Convene by PCMA

OCTOBER 27, 2023

By not looking beyond email marketing to options such as creating a blog, a podcast, or other content, marketers could be missing a chance to attract more attendees to their events. Email marketing remains one of the most-reached-for tools in a marketer’s belt — and for good reason. Don’t know where to start?

Audience 64

Audience Event Marketing Speakers Online 64

DCI

MARCH 1, 2022

Twenty years ago, if an economic development organization (EDO) or destination marketing organization (DMO) wanted to market their region it was common to take out an advertisement in the newspaper, TV, radio or billboard, secure earned coverage and pick up the phone for “old fashioned” cold calls or word-of-mouth conversations.

Marketing 91

Marketing Marketing Remote Advertising 91

Endless Events

FEBRUARY 21, 2018

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Convene by PCMA

DECEMBER 19, 2023

It is super-charging mobile event apps too, improving attendee registration, data capture, venue booking, and overall event management. Barbara Palmer, deputy editor Will Social Media Matter? The trend I’m keeping my eye on in 2024 is social media. I think the reckoning with social media has begun.

Trends 130

Trends Social Media Events Media 130

Bizzaboo

JANUARY 10, 2024

Looking for an event or experiential marketing agency in 2024? of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% Although many brands have already started building in-house event marketing teams, many more haven’t. Submit it here.

Management 98

Management Events Advertising Sports 98

Smart Meetings

FEBRUARY 11, 2022

Schoeneberger explained that QR went nowhere until a reliable means of accessing them emerged, until mobile phones in the U.S. The VR headsets were cumbersome, motion-sickness inducing and not nearly as accessible as our mobile and desktop devices. had the software needed to utilize QR codes through the phone camera.

Events 279

Events Social Media Technology Technology 279

Convene by PCMA

FEBRUARY 25, 2022

Working with the event data company, APPA focused its attendee-marketing campaigns on other geographies, including Canada and Mexico, which were not affected by COVID at the time, and where a significant number of attendees had previously come from. We’re just trying to bridge the gap between the digital space and the live space.”.

Trade Show 98

Trade Show Registration Events Online 98

Stova

FEBRUARY 15, 2024

Consider tools like digital badges, mobile event apps, wayfinding apps, and digital signage. From streamlining communications to automating marketing, organizers turn to technology to boost productivity. Now that most events are in person again, marketing leaders expect to see the ROI of these gatherings, too.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

Bizzaboo

AUGUST 7, 2023

Choose the Right Ticketing Platform Ticketing for events starts with selecting the perfect event ticketing platform that aligns with your event’s needs, offers seamless integrations, and provides robust features like real-time reporting and a mobile app. Make it visually captivating, informative, and user-friendly.

Registration 92

Registration Social Media Events Advertising 92

Traveler's Q

MARCH 7, 2024

According to a report by Mordor Intelligence, the gamification market is set to reach $11 billion by 2024, with businesses investing in it for team building and employee engagement purposes. Not only that but Eventbrite also offers a comprehensive suite of marketing tools to help you spread the word about your event and make it a success.

Networking 130

Networking Event Apps Trends Events 130

Stova

OCTOBER 26, 2023

You’ll also get five proven best practices to help attendees build meaningful connections in 2024 and beyond. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. Another benefit of pre-event digital networking is it creates valuable user-generated content.

Networking 52

Networking Attendee Event Apps Social Media 52

Convene by PCMA

AUGUST 11, 2021

We are leveraging contactless technologies available to help reimagine the guest experience and are encouraging guests to use mobile check-in/checkout, mobile key, mobile dining, and mobile requests whenever possible and wherever available. Has that changed during the pandemic?

Hospitality 98

Hospitality Technology Technology Government 98

Bizzaboo

NOVEMBER 7, 2022

They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Event marketing software. Mobile event app. Hugh Forrest.

Social Media 98

Social Media Registration Sponsors Events 98

Endless Events

JULY 5, 2018

How to host digital hangouts for networking. You can market to states and countries that might not have been worthwhile before. Host digital hangouts that add a new dimension to networking. Do you want to create just one digital hangout for your event – essentially a space for free interaction?

Speakers 240

Speakers Social Media Audience Events 240

Stova

JUNE 22, 2023

Digital innovation accelerated during a two-year break in onsite events due to the pandemic. They learned to host digital meetings. With the pandemic in our rear-view window, in-person events are back with new digital features. Enliven your event with a social media wall. So, what’s different now?

Attendee 52

Attendee Audience Social Media Networking 52

Tourism eSchool

NOVEMBER 5, 2020

In the last quarter of 2019 we worked closely with the team at Destination Southern Tasmania (DST) to develop a Destination Marketing Strategy to help them drive demand from their key visitor personas. Just last week we caught up with Chelsea Bell, the Marketing Manager of DST, to see how her year has been, and to our surprise (and hers!)

Website 98

Website Social Media Tourism Tourism 98

Bizzaboo

NOVEMBER 14, 2022

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. As the events market continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. What are the marketing objectives and challenges? .

Sponsors 98

Sponsors Events Virtual Events Website 98

Social Tables

JULY 31, 2018

The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations. Map out the logistics visually.

Sponsors 149

Sponsors Logistics Vendor Events 149

Stova

MARCH 25, 2024

Maybe you'd like to automate registration to save time or have an integrated mobile app. When a part of an all-in-one platform , you can find registration systems that seamlessly connect with other tools event planners love like email marketing, surveys, websites, reporting & analytics, and even onsite features as well.

Registration 40

Registration Social Media Event Apps Website 40

Bizzaboo

OCTOBER 11, 2023

Today, event marketers have an array of technologies to choose from and incorporate into their event tech stack. of event marketers say networking is more difficult at virtual events compared to physical ones. According to one recent study, 73% of marketers expect hybrid events will be more common in the future.

