Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting event trends of 2022!

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Trends Virtual Events Platform Vendor 313

Endless Events

DECEMBER 24, 2019

The trends keep on coming, and today we’re tackling 2020 event design trends! And we’ve already covered business and marketing trends, so it’s time to get a little more creative. Then press play, we’re talking 2020 event design trends! 2020 Event Trends.

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Bizzaboo

APRIL 22, 2024

The event industry is propelled by continuously evolving event technology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. This strategic use of data sets apart successful events in today’s technology-driven landscape.

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Event Technology Trends Technology Technology 59

Smart Meetings

FEBRUARY 15, 2022

The last two years served as a chance to learn the ins and outs of virtual events. So why have 64 percent of surveyed event marketers said they’re only “moderately” or “not effective at all” at creating virtual events that provide value? In the study, hybrid events were found to be the least effective event form.

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Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

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Event Marketing Marketing Marketing B2B 72

Convene by PCMA

APRIL 24, 2023

As event marketers, it’s important to understand when to use abstract and concrete language to tell your story. Wharton School marketing professor and author Jonah Berger writes that there are three ways to apply the idea of linguistic concreteness (see On the Web below). Make the abstract more concrete.

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Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about the community model: one of the most exciting event trends of 2022!

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Trends Virtual Events Platform Vendor 156

Convene by PCMA

MAY 19, 2023

If event marketers want their message to resonate with attendees, they must speak the language of event goers — not the other way around. Jargon is pervasive in marketing — and event marketing is no exception. Will your attendees be more excited to explore hot new products or visit the exhibit hall ?

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Event Marketing Marketing Marketing B2B 59

Smart Meetings

OCTOBER 18, 2023

Biggest 2024 Trends Looking toward 2024, Tejado said there are three things he sees being incredibly important. First : “It’s still a seller’s market,” he said. The Importance of Event Measurement One section of the forecast Tejado paid particular attention to is the use of measurement among event marketers.

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Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

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Bizzaboo

SEPTEMBER 13, 2023

Social media has become one of the top low-cost strategies for event promotion. Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). By using social media, you can target specific demographics and interests, ensuring your event reaches the right people.

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Social Media Promotion Media Event Marketing 59

Convene by PCMA

MARCH 25, 2024

She plans to share that story during her opening keynote presentation at The Business of Events , powered by PCMA Asia Pacific, April 15-16 at Marina Bay Sands in Singapore. Leong gave Convene a preview of her talk, and shared how event marketers can take a cue from content creators, and how AI and marketing can work together.

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Event Marketing Marketing Marketing Social Media 59

DCI

SEPTEMBER 14, 2023

While event professionals and destination organizations are gearing up for IMEX America this October, it’s time to revisit and emphasize several meeting trends destinations must embrace to be successful. Events need to be transformational. Sustainability is as important as a roof over attendees’ heads.

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Preparation Trends Meeting Planner 73

Convene by PCMA

MARCH 8, 2024

When used appropriately, dance reels, Taylor Swift memes, cat videos, and the Wes Anderson aesthetic (IYKYK) can help humanize your event’s brand and build loyalty among followers. If you’ve been hesitant to dip your toe into the less serious social media waters, here are 10 easy trends to consider. Tap into a trending audio.

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Social Media Media Trends Public Relations 59

Endless Events

APRIL 27, 2018

It was Global Meetings Industry Day a while back so we peeked into the corporate meeting trends and statistics that have shaped the past year. Another highlight is that the number of event-related careers is growing due to the sheer popularity and effectiveness of meetings as both marketing tools and revenue opportunities.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Convene by PCMA

JULY 17, 2023

For complex conference programs, this insight means that you can increase satisfaction — and reduce attendee anxiety — by providing them with several targeted choices. For conferences that develop education sessions that appeal to a broad audience, applying the principles in this study can improve the attendee experience.

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Attendee Publishing Events Consulting 98

Bizzaboo

DECEMBER 27, 2023

Collaborating on Sustainability and Sharing Wins Together According to Bizzabo’s State of in-person B2B conferences report , nearly 40% of event organizers agree that diversity, equity, and inclusion (DE&I) and sustainability are some of the biggest challenges they face. It’s all about customization and personalization,” she continued.

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Trends Sustainability Events Networking 59

Endless Events

DECEMBER 16, 2018

We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. Our iconic panel Corbin Ball of Corbin Ball & Associates , James Spellos of Meeting U , and Nick Borelli of Borelli Strategies are joining us and weighing in on the event tech trends.

