Endless Events

MARCH 3, 2022

Additionally, you need to produce truly exceptional events that will foster attendee retention and potentially turn your audience into advocates. There’s no replacement for online advertising. ” “ The cost of advertising on social platforms has skyrocketed ,” he adds.

Social Media 348

Social Media Promotion Media Advertising 348

Bizzaboo

MARCH 13, 2023

In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. But when it comes to advertising virtual events, being salesy is perfectly fine. After all, your goal is to maximize registrations. Remember that some people are naturally shy, and that’s perfectly OK.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Social Tables

OCTOBER 20, 2022

In this list, we cover tips to help you drive registration, boost webinar attendance, and host better virtual events overall. Follow these pre-event webinar best practices to drum up excitement and drive registration for your next event: Identify your target audience. Plan better virtual events with these webinar best practices.

Registration 158

Registration Virtual Events Advertising Social Media 158

Smart Meetings

MARCH 4, 2019

For many years, it involved brands shelling out dollars for exposure at conventions that catered to their target audiences. Now, with data and technology bringing advertisers closer to their audiences, brands expect to see clear and conclusive evidence that sponsorships yield sufficient return on investment.

Proposal 254

Proposal Advertising Sponsors Social Media 254

Endless Events

MARCH 18, 2022

They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. That’s because event platforms collect data about registration, attendee behavior, their feedback about the event, engagement levels, and more valuable insights.

Platform 276

Platform Event Apps Events Event Technology 276

Endless Events

MAY 20, 2022

When it comes to hybrid event budgets, let the audience and event goals be your guide. Is the majority of your audience in-person or virtual? After all, they need to hire more event staff, pay for a virtual event platform, and engage two audiences in two completely separate ways while ensuring they can also interact with one another.

Social Media 348

Social Media Virtual Events Audience Events 348

Smart Meetings

FEBRUARY 22, 2022

Make audience input easy. During the registration process, ask people what they expect or want to get out of their attendance; allow audience members to submit questions to speakers in real-time using question boxes or chat functions; use feedback tools to capture audience input at various points during and after the event.

Social Media 246

Social Media Remote Online Audience 246

MeetingPool

MAY 28, 2022

What sets Snöball apart as a community marketing and audience growth platform for event professionals? We built it to allow as much flexibility as possible and to run a diverse type of audience-based campaigns—pre-event to post-event. How can marketers tap into a new audience? How can they attract the right type of audience?

Audience 52

Audience Marketing Marketing Registration 52

Traveler's Q

SEPTEMBER 14, 2023

An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Therefore, it is crucial to invest time and resources in creating a well-designed and informative event website that resonates with your target audience.

Website 130

Website Online Social Media Registration 130

Endless Events

APRIL 20, 2018

This is especially true if your main audience online are based in Europe. From human threats to natural disasters, event professionals are responsible for their audiences safety. Steal This: Top Converting Event Registration Websites. These will help you navigate the fast-paced world of digital marketing.

Marketing 259

Marketing Marketing Registration Regulations 259

Endless Events

JUNE 1, 2020

There are several ways to monetize a virtual event, and digital advertising is one of them. As we discussed in our article about virtual attendee engagement , low-quality content and unprepared speakers are a sure way to drive the audience away. Use Your Registration Platform. Incorporate Sponsored Q&A Sessions.

Virtual Events 351

Virtual Events Sponsors Event Apps Events 351

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Event Marketing Strategy: Who Is Your Target Audience? Registration Closing.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. It involves developing a theme or concept that reflects the event’s purpose, values, and target audience.

Conference 105

Conference Social Media Sponsors Registration 105

Eventtia

SEPTEMBER 2, 2022

A relatively low attendance rate despite a high number of registrants is a common issue in free events. The better you understand your target audience, the better you can plan and host an event they deem as valuable. ? Monetize your event using advertisements. In short, quality over mere quantity. ?

Sponsors 118

Sponsors Advertising Prospect Events 118

Social Tables

JUNE 29, 2023

They will connect with the press, generate buzz for the fundraiser, send invitations, create email campaigns, and advertise the event (both online and offline). If registration starts slowly, promote early bird registration specials or limited-time exclusive offers. Want to test out event diagramming for free?

Event Planning 78

Event Planning Social Media Vendor Advertising 78

Bizzaboo

APRIL 19, 2023

A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Do you want to generate leads, increase brand awareness, or educate your audience? Identify your target audience. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Smart Meetings

SEPTEMBER 5, 2018

Does your company have money allocated for the event or are you solely relying on the income brought in by registration fees and sponsorship dollars? Websites, registration apps, email campaigns, and advertising can all impact your budget, so plan accordingly. Credit Card Fees. Entertainment. Mobile App.

Registration 267

Registration Events Entertainment Venue 267

MeetingsNet

OCTOBER 2, 2023

The conversational chatbots will answer a wide range of attendee questions related to registration, exhibits, and the agenda, before, during, and after an event. We’re seeing a generational shift in show attendees with a younger audience,” said Paul Flecher, executive vice president, audiovisual & event technology operations at Freeman.

