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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 264
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8 Ways to Leverage Marketing Strategies to Boost Event Registration

Stova

In the fast-paced world of event planning, driving event registration is a crucial aspect of ensuring a successful and impactful event. This blog post will explore several key marketing strategies that event professionals can leverage to boost event registration and make their events truly remarkable.

MICE professionals

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The Definitive Guide to Event Registration 2024

Stova

The Definitive Guide to Event Registration This guide will teach you how to create a successful event registration strategy and help you deliver the best registration experience for your attendees, exhibitors, and sponsors. Registration is at the heart of meetings and events.

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How To Monetize Your Events and Increase Your Revenue

Eventtia

A relatively low attendance rate despite a high number of registrants is a common issue in free events. The better you understand your target audience, the better you can plan and host an event they deem as valuable. ? In short, quality over mere quantity. ? Higher participation and engagement rates.

Sponsors 118
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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Do you want to generate leads, increase brand awareness, or educate your audience? Identify your target audience. Curious how to create a marketing plan for an event?

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9 Proven Ways to Promote Your Event for Free

All Conference Alert

While planning an event is exciting, the real magic is in making sure that your event reaches the right audience. You can make it interesting and simple to use by including information on the speakers, the event schedule, and the registration procedure. This will also serve as a focal point for your offline and online promotions.

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Event promotion uses different marketing strategies and channels to get the word out about your event and ultimately drive event registration and achieve your event’s goals. Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Are event marketing and event promotion the same thing?