Convene by PCMA

OCTOBER 10, 2022

Connected TV services such as Netflix, Hulu, and Disney+ are good options for marketers looking to advertise their events. To see the value in this new approach, event marketers must rethink their tendency to speak to businesspeople only during work hours via so-called professional channels. Joe Mathieu. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

OCTOBER 21, 2021

The social network came crashing down and many users decided to abandon the platform once and for all. Since the Brew Crew never shies away from giving their perspective on current events, they decided to talk about social networks: the good, the bad, and the ugly. Are social networks dying? The result?

Social Network 311

Social Network Networking Social Media Media 311

Travel Daily Media

NOVEMBER 16, 2022

The post TIS reveals travel trends for the coming years: social media, sustainability and frictionless experiences appeared first on TD (Travel Daily Media) Travel Daily. The post TIS reveals travel trends for the coming years: social media, sustainability and frictionless experiences appeared first on Travel Daily.

Social Media 72

Social Media Sustainability Media Trends 72

Bizzaboo

JANUARY 17, 2023

Due to its potential, some folks even think ChatGPT may ultimately disrupt the conventional internet search market, toppling Google’s dominance. Although ChatGPT is likely the most popular tool of its kind on the market today, it’s not the only one. How To Use ChatGPT for Event Marketing Content. Event planning and marketing.

Marketing 116

Marketing Marketing Social Media Speakers 116

Gavel International

DECEMBER 21, 2021

Reading Time: 6 minutes Marketing with video is here to stay because it is incredibly effective in reach and engagement. Most of the social media platforms today have high video content visibility. Main Elements of a Great Social Media Video. Social Platform. Leads and clickthrough were next, 55%.

Social Media 52

Social Media Media Platform Audience 52

Solimar International

NOVEMBER 9, 2021

Travel storytelling must be at the heart of any digital destination marketing strategy. This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Travel Storytelling and Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

Eventtia

OCTOBER 19, 2022

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Traveler's Q

SEPTEMBER 28, 2023

With so much noise in the market, creating a unique and memorable brand image is necessary to catch the attention of potential customers and ensure that your business is successfully differentiated from the competition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

Social Media 130

Social Media Event Apps Sponsors Website 130

Interface Tourism Spain

AUGUST 31, 2023

Tiktok, the platform that has revolutionized travel searches All the news Back to newsroom How to use TikTok to market and promote tourism destinations: Trends, user preferences and content strategies. TikTok is one of the social networks that, in recent years, has positioned itself among the favorites of the population.

Platform 52

Platform Travel Travel Social Network 52

Interface Tourism Spain

MAY 30, 2022

Wellness Tourism: the pandemic’s gift to the market. A further impact has been an increase in stress, spreading almost like another virus, as a result of an increased focus on news channels , social distancing and a fear of unemployment and contagion. Spain is one of the most powerful markets in Europe in this regard.

Tourism 52

Tourism Tourism Marketing Marketing 52

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. About Emily.

Social Media 40

Social Media Media Advertising Audience 40

Crowdriff

JUNE 28, 2018

When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to do and what’s not. After all, different regions have different laws, and different social networks have different terms. Because of copyright , a user retains the rights to whatever they post on social media.

Marketing 52

Marketing Marketing Social Network Automation 52

Interface Tourism Spain

JULY 6, 2022

Influencer strategies are part of the marketing plans and 360 strategies of brands and tourist destinations, in the inspiration and awareness phases. But how can we develop an effective influencer marketing strategy? . Social Media and Digital Marketing Manager. Patricia Erustes.

Communications 52

Communications Communications Social Network Advertising 52

Interface Tourism Spain

APRIL 12, 2023

The growing figures of social networks, the difference in costs (now not so disparate) and the fall in media audiences still reluctant to embrace the new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks grow exponentially.

Travel 52

Travel Travel Social Network Communications 52

Eventtia

SEPTEMBER 9, 2022

PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. A well-executed PR campaign creates awareness, generates sales, and builds relationships with media, customers, event partners, and other stakeholders. You can’t have publicity without a strong media presence.

Social Media 62

Social Media SEO Public Relations Events 62

Crowdriff

JULY 27, 2017

Imagine: It’s another typical day on the job, as an all-star social media manager. As a social media manager, you know more than anyone how much the manual part of social media can draw out one task — if only you could’ve spent those 3 hours using great visuals instead of finding them. Interested?

Social Media 52

Social Media Automation Media Management 52

Travel Daily News

JUNE 21, 2021

The campaign starts in the national market and includes a presence in Lisbon and Porto, with a strong focus on digital (through social networks, display and search), which will be followed by radio and TV, in the media with the highest audience.

Social Network 54

Social Network Audience Networking Media 54

Endless Events

FEBRUARY 22, 2019

To gamify means to take the mechanics of a game (like challenges, point systems, completion bars and narratives) and give them non-gaming applications in workplaces, marketing strategies, or events, for example. Trust and cooperation: games are incredible platforms for social networking, collaboration and interaction.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Motivation Excellence

AUGUST 22, 2019

An email database is a fast, effective marketing and sales tool. Though returns are not as robust as direct mail , email marketing is much more cost efficient. Businesses can see up to $44 for every dollar they spend on email marketing. Promote these exclusive offers on all the social media platforms you use.

