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Data-driven Tips for Using Email Marketing to Promote Events

Endless Events

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

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Smart Moves in Berkeley, Hollywood and More

Smart Meetings

Paul Pomerantz Paul Pomerantz, ASAE As managing director of ASAE ’s Association Governance Institute (AGI), Pomerantz will lead the launch of the new initiative, which is dedicated to promoting excellence in governance practice for Associations. Dringham enters as director of marketing. Serra serves as director of sales and marketing.

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Smart Moves in Aspen, Islamorada and More

Smart Meetings

Morascini, who has sat on the board of Island County tourism since 2016, takes on the role of marketing and public relations director. She will also lead all marketing efforts and oversee the county’s implementation of its regenerative tourism approach.

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Smart Moves in Albuquerque, Denver and More

Smart Meetings

She brings over 15 years of experience in tourism and experiential marketing. Yoshida will serve as director of marketing. She has spent 12 years in the industry, most recently serving as marketing manager at Kahala Hotel & Resort in Honolulu, where she developed and implemented campaigns to expand the company’s audience.

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Smart Moves in Huntington Beach, West Hollywood and More

Smart Meetings

Georgina Flores Georgina Flores, Encore Encore has appointed Flores to the role of Chief Marketing Officer. In her efforts to support innovation in the customer’s journey, she will provide strategic guidance to the company’s brand, customer insights, product marketing, communications and industry relations functions.

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Smart Moves in San Diego, New York and More

Smart Meetings

She possesses fine-tuned expertise in strategic event planning, experiential marketing, brand activation and working with the media, lifestyle and entertainment sectors. Throughout her career, she has worked at various properties in Koloa and Honolulu and served as director of sales & marketing at Hyatt Centric Waikiki.

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Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

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