Traveler's Q

SEPTEMBER 28, 2023

Additionally, a well-defined brand strategy helps event organizers create a cohesive visual and verbal identity, including logos, slogans, website design, and marketing collateral. Digital Event Branding Digital event branding has become increasingly vital in today’s virtual world where the majority of events take place online.

Social Media 130

Social Media Event Apps Sponsors Website 130

Advanced Travel and Tourism

JUNE 30, 2021

According to statistics from Status Labs , 79% of online users said they trust online reviews a much as recommendations from friends or family members. UGC provides social proof of people enjoying your destination and its features. Grow Your Social Media Channels. In 2020, over 3.6 Starting photo or video contests.

Benefits 246

Benefits Marketing Marketing Social Media 246

Smart Meetings

MARCH 28, 2023

CST with a panel of industry leaders to discuss the most current trends and the effects they will have on the future of meetings. Register for free on the MPI website to attend a full day of poignant and relevant conversation. Post it on social media to get the word out! is the topic at hand. 3) Take advantage of U.S.

Social Media 245

Social Media Panel Incentives Trends 245

Convene by PCMA

FEBRUARY 9, 2024

YouTube launched when I was 12 — its content was not so addictive back then, consisting of people filming backflips and homemade music videos — and Facebook became the most-visited social media website when I was 15. More VML Trends How AI Could Help Build Better Meeting Spaces — Online and IRL

Social Media 105

Social Media Publishing Trends Technology 105

Endless Events

MARCH 8, 2018

Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! We are going over a variety of ideas that you can implement to go green and jump on the sustainable event trend. Other ideas will take time but are so worth it! .

Sustainability 288

Sustainability Trends Events Transportation 288

DCI

DECEMBER 2, 2021

With such a fragmented media landscape, destination marketing organizations (DMOs) are asking whether or not a media room is still needed on their destination website. It may seem like travel journalists will just use a search engine or social media to research their stories. Use Media Rooms Wisely.

Website 87

Website Media Social Media Publishing 87

Advanced Travel and Tourism

FEBRUARY 17, 2022

Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. First-party cookies are still safe, allowing you to gain data from your website viewers on all browsers. Use the data you collect to upload custom audiences and find similar audiences to target on social media.

Advertising 210

Advertising Website Social Media Audience 210

Smart Meetings

JANUARY 28, 2019

Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Paid media refers to marketing content you purchase, such as online ads. Optimize Your Website.

SEO 214

SEO Marketing Marketing Website 214

Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Link online event resources Connect all of your event pages and content together to widen your audience reach and keep track of online engagement.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Endless Events

OCTOBER 18, 2022

After the event, they put all their content online on demand. But based on the most recent marketing and event trends , we can categorize them into three broad types: Singular annual event strategy. But in 2020, the pandemic forced us to take our events online. . These may include: Social media. Website (B2B blog).

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Endless Events

DECEMBER 4, 2018

How will the events industry fare this year, and what trends will rule the roost when it comes to event planners’ priorities? Let’s take a look at these trends and how you can ride their waves successfully. 2019 Event Trends: Your Audience Craves Authenticity. Metrics has always been a top placer among the yearly event trends.

Trends 335

Trends Events Sustainability Attendee 335

Advanced Travel and Tourism

AUGUST 12, 2021

According to a 2021 study from booking.com on future travel trends: 43% of people plan to visit a new location within their own country or region. Social media hashtags like #RecreateResponsibly and outdoor ethics principles like Leave No Trace can have a considerable impact. You Can Market to Those Already in Your Region.

Booking 246

Booking Marketing Marketing Social Media 246

Convene by PCMA

JANUARY 24, 2024

In a world where trustworthiness is becoming increasingly rare online, face-to-face interactions are even more important, one reader wrote. I agree with all six [trends], but I give a big hat tip to Barbara Palmer, deputy editor, for putting trust at the top of her list. And rightfully so, in my opinion.

Social Media 52

Social Media Manufacturing Contracts Contracts 52

Solimar International

JUNE 22, 2021

Despite a huge difference in the steps taken to fight the pandemic and keep the tourism industry alive, a few trends seem to be on most countries’ agendas. In the world of social and physical distance where almost every aspect of human lives has moved online, the tourism industry has also actively shifted towards digitalization.

Tourism 98

Tourism Tourism Trends Sustainability 98

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.

Marketing 204

Marketing Marketing Advertising Audience 204

Advanced Travel and Tourism

JULY 12, 2022

Online spending increased 29 percent in May 2022 compared to 2019, but bookings have only increased 4.4 And according to Statusbrew , 39 percent of social media users expect to a brand to reply to them within 60 minutes. The average response rate for brands on social media is five hours.

Travel 220

Travel Travel Social Media Booking 220

Gavel International

OCTOBER 9, 2023

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. Implement Chatbots Add chatbots to your website, apps, and social media platforms to engage visitors and capture leads.

Marketing 52

Marketing Marketing Automation Social Media 52

Solimar International

MAY 23, 2022

According to Wex’s US Travel Trends Report 2019 , technology influences the imagination and preparedness of travellers today – this cannot be overstated. More recently, Google Trends insights highlighted that the pandemic has resulted in consumers having even higher digital expectations. Focused targeting. Content is King .

