Maritz Global Events

JANUARY 8, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. It throws a wrench in their trade show marketing routine.

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Trade Show Advertising Registration Education 64

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Create a compelling event message.

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Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Event Marketing Marketing Marketing Trade Show 98

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

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Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

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Convene by PCMA

MAY 19, 2023

If event marketers want their message to resonate with attendees, they must speak the language of event goers — not the other way around. Jargon is pervasive in marketing — and event marketing is no exception. Will your attendees be more excited to explore hot new products or visit the exhibit hall ?

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Event Marketing Marketing Marketing B2B 59

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

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Maritz Global Events

JANUARY 21, 2020

Lead Retrieval App for Trade Shows. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list.

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Trade Show Automation Technology Technology 52

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

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Event Marketing Marketing Marketing Virtual Events 98

Endless Events

AUGUST 31, 2018

And keep in mind that you registration should go without a hitch so attendees start their connection with you on a positive note. Want event more event tips? Boost Your Event ROI with These Tips. The Trade Show, from the Eyes of Attendees. To do this, make cancellations a part of your event planning.

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Certification Virtual Events Event Planning Trade Show 212

Endless Events

JANUARY 19, 2018

We all want our audiences to feel special when they come to our events. This week, we have a few tips for making your trade show booth stand out and managing your social media better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself.

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Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. The CMO Council defines “NextGen” events as spanning different formats (virtual/webinar, in-person, and hybrids), as well as types (e.g.,

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Event Marketing Marketing Marketing Healthcare 84

Endless Events

FEBRUARY 11, 2022

Most event platforms on the market offer both in-person as well as virtual event gamification solutions. From missions and challenges to competitions, there are many ways to make your attendees feel truly immersed in the experience. Why Event Gamification? How To Gamify Events?

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Platform Sponsors Events Social Media 317

Stova

OCTOBER 26, 2023

You’ll also get five proven best practices to help attendees build meaningful connections in 2024 and beyond. Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. Attendees are craving more opportunities to network. Not as easy as you think.

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Networking Attendee Event Apps Social Media 52

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Preparation Event Planning Certification Human Resources 334

Convene by PCMA

APRIL 21, 2024

As a market research company focused on exhibits and events, EVOLIO Marketing conducts hundreds of surveys a year for various clients, industries, exhibitors, show organizers, corporate events, and more, enabling the company to create benchmarks. Post-COVID trade show realities.

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Sponsors Trade Show Events Prospect 59

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

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Smart Meetings

JANUARY 11, 2024

The directive was meant to be an inspiration for attendees and a mandate to lead by example for PCMA, according to Sherrif Karamat, president and CEO of Professional Convention Management Association. “Asia-Pacific and Latin America, we’re just scratching the surface is that surface and all those markets,” he said.

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Endless Events

AUGUST 24, 2020

“The early events that I was attending back in March this year, they were almost fancy versions of just webinars. It was a video presentation and a load of attendees listening. Which is getting slightly closer to what we’re used to in terms of a physical trade show. Making It Feel More Natural.

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Bizzaboo

NOVEMBER 5, 2023

In its place, the digital revolution is ushering in a new age where event technology is at the forefront of enhancing attendee experiences and refining the lead capture and retrieval process for businesses of all sizes. This can be achieved through digital forms, interactive apps, or direct interactions during events.

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MeetingsNet

FEBRUARY 21, 2023

Founded in 2021 in the midst of the pandemic, ECA is aiming to secure the full return of international attendees at U.S. events, a strong future workforce, and a more sustainable industry.

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Conference Trade Show Sustainability Platform 98

Social Tables

NOVEMBER 12, 2021

For example, event signage can be used to: Advertise sponsorships Display product information Drive brand awareness Interact with event attendees Guide customers to a location Promote products and events Encourage attendees to share content on social media . 10 event signage ideas that stand out.

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Advertising Trade Show Events Event Design 148

Traveler's Q

SEPTEMBER 28, 2023

It is a crucial aspect of event management, as it not only helps to create a lasting impression, but also builds credibility, enhances recognition, and creates a sense of anticipation among attendees. Event Website Design When it comes to event branding, one of the most critical components is the event website design.

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Social Media Event Apps Sponsors Website 130

Bizzaboo

FEBRUARY 4, 2024

Event teams must be ready to respond to a variety of unexpected issues, such as last-minute changes, technical difficulties, and weather disruptions. What Are the Benefits of Using Event Scheduling Software? By 2026, the event management software market is expected to eclipse $14.1

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Registration Automation Sponsors Trade Show 59

Endless Events

MAY 12, 2022

What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. In his view, events look the same as they did in 2019. .

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Planner Events Virtual Events Trade Show 320

Travel Daily Media

APRIL 21, 2024

In addition, the Events Industry Council (EIC) provided introductory sessions for their Sustainable Event Professional Certificate Course, offered for the first time in the region at The Meetings Show Asia Pacific. The quality of appointments is better than some of the other trade shows I’ve been to.

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Meeting Incentives Sustainability Trade Show 83

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations.

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Advertising Marketing Marketing B2B 105

Traveler's Q

NOVEMBER 2, 2023

Event registration software and event ticketing software can simplify the registration process and streamline check-in procedures. Event mobile apps can increase the level of engagement and interactivity among attendees while creating an immersive experience.

Event Technology 130

Event Technology Technology Technology Social Media 130

Bizzaboo

FEBRUARY 4, 2024

Event teams must be ready to respond to a variety of unexpected issues, such as last-minute changes, technical difficulties, and weather disruptions. What Are the Benefits of Using Event Scheduling Software? By 2026, the event management software market is expected to eclipse $14.1

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Registration Automation Sponsors Trade Show 52

Bizzaboo

JANUARY 3, 2024

Attending these conferences will allow you to learn more about the events industry and meet other event professionals. Besides access to great networking opportunities and innovative content, the following 60+ events will also provide attendees with great speaker lineups and the chance to travel to amazing locations!

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Planner Conference Incentives Trade Show 105

Smart Meetings

AUGUST 27, 2018

A new Harvard Business Review study shows an overwhelming majority of companies (90 percent) prioritize staging events for customers and potential customers because for more than half of them, event marketing is the most valuable marketing channel they have. Use event data to personalize messaging.

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Sponsors Trade Show Banking Events 124

Convene by PCMA

FEBRUARY 25, 2022

Held in late February 2020 in Orlando and attracting 17,000 attendees, Global Pet Expo “snuck right in” before the pandemic shut everything down, said Christopher Bonifati, CEM, director of attendee services at the American Pet Products Association (APPA), which co-produces the event. In-Person Application. Data Insights.

Trade Show 98

Trade Show Registration Events Online 98

Bizzaboo

FEBRUARY 13, 2023

When you’re promoting an event , you need to make sure you create an eye-catching, engaging announcement email to attract as many attendees as you can. After all, the announcement for your upcoming event is often the first interaction you’ll have with potential eventgoers, and first impressions matter.

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Trade Show Registration Speakers Events 105

Bizzaboo

MARCH 15, 2023

Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more.

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Website Planner Certification Publishing 98

Convene by PCMA

NOVEMBER 6, 2023

Post-pandemic, Freeman research has shown, events have stayed under marketing — and marketing is more influenced by data and facts than the less quantifiable reasoning that was once used to justify a booth (e.g., Why is now a good time for exhibitors to invest in live events?

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Marketing Marketing Public Relations B2B 59

Endless Events

FEBRUARY 16, 2018

Sessions should also serve to pique the attendees’ interests, not drown them. There should be options too, in the food & beverage section to enhance the attendee experience. Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track.

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