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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 244
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2023 Travel Outlook

Advanced Travel and Tourism

2023 is shaping up to be a great year for travel. As we enter 2023, marketers are getting mixed messages on the economy. On the other hand, the labor market is tighter than it’s ever been, and high-profile tech layoffs don’t seem to affect any other sector.

Travel 233
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2023 Travel Outlook: Leveling Up Your Data Game

Advanced Travel and Tourism

Visitor data can make your marketing better and smarter: Collecting visitor data has never been more important. DMOs can use this information to highlight the most attractive tourism options and drive more traffic to the community as a whole. Evidence-Based Marketing Decisions. Increased ROI.

Travel 246
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European tourism recovery continues into 2024, with travel expenditure expected to hit record numbers

ETC Corporate

Europe’s tourism industry is experiencing a robust recovery in the first months of 2024. This continues the upward trend observed in 2023, which recorded foreign arrivals 1.2% Based on data from reporting destinations, foreign arrivals (+7.2%) and overnights (+6.5%) in the first quarter of the year surpassed 2019 figures.

Tourism 148
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Valencia welcomes the World Tourism Film Awards 2023

Travel Daily Media

The post Valencia welcomes the World Tourism Film Awards 2023 appeared first on TD (Travel Daily Media) Brand TD. The city of Valencia, Spain, will host the 35th edition of the World Tourism Film Awards. This edition marks the third consecutive year that Valencia hosts the World Tourism Film Awards. said Alexander V.

Tourism 97
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TIS – Tourism Innovation Summit 2023 brings together the international tourism ecosystem in Seville

Travel Daily Media

The post TIS – Tourism Innovation Summit 2023 brings together the international tourism ecosystem in Seville appeared first on TD (Travel Daily Media) Travel Daily Media. Cybersecurity, Big Data & Analytics, Marketing Automation, GIS, Contactless Technology and Predictive Analytics, among others.

Tourism 91
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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 100