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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024? Survey respondents indicate that social media (heavily favoring Meta brands Facebook and Instagram) gets the biggest share of the budget’s pie.

Media 217
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Whitepaper Download: How to Leverage Social Media in Tourism Marketing

Advanced Travel and Tourism

Social media has never been more important to your tourism marketing strategy. Social media is a regular part of our personal lives, and it’s a valuable tool for every type of marketing department. Travel and tourism are no exception.

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Creating a Social Media Strategy in Tourism

Advanced Travel and Tourism

And since social media platforms prioritize vertical content more than ever, marketers can shoot content directly from their personal or business phones. During our webinar How to Get Your Organization Started on TikTok , we spoke with three tourism marketing professionals about their TikTok habits.

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TAT hosts key ME travel professionals and media at exclusive dinner during ATM

Travel Daily Media

The post TAT hosts key ME travel professionals and media at exclusive dinner during ATM appeared first on TD (Travel Daily Media) Brand TD. Tourism Authority of Thailand (TAT) hosts an Arabian Travel Market (ATM) Networking cocktails and dinner at CeLaVi Restaurant in the Address Sky View, Dubai.

Media 83
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Traveling with a Purpose: Marketing Strategies Supporting Charitable Causes

Dana Communications

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. Cause marketing can be a highly effective way for resort property management and marketing teams to strengthen their marketing strategy and achieve their fiscal objectives.

Marketing 192
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Storytelling for Sustainable Destinations & Tourism Marketing

Solimar International

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

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Arabian Travel Market 2024 returns on 6 May with 41,000 + expected 

Travel Daily Media

The post Arabian Travel Market 2024 returns on 6 May with 41,000 + expected appeared first on TD (Travel Daily Media) Brand TD. The conference agenda will feature key industry speakers from around the world and address the emerging trends that are fueling the travel and tourism sector’s growth.”