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Best of 2023: Sustainability

Smart Meetings

In 2023, Smart Meetings released a stream of multimedia resources for planners to learn about sustainability in the world of events. This year, sustainability was just as much about education and how-to’s as it was about why it’s important to be sustainable. We know sustainability is important.

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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 236
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Arabian Travel Market 2023 launches sustainable stand award

Travel Daily Media

The post Arabian Travel Market 2023 launches sustainable stand award appeared first on TD (Travel Daily Media) Travel Daily. Arabian Travel Market (ATM) 2023, which is being held at the Dubai World Trade Centre from 1–4 May 2023, will feature a sustainability category at its annual exhibitor awards next year for the first time.

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Sustainably Speaking: Earth-Friendly Efforts in Wellness & Hospitality

Dana Communications

Sustainability has been shaping society for quite some time now, and we’re seeing examples of it incorporated into wellness and hospitality more and more each year. In addition, according to Booking.com’s 2023 Sustainable Travel Report , approximately 76% of respondents want to travel sustainably over the next 12 months.

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Here’s Why Your Event Budget Needs to Increase in 2023

Endless Events

A war in Ukraine , an inflation surge, and supply chain issues will impact event budgets in 2023. . Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. This blog post explores why your event budgets will need to increase in 2023 and where to allocate that extra money. .

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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 100
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A Sustainability Pulse Check for Events

Convene by PCMA

For a sense of how the business events industry is — or isn’t — embracing sustainability, let’s take a look at three different surveys. Only 17 percent of 340 organizers, who plan corporate, nonprofit, academic, and other kinds of event, said they are featuring sustainability in their program content.