InEvent

OCTOBER 23, 2023

Virtual trade shows are immensely popular, as they allow event organizers the flexibility to serve audiences from around the world. Spurred into growth during the pandemic, many event attendees who would normally scorn online events had their eyes opened to the possibilities they present.

Trade Show 52

Trade Show Networking Virtual Events Online 52

Convene by PCMA

AUGUST 11, 2021

The new business model for trade shows is producing highly valuable, branded, multi-media content. online education) moved into our online competitive space during COVID and now realize they can use off-the-shelf software to produce events and compete for our traditional audiences. Francis Friedman.

Trade Show 98

Trade Show B2B Consulting Online 98

Endless Events

MAY 4, 2018

Audience engagement techniques meet AR and VR technology in this year’s InfoComm, and the Center Stage sessions are set to explore their interrelationships. Aside from AR and VR, other topics include wearables, man-machine interfaces, and online video. Trade Shows Are Looking Forward to a Tempered Boom. There’s Sli.Do

Audience 258

Audience Trade Show B2B Technology 258

Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Organizers would expect that all of this translates into more opportunities for revenue. But the reality is that 80% of virtual attendance is free.

Trade Show 246

Trade Show Virtual Events Sponsors Events 246

Meeting Tomorrow

JULY 8, 2019

Exhibiting at trade shows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Below are 7 trade show technology booth ideas you can use to draw traffic to your booth and interact with your audience. Create a Game Show in Your Booth.

Trade Show 63

Trade Show Social Media Event Technology Audience 63

Smart Meetings

MAY 31, 2022

For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. Pick the low-hanging fruit. Account for accessibility.

Meeting 306

Meeting Social Media Trade Show Technology 306

Smart Meetings

APRIL 27, 2022

Planning two mega-shows back-to-back during a pandemic was a learning experience. Our audience needed the show; the industry wanted to meet,” she said. In a nod to the viability of the trade show in the future, 150 were first-time exhibitors. Vendors said they were just happy they could be there.

Trade Show 264

Trade Show Vendor Sustainability Social Media 264

Endless Events

JUNE 15, 2022

Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events. By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. When planning experiential events, you need to think about your specific target audience.

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

AUGUST 31, 2018

Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Gain the trust of your audience by learning the ropes and getting an event planning certification.

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Certification Virtual Events Event Planning Trade Show 212

Meeting Tomorrow

JULY 8, 2019

Exhibiting at trade shows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Below are 7 trade show technology booth ideas you can use to draw traffic to your booth and interact with your audience. Create a Game Show in Your Booth.

Trade Show 40

Trade Show Social Media Event Technology Audience 40

Endless Events

AUGUST 24, 2020

And it seems as if almost every event that’s happening online at the moment has some form of a new feature, some form of new interactivity that’s getting ever closer to all the big advantages we know about physical events. Which is getting slightly closer to what we’re used to in terms of a physical trade show.

Trade Show 320

Trade Show Virtual Events Events Proposal 320

Smart Meetings

SEPTEMBER 23, 2021

Know your audience. Make sure it stays true to audience needs. If infections spike and you need to cancel your in-person event, you’ll still have valuable digital content to share with your audience. A good hybrid strategy also expands audience reach and event lifecycle. How do you keep virtual audiences engaged?

Speakers 246

Speakers Audience Registration Attendee 246

MeetingsNet

MAY 1, 2023

kicked off at the Expo at World Market Center in Las Vegas, with more than 80 companies showing their technology offerings for meeting, convention, and trade-show planners. The product works for in-person audiences as well as for those using platforms such as Microsoft Teams, Zoom, and ON24. Related Reading : With A.I.

Automation 98

Automation Trade Show Audience Online 98

Traveler's Q

NOVEMBER 30, 2023

Why Use VR at Your Event Gone are the days when events were limited to a physical location; with VR, events can reach global audiences. In the events industry, businesses are looking for creative ways to keep their audience engaged and connected.

Audience 130

Audience Platform Technology Technology 130

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

Social Media 130

Social Media Event Apps Sponsors Website 130

Endless Events

SEPTEMBER 7, 2018

Big events are usually associated with connectivity and being online, but there are ones that would benefit from having as little of this as possible. It specializes in audiovisual audience engagement, from interactive video walls to cool wearables that help drive participation. Trade Show Lessons: Learning From Failure and Success.

Trade Show 159

Trade Show Technology Technology Events 159

Convene by PCMA

OCTOBER 22, 2021

Insights provided include: Overall meeting performance — Understand the start-to-finish trajectory of a meeting with audience composition and engagement snapshots. Program tracking — Track the popularity of sessions and content as well as which audience segments engaged with particular program elements. Exhibitors/Sponsors. Organizers.

Platform 98

Platform Sponsors Registration Trade Show 98

Convene by PCMA

FEBRUARY 25, 2022

Bear Analytics ’ IQ platform made Global Pet Expo’s data “more granular and behavioral based,” enabling show management, Bonifati said, to tailor messaging specific to different registrant groups, or personas, for the online event, which was never meant to be a virtual replication of the physical event. “It In-Person Application.

Trade Show 98

Trade Show Registration Events Online 98

Smart Meetings

MARCH 2, 2022

At Freeman, this insight validated our decision to invest in the data analysis and digital event technology that would allow more people to attend our clients’ trade shows and conferences on their own terms, including virtually, through livestreaming or on-demand video. They could see that their resilience was waning.

Trade Show 246

Trade Show Trends Contracts Contracts 246

Social Tables

SEPTEMBER 14, 2021

Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees. Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight.