Social Media 130

Social Media Automation Booking Trade Show 130

Convene by PCMA

MARCH 27, 2023

Travel Association website offers a Global Meetings Industry Day media toolkit with messages to use on social media platforms. Travel Association, getting more than 40 million social-media impressions worldwide and reaching more than 8.5 The event will include networking opportunities and a reception.

Meeting 98

Meeting Panel Social Media Trade Show 98

Crowdriff

NOVEMBER 8, 2017

When you think about UGC marketing, it’s likely in the context of social media. Most DMOs use visual UGC primarily to engage with customers across social networks or on website galleries. However, UGC marketing is evolving. 3 | Blurring the lines between UGC, owned & paid media.

Trends 52

Trends Marketing Marketing Social Network 52

Crowdriff

JUNE 15, 2016

Influencer marketing is a buzzword in the travel marketing universe right now, but how do you get started with leveraging the popularity of the biggest influencers within your brand’s social network to amplify your brand message? Understanding Influencer Marketing. Are you trying to gather more social proof?

Marketing 52

Marketing Marketing Social Media Social Network 52

Crowdriff

OCTOBER 30, 2017

So, we’ve compiled a list of 9 creative UGC marketing campaigns to give you ample inspiration, and help you start reaping the benefits of UGC. Last autumn, Explore Georgia decided to reach out to an underserved demographic in the destination marketing market: millennial pet owners. Why this UGC marketing campaign stands out.

Marketing 52

Marketing Marketing Social Media Media 52

Techsytalk

DECEMBER 26, 2016

Promoting your event on social media is a given. However, most planners have a tendency to just stick to prominent social networks like Facebook and Twitter. If it’s a company conference you’re arranging, then LinkedIn of all networks is the spot to be advertising it. Photo credit: Marketing Land.

Promotion 260

Promotion Sponsors Social Network Affiliate 260

The MICE Blog

JULY 26, 2021

Today, webinars are a highly powerful marketing tactic that many marketers across the world use to foster connection with prospects, audiences and their employees.’. Vaibhav compared virtual events to social media, which has ‘changed the entire advertising space. Vaibhav continued, ‘Today, we have evolved.

Social Media 163

Social Media Virtual Events Events Audience 163

DCI

APRIL 7, 2022

So what better a day to dig into the topic of the re-emergence of the global meetings market than today! DCI’s latest edition of “Winning Strategies In Destination Marketing: A View From Meeting Planners” illustrates that in-person meetings are no longer the best way to attract bookings. Social Networks for the Win?

Planner 52

Planner Trade Show Meeting Social Network 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Interface Tourism Spain

APRIL 12, 2023

The growing figures of social media, the difference in costs (at least at that time) and the rise in media audiences open to embracing new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks are growing exponentially.

Travel 52

Travel Travel Social Media Fashion 52

Tourism eSchool

DECEMBER 2, 2022

The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media. Digital influencers can be found on numerous platforms, including Social Media (Instagram, Facebook, Twitter, Instagram, Pinterest) and Blogs.

Tourism 52

Tourism Tourism Social Media Website 52

Crowdriff

SEPTEMBER 21, 2017

This idea really struck us as fresh and relevant – which is why we wrote up this recap of his talk, along with some ideas on what it means to apply this concept to your own tourism marketing strategy. Jay Baer emphasizes the fact that talk triggers are specific and intentional market differentiators. pic.twitter.com/XZoeI168ur.

Tourism 52

Tourism Tourism Marketing Marketing 52

Traveler's Q

NOVEMBER 16, 2023

Social media has revolutionized the way events are marketed, organized, and experienced. By harnessing the power of social media, event planners can create a more engaging and interactive experience for attendees, both during and after the event. With nearly 4.5

Social Media 130

Social Media Media Attendee Promotion 130

DCI

JULY 21, 2022

Tourism marketing and economic development marketing are not the same – we know. If a DMO markets a destination in a certain way, it can potentially undermine EDO efforts to attract a different kind of investor or worker. This is fundamental to generating interest in today’s oversaturation of media content and social networks.

Prospect 76

Prospect Tourism Tourism Social Network 76

Hotel Engine

AUGUST 7, 2022

Influencer marketing is a multi-billion dollar industry with no signs of a slowdown. Statistics show that the return on investment for this type of marketing is at least 500 times the initial expense. With this massive potential for ROI, it’s no wonder so many businesses are making room for influencers in their marketing budget.

Promotion 88

Promotion Booking Social Media Audience 88

Endless Events

MARCH 22, 2018

Technology is starting to play a big role in event planner networking. From event apps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events. And that trend is expected to continue in 2018.

Networking 251

Networking Planner Attendee Social Media 251

Gavel International

JUNE 7, 2022

Launching in May 2003, nine months before Facebook, LinkedIn is the oldest social network. LinkedIn is not the largest social network, but it’s an audience worth noting with its specific business focus. (1). 89% of B2B marketers use LinkedIn for lead generation (3). It voids the contract. citizenship.

Prospect 52

Prospect Social Network Contracts Contracts 52