Advanced Travel and Tourism

FEBRUARY 3, 2022

Cisco predicts that over 82% of consumer online traffic will be in video form in 2022. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. There are chances to reach more diverse and engaged audiences.

Trends 215

Trends Marketing Marketing Social Media 215

ADMEI

MAY 8, 2024

Learning how to design a booth for an exhibition helps DMCs maximize their presence at trade shows and connect with the right audience. 4 Strategies to Elevate Your Trade Show Exhibition Booth ROI Prepare with your audience in mind. There are many benefits of trade shows for professionals in the meetings and events industry.

Trade Show 222

Trade Show Destination Management Rehearsal Audience 222

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 204

Marketing Marketing Advertising Audience 204

Advanced Travel and Tourism

AUGUST 12, 2021

Since the pandemic h as been incredibly hard on the tourism industry, regional destinations are undoubtedly relieved about the uptick in visitors. Tourism companies who are still at max capacity might be so busy that they aren’t even thinking about marketing. Promote Sustainable Tourism Practices.

Booking 246

Booking Marketing Marketing Social Media 246

Advanced Travel and Tourism

FEBRUARY 17, 2022

Marketers can keep up by pivoting into other ways of collecting information from their audiences. Privacy and data collection are constantly changing, but here’s what we know so far: The more data you have, the better you can target your audience effectively. But don’t panic. Like what you see?

Advertising 210

Advertising Website Social Media Audience 210

Solimar International

AUGUST 2, 2023

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable. What is the Role of Tourism Consultants?

Consulting 98

Consulting Tourism Tourism Sustainability 98

Advanced Travel and Tourism

AUGUST 22, 2023

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 130

Marketing Marketing Social Media Communications 130

Crowdriff

OCTOBER 30, 2018

It’s one thing to know that social media is important to your organization, but it’s another to be able to explain why. Good social media marketing means getting up close and personal not just with your audience, but also with the metrics that matter to your organization. . Is your social audience growing?

Social Media 52

Social Media Media Advertising Tourism 52

Solimar International

MAY 23, 2022

The travel and tourism industry is no exception. They have adopted new digital habits, and changed their online behavior as a result. Today, 65% of global travel and tourism sales are made online (Statista 2021), leading digital marketing to be even more important than traditional marketing. Find out below! .

Marketing 98

Marketing Marketing Social Media Online 98

Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

Tourism 52

Tourism Tourism Social Media Website 52

Tourism eSchool

FEBRUARY 13, 2022

A Tourism Marketer’s Guide to Getting Started with Email Marketing. One of the fundamental marketing tactics for every tourism business should be the development and implementation of a regular enewsletter to engage current and potential customers. Greater + Cheaper Reach than Social Media. By Paige Rowett.

Tourism 52

Tourism Tourism Marketing Marketing 52

Advanced Travel and Tourism

AUGUST 22, 2023

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 100

Marketing Marketing Social Media Communications 100

Advanced Travel and Tourism

JULY 12, 2022

Online spending increased 29 percent in May 2022 compared to 2019, but bookings have only increased 4.4 Always-on marketing centers around staying consistently engaged and available for your target audiences. And according to Statusbrew , 39 percent of social media users expect to a brand to reply to them within 60 minutes.

Travel 220

Travel Travel Social Media Booking 220

Dana Communications

DECEMBER 5, 2022

In May of 2022, it was reported that the average person will see a combination of 10,000 online, offline, digital and traditional ads a day. By making a direct appeal to a person’s emotions, this approach allows brands to engage their audience on a deeper, more personal level. Many are just not focusing on it. Boosting Moods.

Advertising 208

Advertising Communications Communications Social Media 208

The Abbi Agency

NOVEMBER 16, 2022

The Outdoor Media Summit showed content creators and brands how to promote responsible tourism. Earlier this month, The Abbi Agency had the opportunity to attend the Outdoor Media Summit in North Lake Tahoe, Nevada. Sustainable tourism is a practice that counteracts the social and environmental impacts associated with travel.

Sustainability 130

Sustainability Media Travel Travel 130

Smart Meetings

FEBRUARY 14, 2023

Moreover, certain organizations, such as Tourism Diversity Matters (TDM) have made it their mission to guarantee that the tenants of Diversity, Equity and Inclusion (DE&I) are embraced throughout the hospitality industry to confront ethnic disparities and promote strategies to retain diversity within the workforce.

Hospitality 187

Hospitality Entertainment Tourism Tourism 187

Smart Meetings

SEPTEMBER 25, 2018

Top Trends Impacting Hospitality, Tourism and Events. 60 percent of travelers post on social media daily. Tod Maffin , president of Vancouver, British Columbia-based social media agency EngageQ , shared six steps to increase your chances of building a viral marketing campaign—and some lol-worthy examples.

Communications 151

Communications Communications Trends Social Media 151

Crowdriff

JANUARY 28, 2019

Social networks keep introducing new ways to help brands connect with their audience through video. Live video in particular is a medium that’s steadily gaining popularity as b rands use it to broadcast live streams to their social media audiences. . View this post on Instagram. inhendricks.

