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Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Trade shows have been a crucial aspect of the business world for centuries. Jack Macleod For the last 15-20 years, green meetings and organized gatherings aimed at minimizing negative impacts on the environment have been a concept, but in 2020, after the Covid-19 pandemic, they became a widespread topic in the events industry.

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What to Expect at Cvent Connect 2024 in San Antonio

Smart Meetings

We asked Rachel Andrews, senior director of meetings and events, what 3,500 anticipated attendees can expect in the new location and expanded agenda. That doesn’t mean we won’t return to Las Vegas, but we wanted to share something new with attendees.” Check out the largest trade show with over 300 exhibitors.

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How California’s Associations End the Year with Cheer

Smart Meetings

As guests entered the convention center, they saw attendees dressed in festive red and green garb all around, from ugly Christmas sweaters to stylish holiday patterns. 13 and welcomed over 1,000 attendees and exhibitors. This year’s Seasonal Spectacular took place from Tuesday, Dec. 12 to Wednesday, Dec. Inspiring, it certainly was.

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SIAL America 2023 Kicks Off in Las Vegas

Smart Meetings

Exhibitors, industry professionals and other attendees will meet at the second annual SIAL America 2023 , organized by Emerald X at Las Vegas Convention Center (LVCC) to showcase food and beverage categories that are key to retailers, wholesalers, food service companies and distributors. “We

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Contingency Plans Save the Day for Events, Again and Again

Smart Meetings

Hargrove sets an example for planning events that go off without a hitch through their government shutdown contingency plan After the venue booking, event design, attendee lists, emails, emails and more emails, your event is all ready to go—finally! Hargrove, however, was prepared with a swift response.

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How the IMEX Crowd Prioritizes Human Beings at Events

Smart Meetings

The talking point for IMEX 2023 was Human Nature, something IMEX Group CEO Carina Bauer pointed to as important right now because people need to feel uplifted and positive about the future of the planet and the human race at a time when daily news feeds are filled with so much hardship and adversity.