Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

AltexSoft Travel

MARCH 15, 2021

Thanks to website cookies, collecting feedback and reviews, and providing opt-in preferences, marketers can create a unique personalized experience and build strong relationships with travelers. Recognize your customers’ milestones like anniversaries and birthdays with special loyalty benefits. Personalization. Loyalty Programs.

Benefits 86

Benefits Marketing Marketing Travel 86

Eventtia

JANUARY 2, 2023

In B2C event marketing where your aim is to attract attendees, you can use marketing techniques that are more gravitated towards communicating personal benefits and driving positive emotions. Also, a great pre-event page may also help with your event site’s SEO performance. In B2B event marketing (i.e. Social Media Marketing.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Stova

MARCH 25, 2024

If you're on the hunt for your next event registration software, consider these tips to help you stay on track and find the platform of your dreams! Some important integrations to look out for include CRMs, marketing automation platforms, travel & expense management, payment processors, and many more.

Registration 40

Registration Social Media Event Apps Website 40

AltexSoft Travel

JULY 14, 2022

TripAdmit ), or even a focused, multi-featured tour operator platform (e.g., They distribute their products to OTAs, DMCs, or other operators, list them on marketplaces, or sell directly to travelers (in the office or via website). Tour operators list their products in the marketplace platform, thus increasing their customer reach.

Travel 105

Travel Travel Affiliate Booking 105

AltexSoft Travel

MARCH 26, 2021

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. Metasearch cost models.

Hospitality 119

Hospitality Advertising Website Booking 119

Eventtia

OCTOBER 19, 2022

Here are tips on how to book these speakers: Visit speaker websites – Check websites like SpeakerHub and the National Speaker Association. These websites specialize in featuring well-vetted and superb influential speakers. Avoid the common mistake of performing outreach using a general contact form on a website.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Solimar International

NOVEMBER 9, 2021

It is also beneficial for SEO purposes, targeting certain terms, and this increases visitation to your website and builds authority on the web. Added to that is everything every visitor has ever shared about your destination on Facebook, Instagram or any other digital platform.

Marketing 98

Marketing Marketing Social Media SEO 98

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. You should look for a virtual event platform like Eventtia that allows real-time interaction between your physical venue and your virtual attendees.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Hotel Engine

AUGUST 11, 2022

From the star rating and room availability to customer reviews and hotel details, Google has become the most popular hotel review platform. In today’s in-depth guide, you’ll learn why Google is overtaking other popular review platforms and how reviews impact your hotel. Website URL. Table of Contents.

Prospect 52

Prospect Booking Platform Website 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? 5 Ways To Leverage Existing Channels There are a few benefits to using your existing marketing channels to promote your upcoming event.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? 5 Ways To Leverage Existing Channels There are a few benefits to using your existing marketing channels to promote your upcoming event.

Promotion 52

Promotion Registration Social Media Sponsors 52

Social Tables

APRIL 23, 2019

Why event names are important Besides the benefits we’ve already mentioned, event names are your event’s first impression. For SEO purposes, choose something that still has an available URL. The less SEO competition starting out, the better. They’ll be proud to share they’re attending on all their social media platforms.

SEO 139

SEO Events Audience Social Media 139

Eventtia

AUGUST 3, 2022

They are also usually integrated into an event website and onsite check-in, allowing for a seamless customer experience. Here is what you need to account for: Manager payroll Event sign-in and registration (using electronic signatures ) Website and tech-related costs Public and regulatory consultations. Marketing and promotion costs.

Events 62

Events Event Planning Virtual Events Venue 62

Tourism eSchool

JULY 28, 2021

Once published, your listing will then appear on relevant distributor website(s) who use the ATDW’s listing to populate their tourism experiences on their website. It can increase visitors to your tourism website. Tourism Australia’s Consumer Website australia.com. Destination Websites. Some Council websites.

Online 87

Online SEO Website Tourism 87

Convene by PCMA

MARCH 16, 2022

A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. Here are a few of the most important qualities of a website that your event prospects will expect. Your website looks good — everywhere. Your website is more than a pile of documents.

Website 111

Website Automation SEO Prospect 111

AltexSoft Travel

MAY 13, 2021

Research shows that travelers visit around 38 sites when planning a trip and they end up visiting OTAs, metasearch sites, and supplier websites to review their options. Some also check hotel’s own websites to see if the proposition is better there. But those direct channels receive their visits. Here’s how it works.

