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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

In today’s digital age, having a strong online presence for your event is crucial in reaching out to a wider audience and boosting attendance. With the rise of event promotion websites and the increasing number of features, it’s easier than ever to showcase your event in a way that will attract and engage potential attendees.

Website 130
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How Hotels Can Leverage Google’s EEAT Principles to Boost Direct Bookings

Leonardo

In today’s online booking landscape, hotels need to do everything they can to stand out. Google evaluates websites based on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) as a metric of their quality. Their algorithm assesses websites based on these principles.

Booking 78
MICE professionals

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5 Reasons Why Every Hotel Should Have Its Own Website

Leonardo

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

Website 71
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10 Ways to Build Trust With Customers Online

Tourism eSchool

Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. The top 2 most trusted forms of advertising were Recommendations from friends and family (83%) Consumer opinion posted online (66%) So why is this research so important? Is it optimised for mobile ?

Online 89
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Creative Methods to Generate More Revenue for Your Next Conference

Smart Meetings

Provide an all-inclusive online shopping cart experience. One of the easiest ways to kill your upsell opportunities is to make participants visit your website’s multiple locations. Ensure your website has recent blogs, videos, and podcasts highlighting your event. Optimize each for SEO.

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How to Leverage SEM to Better Understand Your Audience

Advanced Travel and Tourism

SEO vs. SEM: Important Differences. Since SEO and SEM are often confused, let’s get clear on the differences. SEO (or search engine optimization) is all about organic search traffic. Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. Using an SEM Strategy.

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10 Ways to Build Trust With Customers Online

Tourism eSchool

Home 10 Ways to Build Trust With Customers Online By Rebecca White Published on January 16, 2023 Trust. Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Can customers easily find the information they need and/or book online?

Online 52