Endless Events
OCTOBER 18, 2022
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.
Smart Meetings
AUGUST 26, 2022
To learn what meeting professionals value most as the industry emerges in the post-Covid world of gathering, Caesars Entertainment launched its Caesars Entertainment Remastered Tour— showcasing the company’s largest reinvestment year having spent hundreds of millions in 2022 on upgrading their venues across the U.S.
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Endless Events
JUNE 1, 2021
#EventIcons podcast is all about talking to the cream of the events industry and getting to know what they do, how they do it, and what the current event trends are. Together with the rest of the world, she had to make a quick pivot to virtual events last year. As a marketing leader, she focuses on marketing virtual events.
Endless Events
JULY 6, 2020
In the COVID-19 era , it becomes increasingly important to discuss the ins and outs of virtual events. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. This means that your marketing efforts can make or break the success of your event.
Bizzaboo
FEBRUARY 22, 2023
As companies roll out their back-to-office strategies, corporate event planners are primed and ready to plan corporate events for the ages. But you need impactful and exciting speakers, an impressive agenda, and unforgettable entertainment. Allied Market Research expects the U.S. corporate events market to reach $510.9
Smart Meetings
OCTOBER 30, 2018
From small gatherings to large celebrations, corporate events are the perfect way to show gratitude to your employees. But ask employees what they think, and they’ll often tell you that corporate events are boring. To get attendees excited to attend, check out these nine corporate event ideas that break the typical mold.
Dana Communications
JANUARY 2, 2023
The entertainment industry has long been leading the way in representation. To introduce you to why representation in marketing matters, as well as highlight a path forward, we’ve broken out this powerful topic into what we call The Five Ps: The Purpose, The Proof, The Practice, The Pitfalls and The Postscript. The Purpose.
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