Social Media 176

Social Media Registration Virtual Events Audience 176

Convene by PCMA

MAY 19, 2023

To create compelling messages with tangible meaning for our audiences — who are growing younger by the day — the time is right to rethink our approach. Make no mistake, audiences are feeling overwhelmingly positive about our industry. Are they interested in trade show education or conference learning and content ?

Event Marketing 59

Event Marketing Marketing Marketing B2B 59

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?

Advertising 105

Advertising Marketing Marketing B2B 105

Maritz Global Events

SEPTEMBER 5, 2019

Much will be forgotten if new ideas discovered at your conference or trade show aren’t explored, tested and refined. Why Event Online Communities Matter – Especially in Today’s Busy World. Want to create an event online community of fans who will bring others to your event tent? Spark the flame. Stoke the fire.

Online 49

Online Events Consulting Platform 49

Smart Meetings

JUNE 21, 2023

Read More: 3 Rewarding Trends in Incentive Travel The upside of holding WEC in Mexico for the first time was that it accommodated the association’s fastest-growing audience, Latin American meeting professionals, which has had 60% growth over the last four years. And then just as luckily, it all came back up online,” he said.

Logistics 314

Logistics Vendor Education Trade Show 314

The MICE Blog

SEPTEMBER 9, 2021

They may say they are participating ‘because we always go to the trade show; because this is how we have done it for 20 years’. It’s important to sample the right audience. Another example is trade shows. When I talk to clients, I ask how they measure the success of their trade shows.

Trade Show 130

Trade Show Social Media Events Audience 130

Travel Daily Media

SEPTEMBER 17, 2023

This reinforces China’s resurgence in outbound travel and solidifies ITB China’s position as the premier B2B travel trade show in China. The Grand Opening Dinner, attended by 450 distinguished guests, set the mood for the notable event profile on the eve of the trade show.

Seminar 76

Seminar Trade Show Tourism Tourism 76

Eventtia

JUNE 15, 2023

Whether you are hosting a simple virtual meeting or a complex, in-person event, a great event invitation to capture the attention of your audience is crucial. Trade Show Event Invitation Subject: Join us at the [Trade Show Name]! To register for the trade show, please visit our website at [Website].

Seminar 62

Seminar Trade Show Registration Training 62

Endless Events

NOVEMBER 16, 2021

Almost three decades later, SXSW is a household name among trade shows, conferences, and events. But at the end of the day, if you don’t have the environment and the technology for your audience, you’re not going to succeed,” he adds. What are your goals and who is your audience? How did they do it?

Technology 317

Technology Technology Event Technology Virtual Events 317

Convene by PCMA

MARCH 31, 2022

A major misconception is that a hybrid event means that digital and in-person audiences experience the same content at the same time. The shortfall with that approach, he said, is that broadcasting sessions alone cannot replicate for the remote audience “the emotions and the networking aspect that is happening at the physical event.”.

Trade Show 98

Trade Show Audience Events Logistics 98

Convene by PCMA

AUGUST 13, 2021

The show has not taken place the past two years, but the association offers special content online under the banner, “The Show to Go.” ” While many trade shows have rolled out virtual versions of their in-person events, that option was never on the menu for the National Restaurant Association Show (NRAS). “We

Trade Show 96

Trade Show Online Education Government 96

Convene by PCMA

JANUARY 10, 2022

Online attendees demonstrated they were just as excited to reconnect as those attending in person. The only way forward is to innovate,” he told the audience of trade show organizers, corporate event leaders and global meeting planners. Convene took a look at some session chats and social media to see what resonated.

Contracts 98

Contracts Contracts Trade Show Social Media 98

Endless Events

SEPTEMBER 13, 2022

Trade show displays. It should leave a lasting impression on your audience and prioritize visibility and accessibility. When you work with a creative company, they’ll help you film, edit, and animate cinematic-quality videos on-site or online. . Graphic Design. Newsletters. Direct mail pieces. Email templates.

Consulting 177

Consulting Events Seminar Attendee 177

Stova

FEBRUARY 15, 2024

With so many in-person and online options, they need compelling reasons to travel to your event. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences. It puts everything they need to prepare for trade shows in one easy app.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

Convene by PCMA

JANUARY 24, 2024

In a world where trustworthiness is becoming increasingly rare online, face-to-face interactions are even more important, one reader wrote. Sue Pelletier is a contract editor and writer whose work has appeared in Prevue Meetings and Incentives , ConferenceDirect MeetingMentor , Manufacturing Leadership Journal , and Trade Show Executive.

Social Media 52

Social Media Manufacturing Contracts Contracts 52

Stova

JULY 13, 2020

Data has already shown us that compared to their in-person counterparts, attendance rates at virtual conferences and trade shows have skyrocketed. Virtually everything (no pun intended) with online events can be captured, analyzed, and reported. In some cases, our clients have reported increases of over 400%!

Virtual Events 98

Virtual Events Trade Show Sponsors Events 98

Convene by PCMA

AUGUST 13, 2021

Eleven percent said they are not planning to incorporate an online element in their in-person event, citing costs (“twice the price to have it in person and virtually,” one respondent wrote in) as the main reason, in addition to an overall lack of effectiveness.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Convene by PCMA

JANUARY 12, 2023

Fortunately, trade shows and conferences are largely back after the devastating pandemic that forced countless cancellations over the past couple of years. We’ve become accustomed to looking for validation from our online peers as many consumers trust user reviews as much as personal recommendations. Kimberly Hardcastle-Geddes.

Logistics 105

Logistics Sustainability Events Public Relations 105