article thumbnail

How Event Technology Will Benefit Your Events

Endless Events

It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. The Security Benefits Of Event Technology.

article thumbnail

The Benefits of Utilizing User-Generated Content for Tourism

Dana Communications

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

Benefits 181
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Benefits of Utilizing User-Generated Content for Tourism

Dana Communications

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

Benefits 174
article thumbnail

9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

With that in mind, let’s look at the main benefits of user-generated content and what it means for your company. User-generated content (UGC) is what it sounds like: content created by people who have used certain products or services. . The TV brand and store won your business simply because a past customer shared about their product.

Benefits 246
article thumbnail

Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

Marketing 264
article thumbnail

Product Launch: Ten Ways to Create a Lasting Impression

Blue Spark Event Design

Making a lasting impression on your audience during a product launch involves strategic thinking, innovation, and flawless implementation. At Blue Spark, we love creating lasting impressions for our clients and their new products or services. Incorporate these steps for a powerful product launch. Want to see examples?

article thumbnail

Closed User Groups in Travel: Benefits, Examples, and Best Practices to Enable a CUG Strategy

AltexSoft Travel

Closed user groups (CUGs) in the travel industry refer to a group of individuals or companies that can access exclusive rates and deals on travel products and services. For example, the Resort Inventory Group, which we’ll cover further, aggregates many membership clubs for hotels to distribute their products. Travel clubs.