ETC Corporate

OCTOBER 22, 2021

The ‘Destination of Sustainable Cultural Tourism’ Awards enhance the visibility of European cultural tourism destinations, create a platform for sharing experience and knowledge and promotes networking between destinations.

Culture 225

Culture Tourism Tourism Sustainability 225

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Advanced Travel and Tourism

AUGUST 16, 2022

In the “olden days” before social media, videos were either professionally produced or recorded on home camcorders that stayed tucked away on our private media shelves. social media. In addition, platforms like TikTok and Instagram Reels have made vertical video not. TikTok, Reels, Stories, and More.

Social Media 236

Social Media Advertising Tourism Tourism 236

Tourism eSchool

JANUARY 10, 2023

Does your Tourism brand have a YouTube channel but you haven’t looked at it in awhile? 1 in delivering relevant content when compared to other ad-supported platforms. YouTube is #2 most important social media platform in Australia with Facebook placing #1. Why add YouTube into your marketing mix? New to YouTube?

Tourism 90

Tourism Tourism Social Media Website 90

Advanced Travel and Tourism

AUGUST 22, 2023

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 245

Marketing Marketing Social Media Communications 245

Solimar International

JULY 26, 2022

What is Tourism Planning? . Tourism planning consists of creating strategies to develop tourism in a specific destination. It is crucial for DMOs and tourism businesses to stay up-to-date. . Origin and development of tourism planning. The aim of tourism planning. Drafting tourism policies.

Tourism 119

Tourism Tourism Trends Social Media 119

Interface Tourism Spain

AUGUST 31, 2023

Tiktok, the platform that has revolutionized travel searches All the news Back to newsroom How to use TikTok to market and promote tourism destinations: Trends, user preferences and content strategies. TikTok is one of the social networks that, in recent years, has positioned itself among the favorites of the population.

Platform 52

Platform Travel Travel Social Network 52

Solimar International

AUGUST 2, 2023

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable. What is the Role of Tourism Consultants?

Consulting 98

Consulting Tourism Tourism Sustainability 98

Advanced Travel and Tourism

DECEMBER 16, 2021

The social media platform that is grabbing audiences and advertisers like no other—TikTok. In this panel discussion, hear from 3 DMO thought leaders who have embraced this trending platform for their organization. Wondering if it makes sense for your organization? Fill out the form below to watch the webinar recording.

Organization 215

Organization Advertising Social Media Panel 215

Dana Communications

APRIL 4, 2024

If you target your message accordingly on platforms they frequent, it can be a win-win situation for both of you. Get Social – These days, social media and travel are inseparable. These are the places to flaunt your destination’s strong points and your absolute best tourism photos.

Booking 133

Booking Social Media Online Website 133

Tourism eSchool

DECEMBER 10, 2022

How Tourism Businesses can use Hashtags to Attract New Customers. Our most commonly asked question when running social media training is "How do I use hashtags on Facebook/Twitter/Instagram?". The search brings up the most recent posts on that social media channel that is using the same hashtag. By Rebecca White.

Tourism 52

Tourism Tourism Social Media Media 52

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. Some only utilize one platform and stop there. For most people, those places include video platforms. Types of Video Marketing Platforms. Let’s look at some of the most common platforms and why they work. Social Media Videos.

Marketing 246

Marketing Marketing Social Media Advertising 246

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.

Marketing 220

Marketing Marketing Advertising Audience 220

Interface Tourism Spain

AUGUST 1, 2023

By acquiring 100% of the equity owned by Interface Tourism’s founder, president and majority shareholder M. Gaël de la Porte du Theil, Hopscotch will extend its presence in Europe and become a leading force in the tourism sector. Interface Tourism founder Gaël de la Porte du Theil will accompany the project as Senior Advisor.

Tourism 52

Tourism Tourism Marketing Marketing 52

Advanced Travel and Tourism

FEBRUARY 3, 2022

Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. The pandemic has continued to leave users skeptical of online platforms and flashy ads, so brands have had to get creative.

Trends 230

Trends Marketing Marketing Social Media 230

Advanced Travel and Tourism

AUGUST 22, 2023

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 130

Marketing Marketing Social Media Communications 130

DCI

APRIL 28, 2022

Film tourism isn’t a brand new thing, but the options for tapping into it are larger than ever. From big-name franchises like Mission Impossible to more niche series like Emily in Paris , destinations are able to play roles in the seemingly endless casting opportunities offered by streaming services for tourism. Develop Experiences.

Tourism 75

Tourism Tourism Social Media Incentives 75

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Solimar International

JUNE 22, 2021

The tourism industry has shifted as a result of the pandemic. The summer of 2020 gave everyone hope of a quick recovery for the tourism industry, as COVID-19 cases seemed to drop across the globe and countries dependent on tourism eagerly opened their borders to travelers again. Domestic travel.

Tourism 98

Tourism Tourism Trends Sustainability 98

Tourism eSchool

AUGUST 8, 2021

How does this change the way we market tourism brands? Map their Journey with your tourism brand. Typically, a SME tourism businesses will be trying to attract 1, maybe 2 Customer Personas, whereas a destination can have up to 3-5. Goals can be really simple such as: Dreaming – Decide on where to go on their next holiday.

Tourism 63

Tourism Tourism Social Media Website 63

Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media.

