Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Crafting campaigns that resonate with values rather than just selling products can make a brand memorable and create a positive association.

Marketing 243

Marketing Marketing Advertising Audience 243

Eventtia

JANUARY 2, 2023

attracting sponsors), on the other hand, you may need to offer more tangible USP (Unique Selling Point) like how your event can help the business to sell more of their products. Increase awareness of your brand/product/service. Sell more products during the event. Social Media Marketing. Paid Channels.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Endless Events

JULY 6, 2018

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. In any trade show, the only end game is to create a lasting relationship with potential customers that ends up with them buying your product or service. Click To Tweet.

Trade Show 214

Trade Show SEO B2B Automation 214

Endless Events

MARCH 16, 2018

8 Skills for Effective Social Media Management. Being a social media manager means you need to keep up with the latest trends and tools in tech. From the basic writing and editing skills to the more technical SEO and copywriting know-how, a social media manager is truly a jack-of-all-trades.

Audience 258

Audience Social Media Remote SEO 258

Tourism eSchool

JULY 17, 2021

Blogs are essentially the vehicle for the content that you produce and share in your social media accounts, and also in your enewsletters to your customers. You own and control your blog content on your own piece of real estate (your website), unlike content you create on social media. You Own Your Blog.

Tourism 57

Tourism Tourism SEO Marketing 57

Eventtia

SEPTEMBER 9, 2022

Whether a product launch , conference, or exhibition, this guide will show you everything you need to know to drive interest and boost attendance at your next event. You shouldn’t host a product launch just to announce a new product. Marketers develop event content with relevant keywords to boost SEO.

Social Media 62

Social Media SEO Public Relations Events 62

Smart Meetings

JANUARY 31, 2019

This could be your customer service, return policy, quality of product or services, or designing a bespoke experience. Imagine the frustration of working to create an amazing experience for a targeted customer segment but lacking even the most basic information about specific customer interaction with your products or services.

Advertising 174

Advertising SEO Vendor Social Media 174

Convene by PCMA

AUGUST 7, 2023

.” — Shereé Whiteley , Copy Director “We’re starting to incorporate AI into the development of audience personas, which makes the whole process more efficient and improves the final product. Right now, these tools are primarily brainstorming assistants that can help get my creative wheels turning.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Tourism eSchool

JANUARY 15, 2023

Here are 10 ways to help build your customer's trust online and help them take that important step to “buy now” and take the time and effort to experience your product or region. Are you using professional photos that visually show your product or service in its best light? Is it optimised for mobile ?

Online 52

Online Social Media Website Advertising 52

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. They love you, your product/service, and everything your brand stands for – they are your advocates.

Tourism 98

Tourism Tourism Marketing Marketing 98

Tourism eSchool

JANUARY 15, 2023

Here are 10 ways to help build your customer’s trust online and help them take that important step to “buy now” and take the time and effort to experience your product or region. Are you using professional photos that visually show your product or service in its best light? Is it optimised for mobile ?

Online 89

Online Social Media Website Advertising 89

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Crafting campaigns that resonate with values rather than just selling products can make a brand memorable and create a positive association.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Crafting campaigns that resonate with values rather than just selling products can make a brand memorable and create a positive association.

Marketing 100

Marketing Marketing Advertising Audience 100

Eventtia

AUGUST 12, 2022

According to Social Media Today, influencer marketing delivers 11x higher ROI than traditional forms of marketing, and that 94% of marketers who’ve used influencer marketing found it to be a very effective tactic. Search Engine Optimization (SEO). Brand Engagement. Examine audience engagement. Channels of exposure.

Marketing 62

Marketing Marketing Social Media Audience 62

Tourism eSchool

APRIL 30, 2020

If your business can, sell your product/experience/service online. Products and Retail. For those businesses relying heavily on international visitors, look at how you can innovate + pivot your current business assets to deliver a product/experience for very local travellers? This includes: Wine and Food. Gift Vouchers.

Tourism 97

Tourism Tourism Social Media Online 97

Tourism eSchool

JANUARY 10, 2023

Meaning having your own channel is important when recommending travel experiences and products. YouTube is #2 most important social media platform in Australia with Facebook placing #1. Optimise your Videos As a Google product, YouTube gains lots of traction in Google’s search engine results. People say it’s No.

Tourism 90

Tourism Tourism Social Media Website 90

PlannerWire

JUNE 5, 2020

You could even post about what other event planners are discussing on social media, curating the conversations with your own slant on things. Share Content That’s Unrelated to Your Brand – instead of only sharing sales-focused content, curating content helps you provide value beyond your own products/services/offerings.

Planner 52

Planner Social Media SEO Media 52

Smart Meetings

APRIL 27, 2021

Before the pandemic, my focus was editorial and site SEO. Budgets were cut, adjustments were made, and I found myself charged with content creation for our social channels. Derek Byrne , social media manager, Visit KC : For every person who lives in a city, there’s a new perspective on what makes it special and noteworthy to visitors.

Tourism 279

Tourism Tourism Communications Communications 279

Motivation Excellence

AUGUST 1, 2021

This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. How about pushing engagement on social media? It’s simple: goal-setting. With a few. With a few simple tips, you can be doing the same in no time! Are you all about locking in leads?