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Trends Events Technology Technology 239

Convene by PCMA

AUGUST 7, 2023

That frees us up to explore more, because we don’t have to spend time — and our budget — creating complicated composite Photoshop files just to find out that something doesn’t work.” — Kacia Reilly , Group Director, Creative “We’ve always known that localization is essential for hitting attendee-acquisition targets.

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Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

FEBRUARY 29, 2024

Learning Objectives: Gain insights on how consumer sentiment, behavior, and intentions are evolving and their impact on event strategies. Align different attendee and sponsor/exhibitor segments’ intent and behavior with event planning and production.

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Attendee Sponsors Events Event Planning 52

Endless Events

MAY 5, 2022

It’s not just that technology appeals to our attendees. Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data.

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Event Technology Benefits Technology Technology 317

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Source: IBTM World.

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Audience Virtual Events Communications Communications 306

Endless Events

MARCH 22, 2018

That’s why we’ve put together this list of creative ways to connect your attendees. Use technology to better connect your attendees. Technology is starting to play a big role in event planner networking. And that trend is expected to continue in 2018. They are tried and tested, successful and strategic.

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Networking Planner Attendee Social Media 251

Smart Meetings

MAY 8, 2023

Smart Meeting spoke with Ken Holsinger, senior vice president of strategy at the event management company Freeman, to pinpoint how data can be used to enhance the event experience for all ages. Of course, not everyone in a given age range will react identically to an event marketing message.

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Benefits Meeting B2B Social Media 264

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

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Event Marketing Marketing Marketing Virtual Events 98

The MICE Blog

AUGUST 11, 2021

The second part of Events Reimagined by Hubilo focused on presenting key virtual and hybrid event trends that we’ll see more of going forward and shared advice on how best to adapt. . Event co-moderator Teresa Al Dente shared the story of her company, Drag Taste. It’s something to think about.’.

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Trends Events Virtual Events Audience 174

Endless Events

MAY 20, 2022

While it is impossible to give event planners a generalized estimate of the budget for hybrid events, we can break it down into bite-sized items that’ll make the budgeting process much more manageable. Hybrid Event Budgets: How Much? Events are unpredictable as it is; hybrid events are even more so.

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Social Media Virtual Events Audience Events 348

Endless Events

FEBRUARY 16, 2023

Anytime we try something new, you must educate your attendee on why you’re doing it. “I think for the first-time planner incorporating cannabis, it doesn’t matter how liberal or accepting your audience is,” she continues. There has to be a lock-tight PR strategy, a good persuasion analysis, and a use case.

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Trends Events Preparation Education 177

Bizzaboo

DECEMBER 5, 2022

To zero in on what we can expect — from event technology predictions to what the biggest challenges will be — we reached out to some of the top Event Experience Leaders for their take on event industry trends to come. Want to skip straight to the insights and event industry trends from our top leaders?

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Trends Events Technology Technology 111

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?

Social Media 156

Social Media Audience Events Media 156

Stova

OCTOBER 26, 2023

This article explores the latest networking technology and trends that are transforming how professionals engage and connect. You’ll also get five proven best practices to help attendees build meaningful connections in 2024 and beyond. Attendees gathered to make connections and gain insights from knowledgeable speakers. “You

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Networking Attendee Event Apps Social Media 52

Traveler's Q

SEPTEMBER 28, 2023

It is a crucial aspect of event management, as it not only helps to create a lasting impression, but also builds credibility, enhances recognition, and creates a sense of anticipation among attendees. Event Website Design When it comes to event branding, one of the most critical components is the event website design.

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Social Media Event Apps Sponsors Website 130

Smart Meetings

AUGUST 23, 2023

– Technology and innovation – Trends and research – People and planet – Business practices – Experience design – Event marketing “That’s on purpose,” Endean said. “We Attendees will learn the use cases and what it means for real people. Don’t be scared of AI,” she advised.

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Trade Show Panel Sustainability Technology 246

Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team. Event Marketer Or Event Planner?

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Events Audience Social Media Planner 317

Bizzaboo

AUGUST 16, 2023

An event isn’t just a one-time thing that begins when the spotlight shines and ends when attendees return home. Considering that 80% of event professionals measure event success through attendee engagement and satisfaction, crafting an event that guarantees engagement and an unforgettable experience is paramount.

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Attendee Social Media Events Event Planning 52

Traveler's Q

NOVEMBER 2, 2023

However, mastering the art of event technology is critical to planning and hosting a successful event. This article will share expert tips and advice for using technology at your event, highlight the latest event tech trends, and provide a handy event tech checklist to make your next event a roaring success.

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Event Technology Technology Technology Social Media 130

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Preparation Event Planning Certification Human Resources 334