Convene by PCMA

AUGUST 7, 2023

Marketing departments everyone are debating the merits of generative AI. This enables us to either align with or challenge those findings in our marketing approach. Marketers are therefore able to efficiently analyze and identify high-quality leads, leading to more effective, tailored lead-activation campaigns.”

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

InEvent

APRIL 18, 2024

Event management software has become essential in organizing and conducting events seamlessly, automating tasks like marketing, registration, coordination, and scheduling.

Management 59

Management Automation Registration Event Apps 59

Eventtia

APRIL 22, 2024

One can use ticketing solutions for multiple purposes, including setting up landing pages, creating registration forms, generating invoices, sending automated emails, and more. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees.

Platform 62

Platform Registration Automation Events 62

ITA Group

NOVEMBER 11, 2021

What Will Customer-Centric Organizations Be Focusing On for the Next 3 Years? Below are nine focus areas the best customer-centric organizations will home in on over the next few years to ensure their customers stick around for the long haul. Influencer marketing is expected to be worth $13.8 Automation. War for Talent.

Organization 88

Organization Automation Sustainability Production 88

Gavel International

JUNE 14, 2022

While organizations consider the costs and the containment of costs essential, time to productivity has historically been the most critical element. Organization Perception. Employee excels at organization and time management, can adapt to changes quickly, is highly agile, and can remain focused despite distractions.

Organization 52

Organization Sustainability Automation Training 52

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways. Sam Lippman.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

DCI

MARCH 1, 2022

Twenty years ago, if an economic development organization (EDO) or destination marketing organization (DMO) wanted to market their region it was common to take out an advertisement in the newspaper, TV, radio or billboard, secure earned coverage and pick up the phone for “old fashioned” cold calls or word-of-mouth conversations.

Marketing 91

Marketing Marketing Remote Advertising 91

Smart Meetings

DECEMBER 16, 2022

Cat-Wells approached the event organizers to try to work through these issues and was met with resistance and excuses. The organizers eventually moved the event to a coffee house across the street. While accessibly should always have space on a marketing budget, it should have space in the production budget.”. Keely Cat-Wells.

Meeting 246

Meeting Panel Organization Automation 246

Gavel International

MAY 8, 2023

Reading Time: 4 minutes The recent evolution of digital marketing’s relationship with business-to-business (B2B) sales and marketing strategies can seem confusing. On one hand, digital is quickly becoming the most frequently used type of marketing and virtual sales strategy and is utilized more often than ever before.

B2B 52

B2B Marketing Marketing Automation 52

ITA Group

MAY 6, 2021

Partner Marketing: Weaving Best Practices Into To-Partner, Through-Partner & With-Partner Marketing. Partner marketing is the broad category that includes to-partner marketing, through-partner marketing and with-partner marketing. As a quick baseline: Definition of Partner Marketing. Encourage action.

Marketing 82

Marketing Marketing Automation Vendor 82

Smart Meetings

MARCH 7, 2024

Event tech native Nick Borelli: AI will remove the drag stuff so you can produce A+ events Nick Borelli, director of marketing for the ethical facial analytics company Zenus Inc., They can source a venue, create a workable agenda, create marketing materials, all the things required. has good news for meeting professionals.

Events 278

Events Technology Technology Meeting 278

Bizzaboo

APRIL 22, 2024

The Push for a Consolidated Event Tech Stack The drive toward tech consolidation is clear, as event organizers seek streamlined solutions that seamlessly handle virtual and in-person formats. Organizers can make informed decisions that enhance the overall event experience by understanding what works and what doesn’t.

Event Technology 59

Event Technology Trends Technology Technology 59

Endless Events

MAY 9, 2023

Thanks to the increasing popularity of tools like ChatGPT and Midjourney, more organizations are saving time and money through the wonder that is AI. Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. It’s no wonder why 87.8%

Event Planning 177

Event Planning Automation Social Media Panel 177

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 116

Event Technology Platform Technology Technology 116

InEvent

APRIL 18, 2024

Event management software has become essential in organizing and conducting events seamlessly, automating tasks like marketing, registration, coordination, and scheduling.

Management 40

Management Automation Registration Event Apps 40

Travel Daily Media

DECEMBER 28, 2023

Several healthcare organisations in Dubai are successfully using AI-based medical imaging technology, and the Abu Dhabi Health Services Company (SEHA) has adopted AI-based medical imaging technology for the automated detection of breast cancer and lung diseases. million by 2029, growing at a rate of 53.3 per cent annually.

Healthcare 78

Healthcare Automation Technology Technology 78

Smart Meetings

DECEMBER 13, 2021

Hotel sales teams are barraged with automated forms, lean staffs and limited information to determine what the customer really needs. Jeffrey Emenecker, senior director of analytics at Cvent, confirmed that trend of meeting organizers sending requests to more properties with shorter turnaround times. An Automated Future .

