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Keeping Your Event Website Relevant: Why Regular Updates Are a Must

Traveler's Q

A website is the most significant platform for any organization to showcase its events and communicate with its audience. However, creating an event website is not enough to generate traffic and attract participants. Regular maintenance and updates are essential to keep the website relevant and engaging.

Website 130
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Social Media Accessibility: 6 Things to Consider

DCI

In today’s digital age, social media has become an integral part of our lives. Social media platforms like Instagram, LinkedIn and YouTube have algorithms that prioritize accessible content. Non-native speakers, older adults, and people with low literacy levels also benefit from accessible content.

MICE professionals

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Maximizing Your Event’s Online Reach: How to Create a Successful Event Website

Traveler's Q

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

Website 130
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The Power of Great Website Layout: Creating an Event Platform for Easy and Effective Navigation

Traveler's Q

A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.

Website 130
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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

With that in mind, let’s look at the main benefits of user-generated content and what it means for your company. With those thoughts in mind, here are some of the most significant benefits of UGC you should be implementing for success. Grow Your Social Media Channels. What is User-Generated Content? In 2020, over 3.6

Benefits 246
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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

Marketing 259
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Traveling with a Purpose: Marketing Strategies Supporting Charitable Causes

Dana Communications

By partnering with local charitable organizations, your property and its guests can experience the joy of giving back one vacation or spa treatment at a time. In this way, the act of pampering oneself benefits the greater community. To engage younger demographics, try promoting cause marketing campaigns on social media.

Marketing 192