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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

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Best of 2023: Sustainability

Smart Meetings

In 2023, Smart Meetings released a stream of multimedia resources for planners to learn about sustainability in the world of events. This article appeared in the March 2023 issue and includes a comprehensive white paper of the survey that dives deeper. The post Best of 2023: Sustainability appeared first on Smart Meetings.

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2023 Travel Outlook

Advanced Travel and Tourism

2023 is shaping up to be a great year for travel. As we enter 2023, marketers are getting mixed messages on the economy. On the other hand, the labor market is tighter than it’s ever been, and high-profile tech layoffs don’t seem to affect any other sector.

Travel 205
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Introducing the 2023 Endless Events Industry Trends Guide

Endless Events

2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Download the report now to see what you can expect for events in 2023. 2023 Event Trends Sneak Peek: What’s Inside?

Trends 320
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Here’s Why Your Event Budget Needs to Increase in 2023

Endless Events

A war in Ukraine , an inflation surge, and supply chain issues will impact event budgets in 2023. . Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. This blog post explores why your event budgets will need to increase in 2023 and where to allocate that extra money. .

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Event Marketing Resolutions for 2023

Convene by PCMA

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. We’re looking forward to doing more of the same in 2023, but with a fresh outlook.

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Marketing Conferences: The #1 Marketing Events Guide in 2023

Bizzaboo

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2023 marketing events. January 2023. February 2023. March 2023. April 2023. August 2023.