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6 Attendee Retention Tips: Keep Your Audience Coming Back

Endless Events

When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. So, how can event organizers measure and increase attendee retention ? If you want to increase attendee retention, you need to figure out what makes your audience come back.

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5 Ways to Make Social Media Messages More Inclusive

Convene by PCMA

Adding captions to videos and using hashtags with capital letters on each word are two ways event marketers can make their social media accessible to everyone. When Abbie Vance, PCMA EMEA’s new community and events manager, started working on the social-media toolkit for Convening EMEA , Sept.

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How has Social Media Changed the Tourism Industry?

Solimar International

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

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Survey Explores Speaker and Planner Dynamics

Convene by PCMA

Event organizers are worrying about increasing costs and attendance numbers at their events this year, according to responses to a recent survey conducted by AAE Speakers, a speakers bureau and talent agency. Here are some other takeaways from the survey results: Who Chooses Speakers?

Speakers 101
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15 Audience Engagement Strategies That Actually Work

Social Tables

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Understand your audience.

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From Distraction to Engagement Supercharger: Putting Your Audiences’ Phones to Use

Smart Meetings

How can planners help presenters compete with the ubiquity of handheld devices? One presenter at a recent conference made the mistake of scolding her audience to turn phones off and put them under their seats. She was met with groans; about a third of the audience left, and the rest ignored her command. Take notes.

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Event Case Study: MPI Southern California WeCon 2024

Smart Meetings

So, when we are creating an event, especially for event planners, we have to appeal to both their professional and personal journeys. They fostered a unique connection between all attendees regardless of whether they were planners or supplier.” “We’re all a bit spoiled. The activities were all part of that and more.

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