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Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Trade shows have been a crucial aspect of the business world for centuries. As attendees become more interested in a more sustainable future, event planners must adapt and provide more regenerative and sustainable approaches to events. Finally, implementing circularity can also benefit attendees.

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Unique & Exciting Virtual Trade Show Ideas

Endless Events

How do I keep a virtual audience engaged ? And what are some virtual trade show ideas I can use? But some of the questions we see people asking more often surround trade shows. First of all, think about the purpose of an exhibit hall for your attendees. Virtual Trade Show Ideas: The Nitty Gritty.

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Improve Your Trade Show Engagement

Endless Events

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Also, learn from the best brands and how they make their trade shows memorable.

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What Event Sponsors Want

Convene by PCMA

As a market research company focused on exhibits and events, EVOLIO Marketing conducts hundreds of surveys a year for various clients, industries, exhibitors, show organizers, corporate events, and more, enabling the company to create benchmarks. Sponsors want cost-effective, transparent, new/unique sponsorship opportunities.

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20 Bright Ideas for Personalizing Attendee Experiences

Convene by PCMA

At large trade shows, like the Consumer Electronics Show (CES) in Las Vegas, tours are a way to give participants a personalized take on the highlights of the show. Recommended: Keep the tour group small so you can navigate easily through the trade-show floor and so that people can hear. Humanize your brand.

Attendee 116
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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Building Sponsor-Worthy Event Experiences

Stova

Attracting attendees to in-person events is becoming increasingly challenging in today's landscape. Lower attendance is reported for major trade shows, while virtual options gain traction due to budget constraints, sustainability concerns, and remote work preferences.