Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Traveler's Q

DECEMBER 14, 2023

This includes identifying your target audience, determining the best platform to reach them, and creating compelling marketing materials. Include a link to your event website and a short blurb about what attendees can expect, making it easy for anyone you communicate with to learn more.

Website 130

Website Online Social Media Promotion 130

Eventtia

OCTOBER 19, 2022

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. This is the main challenge of marketing and promoting a hybrid event, but there are also some other key challenges you’d need to consider. Key Challenges to Planning and Marketing a Hybrid Event.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Eventtia

SEPTEMBER 9, 2022

PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. For example, food magazines would be better platforms to run PR for food events. The purpose of any event should be clear—whether it’s connecting with stakeholders, creating awareness in a new market, etc.

Social Media 62

Social Media SEO Public Relations Events 62

Tourism eSchool

SEPTEMBER 5, 2021

If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. You know what you want, but unsure of how to communicate it. What tourism experience you sell and key distribution platforms.

Website 95

Website SEO Tourism Tourism 95

AltexSoft Travel

JULY 14, 2022

Immersive travel implies, well, immersing in the foreign culture which in most cases means mingling with the community at the place of destination, engaging in traditional activities, attending local events and so on. TripAdmit ), or even a focused, multi-featured tour operator platform (e.g., TripCreator ), a channel manager (e.g.,

Travel 105

Travel Travel Affiliate Booking 105

Stova

MARCH 25, 2024

If you're on the hunt for your next event registration software, consider these tips to help you stay on track and find the platform of your dreams! Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more.

Registration 40

Registration Social Media Event Apps Website 40

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Tourism eSchool

APRIL 30, 2020

If you work in Destination Marketing, we have a COVID-19 Immediate Response Action Plan for you, as well as a VCOVID-19 Immediate Response Action Plan for Visitor Centres and Visitor Servicing. Sydney Edible Garden Trail are running ticketed virtual tours, with all proceeds to local community gardens. Accommodation. Rebecca White.

Tourism 97

Tourism Tourism Social Media Online 97

Bizzaboo

MARCH 1, 2023

With so many different ways to market your event, it’s hard to know how to successfully promote your events. The key is to break down your event strategy into smaller initiatives to make it more manageable, which is exactly what we do in this ultimate guide to event promotion and marketing. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

With so many different ways to market your event, it’s hard to know how to successfully promote your events. The key is to break down your event strategy into smaller initiatives to make it more manageable, which is exactly what we do in this ultimate guide to event promotion and marketing. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Social Tables

APRIL 23, 2019

Focus on one key hook to clearly communicate your best selling point. Now, it’s important to mention that there are plenty of amazing event names that don’t follow all of these rules, like Content Marketing World or The Golden Raspberry Awards. For SEO purposes, choose something that still has an available URL.

SEO 139

SEO Events Audience Social Media 139

AltexSoft Travel

MARCH 23, 2022

Before diving in, watch how tours and attractions market works. A tour operator is a travel company that devises the trip, books its components, markets it, and sells to travelers or travel agents. Some platforms also come with dynamic pricing capabilities so that you can adjust your rates for groups, seasons, and so on.

Booking 52

Booking Technology Technology Travel Agent 52

Eventtia

AUGUST 3, 2022

For example, how much would the festival spend on venue hire , booking acts, staffing costs, marketing, etc? Marketing and promotion costs. It can be easy to miss the marketing phase out of your event’s budget, given how late it usually comes in the process. Paid adverts/marketing. On-site merchandise and freebies.

Events 62

Events Event Planning Virtual Events Venue 62

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? Therefore, it deserves to be marketed in its own unique way.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Social Tables

MAY 14, 2019

Your success as the event planner relies on your ability to not only create a successful event, but also your ability to communicate that success to stakeholders based on shared performance indicators that show event ROI. Plus, something like say, digital marketing might not exactly be your forté. Lock in your event budget.

SEO 141

SEO Proposal Sponsors Events 141

AltexSoft Travel

JANUARY 31, 2020

Airline industry made an impact on how we buy things today, and how those things are marketed. Driven by insane competition, airlines relied upon many tools to survive on the market. Besides innovative technologies themselves, marketing plays a huge role in running business successfully. Understanding the air travel market.

Airlines 121

Airlines Advertising Marketing Marketing 121

Stova

MARCH 14, 2024

Make life easy with a single platform streamlining the entire user experience, from registration to networking and onsite engagement. Remember SEO. Modern EMS solutions make building SEO-optimized websites easy. Clear communication channels and quick responses build trust. Make event registration and marketing a breeze.

Website 64

Website Registration SEO Speakers 64

Bizzaboo

OCTOBER 18, 2023

This type of software for event planners provides a centralized platform where planners can manage tasks such as event registration, attendee engagement, venue selection, speaker scheduling, ticketing, and much more, all within a single interface. Integrations These days, it’s not uncommon for organizations to use hundreds of different tools.

