Endless Events

APRIL 1, 2020

It’s high time we talk about virtual audience engagement. And perhaps the biggest concern of all lies in the fact that engaging virtual audiences is hard. So how do you go about putting together a fool-proof virtual audience engagement strategy? Nurture Your Audience. Well, that’s exactly what we’re about to tell you!

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Remote Audience Attendee Virtual Events 311

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

Social Media 98

Social Media Media Tourism Tourism 98

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Know Your Target Audience. Figure out the marketing channels and tactics that are effective for this specific target audience, and stick to it.

Social Media 91

Social Media Promotion Media Registration 91

Gavel International

MAY 20, 2024

The technology can process and sort through an astounding amount of digital information. While this ability is one of AI’s benefits, it can become a drawback if the information collected is skewed, inaccurate, or simply wrong. First, study the source(s) from which the tool pulled the information.

Social Media 52

Social Media Website Benefits Technology 52

Smart Meetings

MAY 9, 2024

Start Security Smart At the start of the crisis, it’s crucial to gather comprehensive information and create a central document, reiterate team roles and brief your team thoroughly. Create a one-pager that includes the primary message, essential documents and contact information.

Communications 265

Communications Communications Consulting Events 265

Advanced Travel and Tourism

OCTOBER 21, 2021

Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. There are pros of both SEO and SEM, and the main similarity is that both require keyword research to determine what the target audience is searching for. SEO (or search engine optimization) is all about organic search traffic.

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Audience SEO Advertising Social Media 233

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

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Audience Attendee Speakers Virtual Events 149

Gavel International

DECEMBER 21, 2021

Most of the social media platforms today have high video content visibility. However, this means working smarter and including relevant information at the end of the video, such as a call to action. Main Elements of a Great Social Media Video. Social Platform. Video Graphics.

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Social Media Media Platform Audience 52

Endless Events

MAY 18, 2018

Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. This includes learning what type of software to use, steps to increase registrants, and making a killer event registration website. Click To Tweet.

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Audience Registration Events Social Media 263

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

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Social Media Event Apps Sponsors Website 130

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 204

Marketing Marketing Advertising Audience 204

Endless Events

SEPTEMBER 20, 2022

Marketing teams spend valuable time developing messaging , blog content, social media campaigns, email campaigns, digital signage, paid ads, and more to drive attendees to register and attend their events. Website Traffic by Promo Codes. Suppose specific audiences or promotional partners drive high traffic or conversions.

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Event Marketing Marketing Marketing Social Media 194

Smart Meetings

MAY 24, 2021

For example, they allow you to reach a wider audience at a much lower cost. With this information, you can also enhance your marketing strategies since you will know what day, time, content type and month led to maximum registrations and attendees. Social Media Metrics. Attendee Engagement.

Virtual Events 313

Virtual Events Social Media Registration Online 313

Sojern

NOVEMBER 29, 2021

Keeping a consistent brand experience helps build awareness of your business and instills trust in your brand, and this goes beyond just the branding on your website. Your branding should remain consistent across social media and your advertising. Showcase the Best of Your Business on Social Media .

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Website Social Media Advertising Audience 83

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

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Social Media Website Audience Events 130

Endless Events

MARCH 24, 2022

Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event. Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. Social media mentions: create your own event hashtag or social media profiles.

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Platform Sponsors Events Registration 334

Dana Communications

AUGUST 8, 2023

To engage younger demographics, try promoting cause marketing campaigns on social media. Resorts can easily connect with their guests and organically spread the word socially about their philanthropic initiatives this way. DO use social media to promote your charitable cause.

Marketing 192

Marketing Marketing Travel Travel 192

Advanced Travel and Tourism

FEBRUARY 17, 2022

Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. Marketers can keep up by pivoting into other ways of collecting information from their audiences. First-party cookies are still safe, allowing you to gain data from your website viewers on all browsers.

