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Cannabis Tourism: Igniting a Special Interest Segment

Dana Communications

Since many of these states are still hammering out policy and licensing, we looked to the west to uncover travel trends from destinations who first blazed the legalization trail. We’re also touching on what’s happening in the tour operator and hospitality spaces to give you a fuller picture of cannabis tourism.

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3 Ways for Tourism Brands to Optimise YouTube

Tourism eSchool

Does your Tourism brand have a YouTube channel but you haven’t looked at it in awhile? Further YouTube statistics tell us that: YouTube remains the second largest search engine after Google and many travellers start their trip planning with search! So upload your free video content on YouTube and then embed the video on your website.

Tourism 90
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Innovations in Conservation Tourism: Pioneering a Greener Future

Solimar International

In the post-lockdown world, an increasing number of tourists have planned travel to contribute toward a greener future. The ominous warning signs of climate change have accelerated our desire for ”last chance tourism,” driving us to observe animals and landscapes in danger–and to do our part to protect those ecosystems.

Tourism 98
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Destinations Transforming Community Sentiment Towards Tourism

Tourism eSchool

Home Destinations Transforming Community Sentiment Towards Tourism By Nic Cooper, Regenerative Tourism Specialist Published on March 18, 2023 What happens when a community turns it back on tourism? In some circumstances communities have taken matters into their own hands and put up fierce resistant to visitors.

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Customer Journey Mapping for Tourism Brands

Tourism eSchool

How does this change the way we market tourism brands? Map their Journey with your tourism brand. Typically, a SME tourism businesses will be trying to attract 1, maybe 2 Customer Personas, whereas a destination can have up to 3-5. Developing Customer Journey Maps for your Personas.

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7 Reasons Why Slovenia is one of the Leading Sustainable Tourism Destinations

Solimar International

Learn about sustainable tourism in Slovenia, Europe’s hidden gem. Here at Solimar, we pride ourselves on being experts in sustainable tourism. We’ve consulted with destinations on their tourism strategies all across the world, from distant Nepal to Timor-Leste to local West Virginia. In fact, they prefer it.

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A Destination and Tourism Business’s Guide to Working with Digital Influencers

Tourism eSchool

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. To measure this from Instagram, they would need to have a trackable URL in their Profile to your website for the duration of their campaign).

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