Booking 69

Booking Website SEO Vendor 69

Tourism eSchool

OCTOBER 9, 2021

What are the benefits of a Google My Business Profile? The major benefit is simple. The FREE platform allows you to increase your digital footprint, and helps your business to show up in Google where your Ideal Customers are looking for travel inspiration and planning their holidays. Higher reviews, higher rank.

Management 91

Management Publishing Tourism Tourism 91

Tourism eSchool

DECEMBER 20, 2022

Key Benefits of Passion-Interest Marketing High Yielding Visitors. The Snowy Valley's Destination Website has some awesome copy on their homepage that really speaks to the benefits of their destination - love it! Scan social media for content across platforms to find stories that you can re-share and re-frame.

Travel 52

Travel Travel Website SEO 52

Stova

MARCH 17, 2023

The Attendee Perspective Listen closely and think carefully about the benefits of attending your event from the attendee's perspective. Make the benefits clear and simple. Think about the best way to communicate the vision and benefits of your event in a couple of sentences, or in 60 seconds. What are their pain points?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

AltexSoft Travel

JANUARY 13, 2022

Alternative accommodation platforms are new players in the travel distribution field. It’s important for an AA platform to build solid connections with channel managers to drive more listings to the site. Platforms like Google, Kayak and TripAdvisor are many OTAs’ main sources of traffic. Wholesalers/bedbanks.

Booking 52

Booking Banking Website Platform 52

AltexSoft Travel

JANUARY 31, 2020

But, it does a big difference on how airlines sell their flights: via a direct channel (reservation on *airline* website/app), or via a distributor. Direct sales bring an airline a lot of benefits, like customer data and the ability to market products using this data. Google’s top rank without any SEO, how’s that?

Airlines 121

Airlines Advertising Marketing Marketing 121

Stova

MARCH 23, 2023

What are the benefits of virtual and hybrid events? Tips: Advanced virtual/hybrid event platforms let you host as many attendees as possible online. Modern platforms overcome this hurdle by combining virtual and on-site event technologies within a single solution. Reap the benefits of epic virtual/hybrid events.

Audience 40

Audience Speakers Online Event Technology 40

AltexSoft Travel

JUNE 21, 2023

ADR benefits The ADR provides various beneficial insights, from evaluating overall room or property revenue performance to informing competitive analysis and pricing strategy. Limitations of ADR Despite its numerous benefits, it’s essential to consider the limitations of ADR as well.

Hospitality 52

Hospitality Management Booking Networking 52

ITA Group

FEBRUARY 4, 2021

While you, as a sales leader, know your product inside and out, you must also know how to sell it to those not as well versed on the benefits. This popular inbound marketing software not only helps your marketing team collect impressive leads on your website—they’re experts in the world of sales, too. ExecVision Call Camp (Free).

Training 79

Training B2B Prospect Booking 79

Bizzaboo

OCTOBER 16, 2023

Here are some marketing tactics you can invest in to ensure your event reaches and resonates with your target audience: Social media advertising: Use platforms like Instagram, LinkedIn, and TikTok to target specific demographics and enhance event visibility.

B2B 52

B2B Speakers Sustainability Events 52

Social Tables

NOVEMBER 29, 2023

In this post, we’ll help you hone in on the top event social media platforms. Before you join every platform on the horizon, start with these simple but crucial steps: Define your goals with your venue social media. If you’re running an event venue business today, social media must be part of your venue marketing strategy.

Social Media 148

Social Media Media Venue Marketing 148

AltexSoft Travel

SEPTEMBER 3, 2020

Online Travel Agency or OTA is a website (or app) specialized in selling travel services to customers. Travelers can go directly to the hotel’s or airline’s website but around 44 percent of people go to OTAs to compare prices and see the whole pool of options. A booking engine manages search and booking functions on the OTA website.

Online 72

Online Travel Travel Airlines 72

Leonardo

SEPTEMBER 13, 2022

A technology-first company replaces many of the tasks and functions hoteliers depended on agencies to do for them (like building and maintaining websites). Here are a few questions to consider: Hospitality-first : what platform is the digital marketing agency actually building your website on?

Technology 79

Technology Technology Website Online 79