Advertising 210

Advertising Website Social Media Audience 210

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. A distinct creation and deployment plan will reach your audience where they spend the most time online. You can deploy videos on your company’s YouTube channel or distribute five-, 15-, or 30-second ads that bring traffic to your website from other media.

Marketing 246

Marketing Marketing Social Media Advertising 246

Eventbrite

FEBRUARY 28, 2022

The great thing about technology is that it can help your audience find you in so many different places at once. Whether it’s an event listing on Eventbrite, postings on social media accounts, or your own blog or website, ticket buyers can find your event information as long as you keep your accounts current.

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Website Social Media Technology Technology 52

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. It involves developing a theme or concept that reflects the event’s purpose, values, and target audience.

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Conference Social Media Sponsors Registration 105

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Solimar International

JUNE 11, 2024

I was looking for an opportunity where my interests in sustainable tourism and social media marketing could be met. As an intern, I worked on the USAID Conservation Works activity with Solimar International, partnering with the Liberian Ministry of Information, Cultural Affairs, and Tourism (MICAT). Beaches in Liberia.

SEO 52

SEO Social Media Tourism Tourism 52

Leonardo

JANUARY 26, 2022

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

Website 71

Website SEO Booking Social Media 71

Smart Meetings

JANUARY 17, 2019

Spread Information to a Larger Audience. Expert sessions can be spread far and wide, increasing not only the reach of your brand or a particular speaker, but of the information itself. Sharing this information is a huge value-add, too. Want to promote your conference on social media? Generate More Leads.

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Conference Promotion Social Media Speakers 242

Endless Events

APRIL 1, 2022

Choose brands that share their core values with your audience. Is it increased brand exposure, lead generation, or data insights into your audience? . Highlight your USPs (unique selling points) and give insights into your event’s audience. Check out some great co-branding partnership examples. . Think about your attendees.

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Sponsors Proposal Events Preparation 296

Dana Communications

SEPTEMBER 19, 2023

Chatbots on your website and social media channels assist guests with common questions, provide recommendations and even allow them to directly book rooms. While AR enhances surroundings by overlaying computer-generated information on top of them. Want to augment your AR knowledge? Want to go next level?

Travel 182

Travel Travel Hospitality B2B 182

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Friend of a Follower.

Social Media 40

Social Media Media Advertising Audience 40

Tourism eSchool

NOVEMBER 5, 2020

How Destination Southern Tasmania honed their storytelling on their website to achieve year on year growth in visitor engagement through a global pandemic. We conducted extensive social listening across media platforms and pages, and monitored trends, sentiment and comments (daily) and planned content around this.

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Website Social Media Tourism Tourism 98

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Smart Meetings

JANUARY 28, 2019

Email best practices such as segmenting lists, tracking key metrics and using an email verifier tool to reach as much of your audience as possible is a great way to reach maximum return on investment. Marketing content can be divided into three types: earned media, owned media and paid media. Optimize Your Website.

SEO 245

SEO Marketing Marketing Website 245

Social Tables

SEPTEMBER 14, 2021

Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees. Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight.

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Social Media Registration Virtual Events Audience 176

Bizzaboo

APRIL 19, 2023

A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Do you want to generate leads, increase brand awareness, or educate your audience? Identify your target audience. Your marketing content should be engaging and informative.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Eventtia

MAY 27, 2024

The value you are offering must be tangible, and yes, it should be more than simply adding extra visits to their website and extra followers to their social profiles. For example, if you share a similar demographic audience, leverage this fact and convince your target sponsors with data.

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Proposal Sponsors Social Media Prospect 62

Solimar International

DECEMBER 1, 2023

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. Our approach transcends conventional content marketing, forging emotional connections that bind audiences to the destination.

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Sustainability Tourism Tourism Marketing 98

Bizzaboo

JULY 2, 2023

As an event organizer, it can be disheartening when your efforts to increase event engagement fail to meet your goal or when your carefully planned conference falls short of delivering the audience experience you envisioned. Include an FAQ section, registration links, contact information, and relevant resources.

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Attendee Conference Social Media Registration 105