Booking 130

Booking Automation Proposal Hospitality 130

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. But beyond wishful thinking, the market presents clear evidence that this is the case.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Smart Meetings

JUNE 29, 2022

Planners can expect a more automated lobby in the future, hopefully reducing delays. AI can add a personal touch to the impersonal automated check in, too, when it gives you recommendations and makes plans like a human concierge. Marketing and PR executives. Flexible Schedules. Event planning consultant. Accountant.

Hospitality 245

Hospitality Trends Remote Automation 245

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET. Attendee Tracking: The Basics.

Benefits 303

Benefits Attendee Registration Audience 303

Smart Meetings

APRIL 6, 2023

Automation is littered with the bodies of technology companies that don’t understand our unique industry,” she said. That is the vision of Fiona Volmrich, CEO of PURE Local Services, based in Park City, Utah. Trend Spotting One side effect of the evolving database is that it tracks what is resonating with groups.

Proposal 246

Proposal Platform Trends Vendor 246

MeetingsNet

MAY 1, 2023

kicked off at the Expo at World Market Center in Las Vegas, with more than 80 companies showing their technology offerings for meeting, convention, and trade-show planners. speech-translation tool in the market,” said Oddmund Braaten, CEO at Interprefy. On April 26, the first edition of Event Tech Live U.S.

Automation 98

Automation Trade Show Audience Online 98

Stova

MAY 11, 2023

This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Common marketing goals include building brand awareness, generating leads, closing sales, and entering new markets. That’s why many companies also leverage this marketing channel to launch new products.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

DCI

AUGUST 19, 2021

For smaller and medium-sized DMOs, measuring ROI from digital marketing efforts is a challenge. If your destination marketing budget doesn’t have room for these advanced measurement products, you can still track the impact of campaigns, channels and engagement, and you can do it for free. using site tools like an itinerary builder.

Marketing 73

Marketing Marketing Automation Advertising 73

Smart Meetings

MAY 26, 2023

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. It’s all event organizers seem to talk about, and it’s where event tech spending has gone for the last few years.

Healthcare 221

Healthcare Technology Technology Panel 221

AltexSoft Travel

MARCH 15, 2021

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

Stova

FEBRUARY 15, 2024

Wireless charger/desk accessory made from FSC-certified wood: This handy gift does double duty: charging phones and keeping desks organized. Action Steps: Let automation lend a hand. For example, modern sponsor and exhibitor management software automates sponsor tasks, content collection, and approvals.

Sponsors 59

Sponsors Prospect Automation Trade Show 59

Smart Meetings

MAY 19, 2022

“As a global organization, IACC looks at trends across the world as that can inform what the future will look like in other countries.” ” One of the trends hitting across the globe is a tight labor market. That could mean automating more and thinking differently. Automated Planning.

Conference 130

Conference Automation Meeting Sustainability 130

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. ROI Goals for Event Organizers. 4 Models of Event Marketing Attribution.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

SEPTEMBER 14, 2018

Back in the dark ages, event marketers had a slim handful of solutions to choose from. If you look at the event marketing stats , organizations are investing more so than ever on these platforms. But the explosion of options has given rise to a new challenge: Which event management software is the best for your organization?

Management 280

Management Platform Event Apps Automation 280

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Smart Meetings

MARCH 24, 2023

Exhibitors, industry professionals and other attendees will meet at the second annual SIAL America 2023 , organized by Emerald X at Las Vegas Convention Center (LVCC) to showcase food and beverage categories that are key to retailers, wholesalers, food service companies and distributors. market,” she says.

Trade Show 130

Trade Show Automation Retail Vendor 130

MeetingsNet

MAY 15, 2023

It will also assist in developing effective marketing communications. During and after a meeting, the product will analyze attendee behavior and track event metrics in ways that benefit the organizer as well as exhibitors and sponsors.

Management 103

Management Sponsors Automation Logistics 103

Smart Meetings

JANUARY 11, 2024

He suggested that one way to add value in the future will be to provide the human touch missing from an automated world. “In “Asia-Pacific and Latin America, we’re just scratching the surface is that surface and all those markets,” he said. The biggest growth opportunities in his mind are international.

Trade Show 246

Trade Show Regulations Automation Platform 246

Smart Meetings

MAY 31, 2022

What : New product being built into eventScribe allows event organizers to scan attendee badges on existing Android or iOS to capture and analyze information quickly. How it impacts you: Automated back-end processes allow you to better manage speakers, sponsors, staff and meetings. Cadmium: Lead Retrieval Solution.

Meeting 246

Meeting Platform Vendor Networking 246

Eventtia

OCTOBER 10, 2023

Online registration software is a cloud-based solution that allows organizers to manage the entire event registration process from start to finish. It offers a user-friendly interface for attendees to easily register for events, providing organizers tools to track registrations, collect payments, manage attendee data, and generate reports.

Registration 118

Registration Online Automation Platform 118

DCI

AUGUST 11, 2022

And unlike traditional media, it comes with a dashboard that gives you control over your marketing. DCI’s own digital strategists weigh in on some of the lessons they are itching to share with destination organizations. Respect and Revere AI and automation. It’s so much more than banner ads on a website. Enlightening.

Media 99

Media Advertising Automation Social Media 99