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Building a Successful Social Media Marketing Campaign

Solimar International

Social media plays a massive role in traveler decision. Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.

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8 Engagement Tips for Your Next Hybrid Event

Smart Meetings

Hybrid events—whether they are conferences, expos or training courses—are meetings that can be accessed in person at a physical location, or remotely via an online platform. Consider the wants and needs of your audience and use your event platform to easily share accessible content that will truly excite them.

MICE professionals

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8 Human Resource Strategies To Make Employees Feel Included When Working Remote

Best Corporate Events

But given the pandemic and the tremendous shift to remote work, businesses must work hard to develop what happens organically in an office setting – a sense of belonging and inclusion. So how can you make remote workers feel like a genuine part of the company’s fabric, even if they’re at home? Tap Into Multi-Channel Communication.

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Here’s Why Technology Should Be At The Core Of Your Event Strategy

Endless Events

logistics : event registration, shipping, paper materials, travel, and attendee communication. marketing efforts : reach your audience through ads, social media, and email marketing. Ask yourself: what is the function of an event platform ? After all, it could even be argued that platforms have become the new venues !

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Video Marketing Trends to Watch in 2022

Advanced Travel and Tourism

Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. The pandemic has continued to leave users skeptical of online platforms and flashy ads, so brands have had to get creative.

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7 Tips for Driving Attendee Engagement at Virtual Events

Smart Meetings

A few possibilities for virtual event planners to provide networking opportunities for attendees include: Live chat tools alongside a session (part of the platform), where attendees can ask questions to the presenter and engage with each other. Hashtags across social media platforms for cohesion and to aggregate conversations.

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6 Tips for Keeping Attendees Tuned In During Your Online Events

Smart Meetings

Here are eight tips from the team at video communication company Livestorm to ensure your event delivers engagement. Choosing a platform that allows attendees to upvote the most interesting questions for speakers to answer first can help to keep a lively conversation going. Find knowledgeable, diverse speakers.

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