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

DECEMBER 18, 2022

Event Marketing. To make the most out of your event management platform, it’s important to choose a solution that easily integrates with the other tools your team uses every day. They can also use the app to communicate with speakers and other attendees and engage in interactive polls and surveys, among other things.

Management 123

Management Sponsors Registration Speakers 123

AltexSoft Travel

FEBRUARY 15, 2022

We’ve touched on the topic of website localization earlier, and in this article, we want to dive deeper into the technicalities of an adaptation process and share our experience of adjusting travel platforms to foreign markets. But first, let’s briefly recap the basics. What is localization and how to approach it? localizing payments.

Website 52

Website Travel Travel SEO 52

AltexSoft Travel

MAY 13, 2021

Moreover, they will seek platforms that will give them the independence of search and payment. The main components of direct sales are communication, personalization, and usability. Either way, these are the functions you will often find in the booking engines on the market. Personalized communication. Notifications.

Booking 69

Booking Website SEO Vendor 69

Bizzaboo

NOVEMBER 22, 2023

Experiential marketing : These agencies focus on having consumers interact with the brand in real-life, in-the-moment ways to result in a positive experience. Event marketing : These agencies do a bit of everything to maximize the exposure of your product or service through a memorable live experience.

Events 52

Events Advertising Communications Communications 52

Social Tables

APRIL 20, 2022

Event technology platform Hopin offers real-time language interpreting directly within their live streams through their partnership with Interprefy. QR codes are fantastic design additions to physical marketing tools such as event flyers, speaker business cards, and postcards for event ticket leads. Live translation in action.

Event Technology 204

Event Technology Technology Technology Trends 204

AltexSoft Travel

JANUARY 13, 2022

Influenced by the need to control their COVID exposure and having to travel only locally, people have unknowingly shifted the accommodation market share. In this article, we’ll cover the alternative accommodations (AA) market, explain the back-office components of AA distribution, and give tips on growing your vacation rental presence.

Booking 52

Booking Banking Website Platform 52

Eventtia

MAY 27, 2022

Whatever the size of your event, for it to be a success, you need to identify your goals and communicate strategy with your event team. Build Communication into Hybrid Event Plans. Note that visual communication has become more important in an increasingly remote world. Marketing campaigns. Crisis communication plan.

Event Planning 71

Event Planning Events Communications Communications 71

Bizzaboo

OCTOBER 16, 2023

of event organizers say that events are now emerging as the most critical marketing channel. Marketing and promotion: Effective promotion attracts attendees and maximizes revenue. Marketing and Promotion (20%) Did you know event marketing is the leading line item in event budget allocation, followed by catering and venue costs?

B2B 52

B2B Speakers Sustainability Events 52

ITA Group

FEBRUARY 4, 2021

7 Tactics to Become a Social Selling Pro | Digital Marketing Institute. Weinberg has a funny and honest way of communicating simple yet very useful tips and it’s a great help for sales professionals. A daily podcast for B2B marketers. B2B Marketing Exchange | February 22–24 | Virtual. Salesforce (Free).

Training 79

Training B2B Prospect Booking 79

Crowdriff

NOVEMBER 10, 2016

So marketers everywhere are always on the look out for ways to supercharge their social strategy, and to be a bigger part of that conversation. We went and asked some pros for advice on how destination marketers like you can use social media better, to inspire more travelers. I call that platforming. “Plan ahead!

Social Media 52

Social Media Media Travel Travel 52

Stova

MARCH 20, 2023

This comprehensive list covers several key industries such as event management, marketing, and technology, and will allow you to find the perfect events for you to attend in 2023 based on goals, audience, and more! If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023.

Conference 52

Conference Healthcare B2B Banking 52

Bizzaboo

NOVEMBER 15, 2018

2 days focused on what to expect in the next 12 months in marketing technology. Search Marketing Expo is the leading conference for SEO & SEM professionals, helping marketers succeed with actionable tactics. Explore the latest platform tools and cloud technologies and learn how to put your skills to work in new areas.

Conference 141

Conference Events Technology Technology 141

AltexSoft Travel

SEPTEMBER 3, 2020

Online travel agencies are some of the youngest players in the travel market. OTAs compile their rich inventories by connecting to different partners via APIs – pieces of code allowing for the communication between different software systems. It’s mostly used for marketing, which is a lion’s share of an OTA’s budget.

Online 72

Online Travel Travel Airlines 72

AltexSoft Travel

DECEMBER 23, 2019

The market is extremely competitive and it undergoes changes, becomes increasingly more digital. This calls for quite intricate approaches to marketing, distribution, and travel products themselves. Understanding the travel agency market. Leading players holding the market. This is how you find product/market fit.

Online 23

Online Travel Travel Marketing 23