Attendee 52

Attendee Trade Show Advertising Communications 52

Endless Events

JUNE 29, 2020

Advanced Advertising Techniques . The current times have witnessed a noticeable increase in the rise of various methods of advertising that are highly consumer-centric, engaging, and dynamic. . Assess your audience and create an experience that not only amazes them but gives them another reason to come back to.

Events 327

Events Advertising Technology Technology 327

Bizzaboo

FEBRUARY 27, 2023

Although some folks are most interested in growing sales pipelines, others care more about discovering new opportunities, increasing registrations, and driving brand awareness. To accomplish this, look at figures like total registrants, attendees, marketing qualified leads (MQLs), and attendee satisfaction (via NPS scores).

Trade Show 111

Trade Show Registration Events B2B 111

Convene by PCMA

MARCH 13, 2023

Screengrab) As your audience continues to expect accessibility and flexibility, digital events aren’t going to fade away any time soon. That content still holds significant value, and it will pay dividends if captured and repackaged into new digital products for audiences to consume later. Focus on exhibitors and sponsors.

Sponsors 98

Sponsors Audience Advertising Social Media 98

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

Social Media 130

Social Media Website Audience Events 130

Bizzaboo

SEPTEMBER 13, 2023

Why Social Media Event Marketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. Engaging with your event audience through social media can build excitement and anticipation, increasing attendance. With more than 4.62

Social Media 59

Social Media Promotion Media Event Marketing 59

All Conference Alert

AUGUST 31, 2023

While planning an event is exciting, the real magic is in making sure that your event reaches the right audience. You can make it interesting and simple to use by including information on the speakers, the event schedule, and the registration procedure. This will also serve as a focal point for your offline and online promotions.

Promotion 52

Promotion Advertising Social Media Audience 52

Eventtia

DECEMBER 30, 2022

In the past, if we had enough budget to advertise an event in the prime-time slot of a popular TV channel, we were basically guaranteed success. For example, we can break down the marketing objective into: Total number of registrations. Number of free registrants. Number of paying registrants. Know Your Target Audience.

Social Media 91

Social Media Promotion Media Registration 91

Bizzaboo

JANUARY 10, 2024

This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. AGENCYEA Chicago, IL Agency EA links brands to their target audiences through hybrid and virtual events, strategic marketing campaigns, digital engagements, and experiential activations.

Management 98

Management Events Advertising Sports 98

Bizzaboo

MARCH 1, 2023

Event promotion uses different marketing strategies and channels to get the word out about your event and ultimately drive event registration and achieve your event’s goals. Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event promotion uses different marketing strategies and channels to get the word out about your event and ultimately drive event registration and achieve your event’s goals. Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Meeting Tomorrow

APRIL 20, 2020

Before You Start Generating Ideas: Think About What Audiences Want. Just like you would for an in-person event, prioritize what your audience really wants. For example, don’t surprise or irritate your audience with relentless pop-up chats or ads that follow them around. Feature a guest blog post on your registration page.

Virtual Events 54

Virtual Events Sponsors Trade Show Registration 54

Bizzaboo

FEBRUARY 27, 2023

Although some folks are most interested in growing sales pipelines, others care more about discovering new opportunities, increasing registrations, and driving brand awareness. To accomplish this, look at figures like total registrants, attendees, marketing qualified leads (MQLs), and attendee satisfaction (via NPS scores).

Trade Show 64

Trade Show Registration Events B2B 64

Social Tables

DECEMBER 1, 2021

Optimize your event page to reach the largest audience. Create conversations, post relevant content, and engage with user activity to continue growing the event’s audience. . Set communication expectations with the audience and commit to them in order to start building pre-event trust with attendees. Learn more.

Promotion 88

Promotion Social Media Vendor Audience 88

Eventtia

JUNE 2, 2023

Identify Your Target Audience Another very important factor to consider early is to define and understand who your target attendees are. You can define your target audience based on your event’s purposes and objectives, or the other way around: identify the event’s objectives based on your target audience.

Organization 91

Organization Social Media Insurance Events 91

Eventtia

MAY 31, 2023

From defining your goals and identifying your target audience to selecting the event type and partnering with an event technology platform, we will cover all the essential elements to ensure a great event. ? Know your target audience Understanding your target audience is crucial for designing an in-store event that resonates with them.

Retail 62

Retail Event Technology Events Audience 62

Bizzaboo

NOVEMBER 7, 2022

Your event strategy should cover the types of events you want to put on, the tools in your event tech stack, the audiences you want to engage, and the metrics you’ll track to gauge event success. Is your strategy ready for what audiences expect in 2023? Here are a few examples: Registrations from target accounts. Gross revenue.

Social Media 98

Social Media Registration Sponsors Events 98

Alcor Mice

APRIL 29, 2021

Think about important things such as: who your target audience is, where the venue will be, what your content will be. Ask questions like: was the registration process simple enough? As workers of the industry it’s important that you know what your audience wants. SET UP YOUR REGISTRATION. DESIGN A CONCEPT.

Vendor 52

Vendor Registration Advertising Preparation 52

Eventtia

AUGUST 12, 2022

This new school form of advertising and marketing is the best way to utilize the voice of an influencer to reach a targeted niche community. Influencer marketing is also a great strategy to use to create authentic content and get your event in front of a large targeted audience. Why you need an influencer marketing strategy?

Marketing 62

Marketing Marketing Social Media Audience 62