Social Media 130

Social Media Audience Sustainability Marketing 130

Conferences that Work

JANUARY 9, 2017

Let me be clear, by all means share your content for free on any of the gazillion social media platforms available. Want to insert an offer for your services or products in the middle of a blog post? Build your own brand, authority, and SEO, not that of a third-party site. No they don’t. No problem.

SEO 50

SEO Social Media Website Platform 50

The Abbi Agency

DECEMBER 2, 2021

What it is: Social media tool to plan and schedule your social media content. What it costs: Free plan available, with paid plans starting at $5 per social channel per month. It’s certainly not the only social media scheduler on the market. Other popular ones include Sprout Social and Hootsuite.

Marketing 26

Marketing Marketing SEO Automation 26

AltexSoft Travel

JULY 14, 2022

Local suppliers are the ones that create the initial travel products. Whether organized by the company itself or sourced from third-party suppliers, such experiential travel products find their place in the overall portfolio. To source inventory, DMCs work with tour operators and direct travel product suppliers big and small.

Travel 105

Travel Travel Affiliate Booking 105

Stova

MARCH 25, 2024

How has the company grown and evolved over time through product enhancements and acquisitions? Engage Attendees with Email Messaging Even though communicating with attendees can be done through a variety of channels (social media, phone, text, etc.), What training options are available?

Registration 40

Registration Social Media Event Apps Website 40

Eventtia

OCTOBER 19, 2022

Regardless of what product or service you’re selling, professional marketers have used it for years as their secret weapon. It also gives people a positive impression of your business and influences them to prefer your products and services over your competitors. Distributing discounts is a marketing strategy. Conclusion.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? This can range from digital (email or social media) to print mediums (such as flyers or direct mail). Are event marketing and event promotion the same thing?

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? This can range from digital (email or social media) to print mediums (such as flyers or direct mail). Are event marketing and event promotion the same thing?

Promotion 52

Promotion Social Media Registration Sponsors 52

AltexSoft Travel

MARCH 15, 2021

When you think about what a hotelier needs to pay for to market their business (website design, hosting, maintenance, SEO, social media marketing, paid ads, meta searches, etc.) Marketers are under pressure to streamline processes to not waste resources that they can use for media spending to beat out their competitors.

Benefits 86

Benefits Marketing Marketing Travel 86

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

Eventtia

AUGUST 3, 2022

You will want to consider: Graphic design for event signage and social media. Then you can be sure that your virtual event will have industry-leading video and audio production. Currently, she is responsible for leading branded and editorial content strategies and partnering with SEO and Ops teams to build and nurture content.

Events 62

Events Event Planning Virtual Events SEO 62

AltexSoft Travel

MARCH 23, 2022

Often, the tour operator functions as a wholesaler, buying tickets, hotel rooms, and other travel products in bulk at discounted rates, combining them, and selling those packages in significant quantities directly or indirectly. Components of tour packages. with the help of a network of street agents.

Booking 52

Booking Technology Technology Travel Agent 52

Social Tables

MARCH 14, 2024

Digital marketing utilizes various technologies, like mobile phones, digital media, desktop computers, and the internet, to connect consumers with relevant content, products, and services. Popular forms of digital event marketing you may encounter include: Social media marketing (e.g., mobile app ads) Text messaging (e.g.,

Marketing 78

Marketing Marketing Social Media Advertising 78

Bizzaboo

DECEMBER 26, 2018

We've compiled a list of 70+ marketing conferences, summits and other events that focus on a wide range of topics from SEO, to social media, to content marketing. Two days of expert-led, tactic-rich SEO and SEM sessions, more intimate networking, and an opportunity to learn from leading marketing solution providers.

Marketing 105

Marketing Marketing Conference SEO 105

Social Tables

MAY 14, 2019

For example, if the purpose of the event is to promote a new product, the measure of success is most likely going to be the number of leads generated for your sales team. Because while you may have the vision for the final product, you’re going to be stretched a little thin if you’re expected to focus on everything when planning an event.

SEO 141

SEO Proposal Sponsors Events 141

Stova

MARCH 17, 2023

Introduction We are all familiar with the adoption rates of social networks and online communities. When a tool becomes popular, it profoundly affects the way we will consume experiences and products. Social networks will adjust to include the hype; it will become part of the way we do business from now on.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Bizzaboo

DECEMBER 6, 2023

We’ve compiled a list of 70+ marketing conferences, summits, and other events that focus on a wide range of topics, from SEO, to social media, to content marketing. November 2023 Marketing Conferences Name Start Date/Location Description Product Marketing Summit Sydney 2023 11/1/23 Sydney, Australia Nov.

Marketing 105

Marketing Marketing Conference Affiliate 105

Stova

MARCH 14, 2024

Remember SEO. Modern EMS solutions make building SEO-optimized websites easy. Build credibility with social proof. Social proof rests on the principle that people buy and engage with products their friends or peers recommend. Another best practice is to place social media share buttons throughout your site.

Website 64

Website Registration SEO Speakers 64