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Improve Your Trade Show Engagement

Endless Events

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Also, learn from the best brands and how they make their trade shows memorable.

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Rethinking Early-Bird Pricing — and Other Time-Honored Registration Strategies

Convene by PCMA

When Maritz studied when 360,000 conference-goers registered for the same 30 trade shows (i.e., 90 show instances) spanning diverse industries over three years, what emerged is how COVID remains the events industry’s biggest plot twist. It sounds like once they finally make the decision to attend, they go all in.

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A Demonstration of Extraordinary Event EQ

Smart Meetings

Lead with Understanding: Coach and speaker Vera Jones shared the secrets for empathetic leadership. Quality brands such as Citizen Watch America and Halo Branded Solutions merchandise partnered with Smart Meetings to invite guests into a shopping experience at registration that is more earth-friendly than a cookie-cutter swag bag.

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36 Ways to Bolster Your Covid Contingency Plan

Smart Meetings

The venue was perfect and the speakers top-notch. No wonder registrations soared off the charts. Speakers want to present remotely, and attendees and sponsors are starting to drop off. What if travel policies change, and speakers, attendees and sponsors start to cancel? What if registrants are divided?

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The Road to IMEX: Firing Up the Buzz

Smart Meetings

The free portal to monthly conversations, speakers, networking and some fun surprises is powered by Swapcard. We want to extend the content, conversation and the connections that happen at a physical show through the digital experience,” said Bauer. “We We are really looking at entrances and traffic crunch points,” she said.

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The Evolution of Meetings: Lessons for Navigating a Hybrid Future

Smart Meetings

Just because you’re hosting a trade show in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements. One of the big benefits of hosting a hybrid or virtual trade show is that it’s easy to increase accessibility. Pick the low-hanging fruit. Account for accessibility.

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Announcements for Your Upcoming Event: Email Templates and Examples

Bizzaboo

It also highlights high-value speakers to offer more information and pull for existing customers and those in the funnel. Key takeaway: Keep announcement emails simple and leave most registration details on the event page. 2: Speaker announcement template Subject Line: Meet the speakers for [Event]! Any questions?