Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Higher Event ROI.

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Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

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Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about the community model: one of the most exciting event trends of 2022!

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Bizzaboo

OCTOBER 11, 2023

Depending on whether you’re hosting an event in-person, are planning a virtual event, or are combining the best of both with a hybrid event, your event tech stack might look slightly different. Today, event marketers have an array of technologies to choose from and incorporate into their event tech stack.

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The MICE Blog

AUGUST 11, 2021

Teresa Al Dente, President & CEO at the Drag Taste virtual experience, spoke with Rachel Moore, Director of Global Campaigns at Hubilo and told the story of their pivot from live to virtual events. In March 2020, when they had to shut down due to COVID-19, five days later, they developed the virtual experience.

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Bizzaboo

NOVEMBER 28, 2022

Welcome to the 2023 event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. .

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Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

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Bizzaboo

NOVEMBER 14, 2022

What’s an event planner to do? Simple: Secure event sponsorships. As the events market continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. Not sure how to tackle virtual event sponsorships?

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Eventtia

SEPTEMBER 2, 2022

If you are an event planner or a business seeking to generate revenue and turn a profit from your events, you’ve come to the right place. Paid or Free Event? The Advantages of Monetizing Your Event. Leveraging coupon codes to amplify the event’s reach.

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Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

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Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. Digital Experiences. Communications.

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Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

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Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

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Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

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Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

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Smart Meetings

APRIL 25, 2024

Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” billion was invested in virtual and hybrid event companies. Where Does Event Tech Consolidation Leave Virtual Experience Planners? “I

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Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Virtual Event Statistics.

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Endless Events

FEBRUARY 14, 2023

2022 is in the books, folks. Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into event trends.

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Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

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Bizzaboo

DECEMBER 5, 2022

A new rise in online or hybrid options, as organizers see attendee levels stabilize underneath pre-pandemic levels for in-person events and look to drive audience size and revenue through digital offerings. However, the volume of virtual events won’t rise to the same levels as it did through the pandemic. Kelly Carlsted.

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Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. Take a look at these next-level event invitation email examples.

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Endless Events

MARCH 11, 2022

Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. Two years later, they are one of the most important event trends of 2022. However, many event planners still ask: what are the benefits of hybrid events?

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Bizzaboo

JULY 18, 2022

From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, event marketer, or event influencer, these leaders are redefining the events industry from top to bottom.

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Convene by PCMA

DECEMBER 7, 2021

With all the disruptions caused by COVID-19, the transition from 2021 to 2022 will be challenging. Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. But did we really listen to our audiences? What problems are we solving for them?

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Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing. Integrations.

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Bizzaboo

OCTOBER 18, 2023

Event management software is a comprehensive tool designed to help event organizers and professionals streamline every aspect of event planning and execution. Dynamic Registration In today’s age of hybrid events and virtual events , event organizers are offering all different kinds of event experiences.

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Bizzaboo

MAY 4, 2023

Why Attend : This year’s event is back in-person for the first time in a few years and features special leadership and allyship workshops, networking activities, book and movie club sessions, special receptions, and so much more. Consider positioning your event as a platform for people who maybe haven’t had an opportunity to speak before.

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Bizzaboo

NOVEMBER 22, 2023

Experiential marketing : These agencies focus on having consumers interact with the brand in real-life, in-the-moment ways to result in a positive experience. Event marketing : These agencies do a bit of everything to maximize the exposure of your product or service through a memorable live experience. The Events Company.co.uk

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Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

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