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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024? Survey respondents indicate that social media (heavily favoring Meta brands Facebook and Instagram) gets the biggest share of the budget’s pie.

Media 217
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Traveling with a Purpose: Marketing Strategies Supporting Charitable Causes

Dana Communications

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. Cause marketing can be a highly effective way for resort property management and marketing teams to strengthen their marketing strategy and achieve their fiscal objectives.

Marketing 192
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TAT hosts key ME travel professionals and media at exclusive dinner during ATM

Travel Daily Media

The post TAT hosts key ME travel professionals and media at exclusive dinner during ATM appeared first on TD (Travel Daily Media) Brand TD. Tourism Authority of Thailand (TAT) hosts an Arabian Travel Market (ATM) Networking cocktails and dinner at CeLaVi Restaurant in the Address Sky View, Dubai.

Media 88
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Whitepaper Download: How to Leverage Social Media in Tourism Marketing

Advanced Travel and Tourism

Social media has never been more important to your tourism marketing strategy. Social media is a regular part of our personal lives, and it’s a valuable tool for every type of marketing department. Travel and tourism are no exception. But how can DMOs best utilize social media in their marketing efforts?

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Creating a Social Media Strategy in Tourism

Advanced Travel and Tourism

And since social media platforms prioritize vertical content more than ever, marketers can shoot content directly from their personal or business phones. During our webinar How to Get Your Organization Started on TikTok , we spoke with three tourism marketing professionals about their TikTok habits.

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AROYA Cruises signs MOU with MBC STUDIOS at Arabian Travel Market 2024

Travel Daily Media

The post AROYA Cruises signs MOU with MBC STUDIOS at Arabian Travel Market 2024 appeared first on TD (Travel Daily Media) Brand TD. ATM is the leading global event for the inbound and outbound travel industry in the Middle East.

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Media Forecast: 6 Travel Media Trends in 2023

DCI

Travel media trends in 2023 may shift away from pandemic-era coverage, but with a war in Ukraine, looming recession, and social media shake-ups, destinations need to read the room. How they look for those stories and what kinds of angles the media will push out to them, however, depends on what happens in the months to come.

Media 77