redfin

Utah, a state known for its breathtaking landscapes and outdoor adventures, also harbors quaint small towns just waiting to be explored. From the rugged beauty of the desert to the tranquility of mountain valleys, these towns offer a glimpse into Utah’s rich history, vibrant culture, and stunning natural beauty. Whether you’re looking to buy a home in Utah , or you just want to learn more, you’re in the right place.

Culture 70
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Wellness Tips for Meetings and Events

Smart Meetings

How to effectively bringing health and happenings together Everyone seems to be looking for health and wellness tips to improve event attendee experiences. Whether it’s non-alcoholic beverage offerings or wellness activities such as electrolyte IVs, the demand is surging for event programming that promotes a healthy lifestyle and supports a vast array of drinking choices.

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What is the triple bottom line and how does it work?

EHL Insights

In a world where corporate greed and profiteering have been cited as two of the primary drivers behind the ongoing cost-of-living crisis that’s increasing financial hardship across Europe , the idea that businesses could exist for any reason other than profit seems hard to fathom.

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How meetings help create connectedness, combat loneliness

MPI

In our increasingly digital world, where loneliness and a sense of disconnectedness are prevalent for many people, live events such as business conferences and trade association meetings are becoming more important than ever for human connection and belonging.

Meeting 59
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‘Programming Stellar Content That Connects With an Audience’

Convene by PCMA

Potential event attendees still enjoy meeting in person, but they want to make sure they go to the events that are right for them, said Monique Ruff-Bell, TED’s chief program and strategy officer. TED is celebrating its 40th anniversary this year. How has the iconic conference exploring the intersection of technology, entertainment, and design — which crafted the compelling 18-minutes-or-under presentation that has become a model for many events — evolved?

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The Story Behind the 2024 Smart Women in Meetings Awards

Smart Meetings

A community of female leaders built on welcoming others emphasizes the power of belonging The announcement of the 2024 Smart Women in Meetings Award winners that went out Friday swelled the ranks of leaders honored to more than 1,000 strong. The seeds of that powerful community were planted nine years ago in a ballroom at The Ritz-Carlton, Denver. Smart Meetings founder Marin Bright built her career in hospitality, first in luxury hotels at Mandarin Oriental and then in the meetings and events B

Meeting 246
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Beyond the City: 10 Charming Small Towns in Nevada

Redfin

Beyond the neon lights of Las Vegas and the historic streets of Reno lies small towns in Nevada like Fallon and Boulder City. These towns invite explorers to discover the quieter, yet equally captivating, side of the Silver State. In this Redfin article, we’ll take a closer look at 10 of these charming towns – each with their own distinct personality and history.

Sports 67
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4 Takeaways from Big Attendee-Preferences Survey

Special Events

Freeman’s annual gauge of event participants reveals a few differences between attendees of different generations—but many important similarities too.

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Global DMC Partners Announces New Irish Partner Wallace Travel Group

Global DMC partners

Global DMC Partners (GDP), the largest global network of independent destination management companies (DMCs) and specialized event service providers, is pleased to welcome its most recent partner to the prestigious network - Wallace Travel Group, a privately owned, Irish DMC specializing in.

Travel 52
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NAMM: Harmonizing Innovation

Smart Meetings

Behind the scenes of The NAMM Show In January, Smart Meetings had the privilege of attending The NAMM Show (National Association of Music Merchants) in Anaheim, California. Smart Meetings sat down with Cindy Sample, Director of Trade Show Operations at NAMM , to get a better sense of how the show came together between working with Visit Anaheim, security set-up, and the inclusion of AI within the many discussions that took place this year.

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Timeless Fusion: How to Blend Vintage and Modern Design According to Experts

Redfin

Explore the delicate balance of design as experienced professionals reveal their insights into seamlessly blending vintage aesthetics with modern settings. Whether you’re living in the historic apartments of New York City , to modern Los Angeles rentals, this Redfin article will show you how to infuse your living spaces with the richness of vintage charm while maintaining the simplicity of modern interior design. 1.

Fashion 68
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Innovative Corporate Event Branding Ideas

Blue Spark Event Design

Innovative event branding ideas can help your event stand out, leave a lasting impression on attendees, and reinforce your brand identity. Creative event branding concepts have the power to make your event unforgettable, make a strong impact on participants, and strengthen your brand’s image. When exploring ways to showcase a corporate brand at a conference, our brainstorming sessions always circle back to the conference objectives.

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Key insights for aspiring female hospitality leaders 

EHL Insights

In view of International Women’s Day, the 2024 Women in Leadership (WIL) initiative at EHL Hospitality Business School hosted their second edition of the WIL conference to an audience of over 100 people. WIL was a resounding success, celebrated for its energy and mutual learning of participating attendees. This unique gathering saw women of different generations unite at EHL Lausanne Campus, where aspiring EHL female students and industry executives and leaders from the hospitality industry (mem