Marketing 98

Marketing Marketing Social Media Online 98

Bizzaboo

JULY 2, 2023

The more engaging your event, the happier your attendees, and the more likely they are to sign up for your next event, share their experience on social media, and become brand evangelists. Social Media Engagement and Event Hashtags Leveraging social media platforms can dramatically increase your pre-event engagement.

Attendee 105

Attendee Conference Social Media Registration 105

Travel Daily News

APRIL 6, 2023

Wellness Retreats and Health-Conscious Travel Emerge As a Key Trend in the Beach Hotels Market Globally Many guests are becoming more environmentally concerned, and they seek out hotels that use sustainable techniques. The hotel’s website is one of the most popular channels.

Trends 72

Trends Marketing Marketing Retreat 72

Endless Events

MAY 9, 2023

Using AI and Data To Make Your Next Event a Hit Build Communities With Intelligent Matchmaking Whether hosting an in-person event or going 100% online, your event needs to plan for social interactions. Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events.

Event Planning 177

Event Planning Automation Social Media Panel 177

Stova

JUNE 30, 2023

Your marketing plan should include a mix of online and offline tactics, such as email marketing, social media campaigns, influencer partnerships, content marketing, paid advertising, public relations, and community engagement. Ensure that your website is visually appealing, easy to navigate, and mobile-friendly.

Registration 52

Registration Marketing Marketing Social Media 52

DCI

AUGUST 11, 2022

If you’re reading this blog post – online – surely you already know that the internet is, you know, here. It’s so much more than banner ads on a website. And unlike traditional media, it comes with a dashboard that gives you control over your marketing. There’s nowhere online that destinations aren’t splashed across a screen.

Media 99

Media Advertising Automation Social Media 99

Gavel International

DECEMBER 19, 2022

Here are five trends and challenges meeting planners should be aware of as they plan for 2023. #1 For example, can you offer repeat business, a recognized brand recommendation for their website or social media, or a referral to another company that you know is needing the same products/services and is likely to buy?

Trends 52

Trends Meeting Vendor Planner 52

Gavel International

DECEMBER 4, 2023

Next, post the same survey on your social media profiles. Leverage Chat to Get Feedback from Website Visitors Whether it is automated or live, the chat feature on your company website is an excellent tool for learning more about your target audience’s pain points. Let the visitor lead unless they seem uncertain.

B2B 52

B2B Prospect Automation Social Media 52

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year, digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.

Marketing 100

Marketing Marketing Advertising Audience 100

Convene by PCMA

DECEMBER 4, 2023

Influencers for the International Baking Industry Exposition generated awareness not only with their online communities but in traditional print press by working with trade pubs such as Bake. Sara Fellows is director of social media at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Marketing 52

Marketing Marketing Automotive B2B 52

Crowdriff

NOVEMBER 9, 2016

A well-designed website can do that. But what makes a DMO website stand out? How can DMOs make their websites better, and leave a lasting impression on their users? We think these 7 websites are creating some of the best user experiences out there. Visuals are at the core of their online experience.

Website 52

Website Social Media Travel Travel 52

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. Millions of Americans who left their jobs after the initial lockdowns ultimately decided to change industries and occupations.

Advertising 105

Advertising Marketing Marketing B2B 105

Gavel International

SEPTEMBER 11, 2023

For example, you have used a search engine, have a social media profile, experienced a chatbot, utilized a Customer Relationship Management (CRM) system, or have a mobile device with an AI-driven or AI-enhanced app. It uses data to predict future customer behavior and trends. ( This technology holds a conversation with visitors.

B2B 52

B2B Prospect Social Media Technology 52

Endless Events

JULY 19, 2018

We predicted a trend for Artificial Intelligence (AI) to show its potential in 2018, and now we’re anticipating its dominance in the years to come. How chat AI and event apps can tie in with your social media strategy. After all, you deploy chatbots and event apps solely online. What are event apps and their perks?

Event Apps 204

Event Apps Social Media Events Attendee 204

Bizzaboo

DECEMBER 11, 2023

Not only does it serve as a compelling communication tool that lets the public know about the key details of your event — the who, what, when, where, and why — it also helps generate media attention, increasing the likelihood of event coverage and, ultimately, a more effective event. Neglecting online platforms.

Speakers 64

Speakers Social Media Events Audience 64

Stova

MARCH 25, 2024

On top of your internet research and website skimming, check out popular review sites like G2 and Capterra and take note of what others are saying about a potential supplier's user-friendliness, support, and how long they've worked together. Drawing people into your event often starts with a great-looking event website.

Registration 40

Registration Social Media Event Apps Website 40

Endless Events

FEBRUARY 23, 2018

In fact, this is one of our biggest 2018 Event Trends. You also need the crowd that goes with it, aka social media, and the online influencers who lead them. From your event website to your automated marketing campaign, and especially your on-site event management app, you need to make sure all bases are covered.

Events 233

Events Automation Venue Certification 233

Social Tables

JUNE 8, 2022

Whether in-person or online, event organizers want attendees to pay attention and participate. To better understand your audience, use event planning software that tracks attendee behavior trends and visitor activity on event websites. Livestream events on social media.

Audience 149

Audience Attendee Speakers Virtual Events 149

Traveler's Q

JUNE 8, 2023

Stay Up-to-Date with Industry Trends Staying up-to-date with industry trends is an essential part of being a successful travel agent. By remaining knowledgeable about the latest trends and best practices, travel agents can provide their clients with more accurate and personalized recommendations.

Travel Agent 130

Travel Agent Travel Travel Consulting 130