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Successful Social Media Campaigns for Events

Endless Events

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. How to Use Your Social Media to Extend Your Event’s Reach.

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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks. Why marketers need to embrace automated marketing to deliver a modern customer experience. Advertisements are no longer just in magazines or on billboards.

MICE professionals

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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

Use Your Existing Channels to Your Event’s Advantage If your event has a social media presence or email list, utilize these channels to promote your website and drive traffic. Create individual profiles for each speaker or performer on your website, including their biography, photo, and links to their social media.

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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Include easy-to-spot icons linking to the event’s social media pages, registration page, and so forth.

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New Year, New Resolutions for Event Marketers

Convene by PCMA

I will carpe the social media diem.” — Sara Fellows, director of social media It’s an exciting time for me — LinkedIn is hot and algorithms across the channels now favor organic content. This will enhance my ability to formulate original ideas and write even more compelling copy. “I

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5 Lessons Strategists Would Share About Digital Paid Media Campaigns, If You Let Them

DCI

Do we really need to talk about the secrets of digital media campaigns anymore? For destinations worldwide, it’s clear that traditional advertising – TV spots, printed sponsored content, print ads – are not the way of the future. And unlike traditional media, it comes with a dashboard that gives you control over your marketing.

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3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? It also includes the great photos, videos and updates customers share on social media that mention your business or region by tagging your social media account and/or using your promoted hashtag.

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