Tourism 52

Tourism Tourism Social Media Audience 52

Travel Daily Media

JANUARY 3, 2024

Through a series of high-profile international events, including the 8Wonder music festival (showcasing headliners Maroon 5 and Charlie Puth) and the Vinpearl DIC Legends Vietnam 2023 golf tournament, Vietnam is spearheading global growth in experiential tourism. billion USD in the next decade. billion USD in the next decade.

Tourism 81

Tourism Tourism Affiliate Entertainment 81

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Crowdriff

SEPTEMBER 26, 2018

In considering how to engage their audience better about during a recent quarterly brainstorming session, Lauren Cleland, the Director of Digital Marketing at Visit Savannah , and her team considered if they could do something creative using one of the new features Instagram launched. “We

Audience 52

Audience Social Media Tourism Tourism 52

Social Tables

JUNE 29, 2023

From online community awareness campaigns to out-of-the-box nonprofit event planning ideas, thoughtful preparation can help increase the success of fundraising activities. They will connect with the press, generate buzz for the fundraiser, send invitations, create email campaigns, and advertise the event (both online and offline).

Event Planning 78

Event Planning Social Media Vendor Advertising 78

Interface Tourism Spain

JUNE 27, 2022

Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp. According to the IAB 2022 analysis, 85% of the Spanish population use social media.

Social Network 52

Social Network Networking Travel Travel 52

DCI

JULY 21, 2023

Create Spanish language advertising materials and social media content to maximize the reach and potential of working with travel trade professionals catering to Latino travelers who may – or may not – be bilingual. Keep it Up Online Don’t stop at success stories. Highlight Cultural Connections Latino travelers in the U.S.

Travel 79

Travel Travel Social Media Culture 79

The MICE Blog

OCTOBER 18, 2022

These events are known far and wide, and large amounts of time and money go into their organisation, with the aim of positive long-term impacts in the host city through the infrastructure development, event attraction and tourism. Audiences expect experiences beyond the act of gathering together, sharing a meal and socialising.

Sustainability 130

Sustainability Events Virtual Events Social Media 130

Interface Tourism Spain

APRIL 12, 2023

The growing figures of social media, the difference in costs (at least at that time) and the rise in media audiences open to embracing new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks are growing exponentially.

Travel 52

Travel Travel Social Media Fashion 52

Social Tables

FEBRUARY 23, 2023

Choose fundraising event ideas that will appeal to your audience of supporters. Promote the event in neighboring communities, on social media, with participating partners, your local tourism office, and with landmark Visitor Centers nearby. Offer an amazing prize, and promote your event on social media.

Organization 78

Organization Social Media Sponsors Events 78

Solimar International

NOVEMBER 9, 2021

DMOs should not only curate engaging stories through collaboration with local stakeholders, but also take advantage of the stories tourists share online. A good travel story will ignite a target audience reader’s imagination, and make them lose himself in the story. Social Media Storytelling in Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

DCI

AUGUST 11, 2022

If you’re reading this blog post – online – surely you already know that the internet is, you know, here. Digital advertising works because it creates new opportunities for destinations, connecting them to audiences in more engaging and efficient ways. There’s nowhere online that destinations aren’t splashed across a screen.

Media 99

Media Advertising Automation Social Media 99

Endless Events

FEBRUARY 23, 2018

For instance, could you give a one-of-a-kind travel experience to your audience without them leaving their seats? Watch our webinar on how to maximize audience engagement if you want your next event to be truly memorable. Don’t forget that your audience should want to play the game (and feel forced into it).

Events 233

Events Automation Venue Certification 233

Solimar International

OCTOBER 14, 2021

This article answers the question: what is a DMO and why the tourism industry should care about them. The tourism industry is a trillion-dollar global business. According to the UNWTO , destination management is the coordinated and thoughtful planning of all elements that make up a tourism destination. So, what is a DMO?

Destination Management 105

Destination Management Organization Management Tourism 105

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of social media to inspire new people to attend their events.

Social Media 91

Social Media Media Promotion Tourism 91

Solimar International

NOVEMBER 1, 2022

At Solimar International, we hold three virtual internship programs every spring, summer and fall that are dedicated to advancing future sustainable tourism industry leaders. In this blog, two of our Summer 2022 share their experiences working on different tourism development projects around the world. Timor-Leste on a map.

Tourism 52

Tourism Tourism Social Media Sustainability 52

Crowdriff

APRIL 17, 2018

But before joining Kansas Tourism, I never really realized just how much my state has to offer. Now, in my role as the Digital Media Manager at Kansas Tourism , I get to handle the marketing for all of this (and more). A snap from one of our international tourism visits! There really is #NoPlaceLikeKS.

Tourism 52

Tourism Tourism Marketing Marketing 52

Solimar International

JANUARY 4, 2023

Destination management is the process in which Destination Marketing Organizations (DMOs) work with stakeholders to increase development of the tourism sector, gain more tourists, address challenges, and bring more benefit to the local community. There are many moving parts within destination management.

Destination Management 52

Destination Management Management Social Media Tourism 52

Social Tables

JUNE 22, 2022

Host creative charity events that will entice your target audience and boost fundraising efforts. While many galas are formal events, it’s important to design a function that will appeal to your target audience. Create an online event page with important event details, such as the location, time, objective, and agenda for the event.

Events 147

Events Promotion Seminar Sponsors 147