Tourism 52

Tourism Tourism Social Media Website 52

DCI

MARCH 31, 2022

With National Travel & Tourism Week, we’re doing just that as travel professionals reflect on how the future of travel is upon us in so many ways. Go and brag a little bit because communities need to see the good that tourism ultimately does for local residents. Create a Social Campaign to Share Successes. Travel on Vimeo.

Tourism 71

Tourism Tourism Travel Travel 71

DCI

MARCH 7, 2023

While part of me is disappointed that we need an International Women’s Day to shine a light on the contributions of women in the world, I also realize that the day provides a prominent platform to inspire the world’s future leaders. Do I believe there is a future for women in tourism leadership? We still have so much more work to do.

Tourism 85

Tourism Tourism Public Relations Networking 85

Tourism eSchool

FEBRUARY 13, 2022

A Tourism Marketer’s Guide to Getting Started with Email Marketing. One of the fundamental marketing tactics for every tourism business should be the development and implementation of a regular enewsletter to engage current and potential customers. Greater + Cheaper Reach than Social Media. By Paige Rowett.

Tourism 52

Tourism Tourism Marketing Marketing 52

Tourism eSchool

APRIL 30, 2020

COVID-19 Immediate Response Action Plan for Tourism Businesses. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. Virtual Beverage Tastings are popping up all over social media, such as at Brokenwood Wines.

Tourism 97

Tourism Tourism Social Media Online 97

Interface Tourism Spain

MAY 30, 2022

Wellness Tourism: the pandemic’s gift to the market. A further impact has been an increase in stress, spreading almost like another virus, as a result of an increased focus on news channels , social distancing and a fear of unemployment and contagion. According to the platform, wellness is no longer solely for the well-off.

Tourism 52

Tourism Tourism Marketing Marketing 52

Advanced Travel and Tourism

FEBRUARY 17, 2022

DMOs can collect data from sources like email newsletter sign-ups, visitor guides, and customer relationship management (CRM) platforms. Use the data you collect to upload custom audiences and find similar audiences to target on social media. Prioritize safety and security.

Advertising 226

Advertising Website Social Media Audience 226

Crowdriff

JULY 27, 2017

Imagine: It’s another typical day on the job, as an all-star social media manager. Your main tourism season is revving up, so this morning, you’re looking for a user-generated pic from an excited traveler to feature as your #PhotoOfTheWeek. What happens when your favorite visual marketing platform (that’s us!)

Social Media 52

Social Media Automation Media Management 52

Interface Tourism Spain

MAY 17, 2022

Active tourism grows 18% in the last year. Active tourism saw an 18% increase in 2021, per data from the “ Anuario Estadistico del Turismo 2022 ”. On a global level, one can note that one of the greatest changes has been seen in forms of tourism. This demographic is thus far more familiar with social media channels.

Tourism 52

Tourism Tourism Social Media Trends 52

Advanced Travel and Tourism

AUGUST 22, 2023

This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 100

Marketing Marketing Social Media Communications 100

Tourism eSchool

JULY 17, 2021

In the tourism industry, blogging has to be one of the most important tactics in being able to tell your story, and engage your Ideal Customers in your brand. Blogs are essentially the vehicle for the content that you produce and share in your social media accounts, and also in your enewsletters to your customers.

Tourism 57

Tourism Tourism SEO Marketing 57

Tourism eSchool

SEPTEMBER 5, 2021

5 Ways to Pivot your Tourism Experience for Post-COVID Traveller. We know that the tourism industry won't look the same as it did before COVID. Never-the-less, Tourism Australia remain optimistic and have earmarked 2025 as the year that the nation get’s the numbers back to pre-COVID levels in their new Corporate Plan.

Tourism 95

Tourism Tourism Travel Travel 95

Travel Daily Media

MARCH 5, 2024

In some popular locations, there are consequentially fewer tourists, sometimes with less money to spend on experiences because of pricey local authority tourism fees. TikTok was number 5 as a booking platform in 2023. How customers book – how people book is changing. It’s hard to define what a tour is, as opposed to a hotel (e.g.

Travel 76

Travel Travel Social Media Tourism 76

Solimar International

MAY 23, 2022

The travel and tourism industry is no exception. Today, 65% of global travel and tourism sales are made online (Statista 2021), leading digital marketing to be even more important than traditional marketing. Destination Management Organisations are facing high competition for tourism dollars. Find out below! . Focused targeting.

Marketing 98

Marketing Marketing Social Media Online 98

Solimar International

NOVEMBER 1, 2022

Tourism destinations go through various stages of development, and during each of them, managers face issues and challenges that need to be addressed to guarantee the ongoing success of the destination. Create goals to develop the tourism product. What is an emerging destination? . Emerging destinations’ development challenges.

Tourism 52

Tourism Tourism Destination Management Sustainability 52

DCI

SEPTEMBER 2, 2021

This September we’ll all celebrate World Tourism Day. So instead of simply posting something simple on social media, destination marketing organizations should really be celebrating and reflecting on the more global impact of travel. Give them a platform. Share it with the media. It’s time to do something real.

Tourism 66

Tourism Tourism Organization Marketing 66

The Abbi Agency

NOVEMBER 16, 2022

The Outdoor Media Summit showed content creators and brands how to promote responsible tourism. Earlier this month, The Abbi Agency had the opportunity to attend the Outdoor Media Summit in North Lake Tahoe, Nevada. Sustainable tourism is a practice that counteracts the social and environmental impacts associated with travel.

Sustainability 130

Sustainability Media Travel Travel 130