Remove segments attractions
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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes. There are smaller segments in other generational segments that share these values, but the largest share are millennials demonstrating passion for sustainability, advocacy, and wellness.

Marketing 226
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2023 Travel Outlook: Leveling Up Your Data Game

Advanced Travel and Tourism

To stay on top of your best prospects, you need near real-time data to build campaigns, optimize targeting and create segment and sub-segment messaging that will grab attention and deepen engagement. DMOs can use this information to highlight the most attractive tourism options and drive more traffic to the community as a whole.

Travel 236
MICE professionals

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2023 Travel Outlook: Leveling Up Your Data Game

Advanced Travel and Tourism

To stay on top of your best prospects, you need near real-time data to build campaigns, optimize targeting and create segment and sub-segment messaging that will grab attention and deepen engagement. DMOs can use this information to highlight the most attractive tourism options and drive more traffic to the community as a whole.

Travel 130
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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes. There are smaller segments in other generational segments that share these values, but the largest share are millennials demonstrating passion for sustainability, advocacy, and wellness.

Marketing 100
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The Continued Rise of the Extended-Stay Hotel

Smart Meetings

Over the last two years, the economy extended-stay hotel market has been outperforming all other segments, said Geoff Ballotti, president and CEO of Wyndham Hotels & Resorts. A resilient market, the segments U.S. And there was the equally attractive low cost. Extended Stays and Covid. decrease in demand and a 49.4%

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2023 Travel Outlook: Leveling Up Your Data Game

Advanced Travel and Tourism

To stay on top of your best prospects, you need near real-time data to build campaigns, optimize targeting and create segment and sub-segment messaging that will grab attention and deepen engagement. DMOs can use this information to highlight the most attractive tourism options and drive more traffic to the community as a whole.

Travel 100
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How to Bring in More Travelers Through a Niche Marketing Strategy

Advanced Travel and Tourism

Niche marketing in tourism is about attracting more specific groups based on the experiences they’re seeking. Dog owners make up a niche market smaller than all visitors in a specific area, but there is still a vast pool of people you can attract who want to bring Fido along on their journey. Niche Marketing Examples.

Marketing 246