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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Reaching repeat visitors and driving the right prospects requires having multiple paths from engagement to conversion. Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024?

Media 238
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6 Creative Ideas To Promote Your Brand During A Virtual Event

Endless Events

To help out, here are just six ideas that could inspire your own promotional efforts. Whoever you invite, make sure that they are relevant to your niche and well-positioned to promote your brand effectively, rather than seeming like they have been chosen at random without really knowing anything about what your business does.

MICE professionals

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Cold Prospecting by Incorporating Social Selling

Gavel International

Part Two will discuss cold prospecting through social selling. Social Selling utilizes LinkedIn, Twitter, and Meta channels such as Facebook and Instagram to gain visibility, earn salesperson credibility, deliver value, and establish relationships that ultimately enhance networking and identify sales opportunities.

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Amplifying Your Event Promotion: How to Use Automated Email Campaigns for Maximum Impact

Traveler's Q

However, no matter how perfectly you might have organized it, if you don’t promote it well enough, you might end up having an empty audience. Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages.

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7 Tips for Driving Attendee Engagement at Virtual Events

Smart Meetings

Hashtags across social media platforms for cohesion and to aggregate conversations. It’s important to frequently communicate and promote these areas for engagement both in advance of and during the conference. Open video conference rooms before or after the event for attendees to hang out. How to Spread the Word.

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How to Promote an Event on Facebook in 21 Different Ways

Social Tables

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

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Your Ultimate Guide to Successful Event Promotion in 2023

Bizzaboo

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?