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Table of Contents.

Marketing 105

Marketing Marketing Social Media Audience 105

Eventtia

JULY 6, 2023

In the fast-paced and highly competitive retail market, improving the customer experience became the main factor in achieving predictable revenue results. In other words, the retail customer experience encompasses the customer’s journey, from the initial awareness and consideration stages to the final purchase decision and beyond.

Retail 48

Retail Technology Technology Communications 48

Stova

APRIL 13, 2023

Given the recent innovation and investment in AI, it’s no wonder this market is expected to surge from $387.45 True, the technology didn’t push beyond the norm. Virtual event platforms and mobile apps provide access to more attendee data than ever. Go beyond registration. billion in 2022 to $1,394.30 Deliver event ROI.

Attendee 52

Attendee Sponsors Registration Event Apps 52

The MICE Blog

AUGUST 11, 2021

If you’ve followed me for long enough, you might know that I’m a big fan of Gary Vaynerchok, who has inspired me in many ways with respect to content marketing. I was thrilled to listen to his keynote, which was moderated by Cathy Song Novelli,SVP – Marketing & Communications at Hubilo, where he also took questions from the audience.

Trends 174

Trends Events Virtual Events Audience 174

Social Tables

JULY 31, 2018

Marketing The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations.

Sponsors 97

Sponsors Logistics Vendor Events 97

Crowdriff

OCTOBER 31, 2018

It’s also popular amongst a wide range of visitors; from the elderly to children, and a wide range of markets; from the cities and towns that surround Pigeon Forge, Tennessee to the furthest reaches of the country and beyond. asked Pete Owens, the Vice President of Marketing and Public Relations for The Dollywood Company.

Website 52

Website Social Media Public Relations Platform 52

Travel Daily Media

SEPTEMBER 9, 2019

Kurt Ekert, president and CEO at CWT, said: “The need for live events is becoming more relevant than ever before,” Ekert said, with up to 30% of marketing budgets expected to be spent on live events in 2020. Digital evolution. Growing concern over the impact of climate change is also increasingly clouding business sentiment.

Incentives 52

Incentives Trends Publishing Event Apps 52

Solimar International

AUGUST 25, 2023

Community-Based Tourism (CBT) exemplifies sustainable tourism, promoting local development through social justice, resource redistribution, sustainability, and empowerment. As a result, what drives tourism growth is not the development of the region but the privatization of financial gains and socialization of negative externalities.

Tourism 52

Tourism Tourism Sustainability Government 52

Crowdriff

JANUARY 16, 2019

At CrowdRiff, we’re proud of the wealth of tourism marketing knowledge that we shared on our blog and in our resource centre in 2018, but are keen to reflect on what our readers enjoyed the most. I hiked the Grand Canyon, discovered my love for Korean BBQ, and hopped on the CrowdRiff rocket ship as the new content marketing manager.

Tourism 52

Tourism Tourism Marketing Marketing 52

Bizzaboo

DECEMBER 5, 2022

Executive Director, Audience and Community Marketing, Forbes. If tech vendors can serve as industry experts and understand not only the consumer journey but the marketing journey, that would be super helpful as we think through goals for the future. Kelly Carlsted. Tika Woolley. Claudia Kiss. Ronald Marchena. Jenn Artura. Glenda Lee.

Trends 111

Trends Events Technology Technology 111

Crowdriff

MARCH 16, 2016

Global leader in visual user-generated-content (UGC) marketing attracts investment from BDC Capital, Gibraltar Ventures, High Alpha Capital and Foundation Capital. CrowdRiff can help any brand become more aspirational and inspirational, leading the consumer to an engaging, authentic experience that extends beyond the product itself.”.

Platform 52

Platform Tourism Tourism Advertising 52

Business Traveler USA

NOVEMBER 1, 2021

The key thing is it’s not just a marketing ploy,” he says. “We The World Health Organization warns that person-to-person contact is the main way to spread COVID-19, meaning technology is rendered obsolete if basic elements such as hand hygiene, face coverings and social distancing are not observed.

Hospitality 52

Hospitality Regulations Technology Technology 52

Gavel International

DECEMBER 19, 2022

labor market will continue to be problematic in 2023. Talent mobility (e.g., The need for digital and technical skills continues to grow faster and faster, so current staff may need to be trained, retrained, or new talent brought in to accommodate the increased IT needs. 1 Talent Challenges. The ever-changing U.S.

Trends 52

Trends Meeting Vendor Planner 52

Smart Meetings

APRIL 25, 2024

Over the last two years, event platform companies Bizzabo and Hubilo each laid off double-digit percentages of staff. This month Bending Spoons , the digital technology company behind Evernote, Meetup and Splice, purchased Hopin’s video engagement bundle, StreamYard. billion was invested in virtual and hybrid event companies.

Platform 130

Platform Production Audience Communications 130

AltexSoft Travel

MARCH 30, 2022

This post aims at explaining the key hotel upselling and cross-selling strategies, ways to digitize them effectively, and examples of existing software serving that purpose. Modern realities, on the other hand, provide various tech solutions that digitize and automate these processes. What is hotel upselling and cross-selling?

Automation 59

Automation Booking Online Communications 59

The Abbi Agency

AUGUST 18, 2021

One indication of the importance that travel plays in Millennials’ lives this year comes from the digital consumer intelligence firm Brandwatch. Fortunately, effective marketing initiatives don’t need to start from scratch. The post Tapping a New Economic Powerhouse appeared first on The Abbi Agency - Fierce.

Social Media 246

Social Media Retail Sustainability Marketing 246

Bizzaboo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. 2019 Marketing Conferences. 2019 Marketing Conferences. Growth Marketing Conference.

Marketing 105

Marketing Marketing Conference SEO 105