Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Free Marketing Channels.

Social Media 98

Social Media Media Tourism Tourism 98

Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? What does it really take to engage social media audiences?

Social Media 281

Social Media Audience Media Events 281

InEvent

AUGUST 16, 2023

The power of social media is undeniable; we all know how powerful and to what extent it can outrage its horizon. Likewise, in event planning, it can do wonders.

Social Media 90

Social Media Media Promotion Planner 90

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Techsytalk

NOVEMBER 15, 2018

Getting people hyped about your event requires a few tricks and at least one marketing maestro. Fortunately, with the help of social media , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of social media. Yes, social media helps here too.

Social Media 232

Social Media Media Social Network Networking 232

Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. How to Use Your Social Media to Extend Your Event’s Reach.

Social Media 136

Social Media Media Automation Events 136

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Dana Communications

AUGUST 8, 2023

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. Cause marketing can be a highly effective way for resort property management and marketing teams to strengthen their marketing strategy and achieve their fiscal objectives.

Marketing 192

Marketing Marketing Travel Travel 192

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

Marketing 220

Marketing Marketing Advertising Audience 220

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of social media to inspire new people to attend their events.

Social Media 91

Social Media Media Promotion Tourism 91

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing 296

Marketing Marketing Audience Social Media 296

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Smart Meetings

MARCH 22, 2024

Paul Pomerantz Paul Pomerantz, ASAE As managing director of ASAE ’s Association Governance Institute (AGI), Pomerantz will lead the launch of the new initiative, which is dedicated to promoting excellence in governance practice for Associations. Dringham enters as director of marketing.

Hospitality 246

Hospitality Social Media Promotion Government 246

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: . Email Open Rates.

Event Marketing 194

Event Marketing Marketing Marketing Social Media 194

Advanced Travel and Tourism

FEBRUARY 28, 2022

Too many organizations view sales and marketing as two distinct and wholly independent departments. But this type of silo marketing — having specific channels or agencies working separately rather than integrating their efforts or forgetting to include the Sales Managers with a seat at the table — means missing out on a huge opportunity.

Benefits 243

Benefits Marketing Marketing Social Media 243

Traveler's Q

DECEMBER 21, 2023

By utilizing advanced marketing strategies and innovative features, event organizers can create a powerful online presence that allows them to reach their target audience and generate maximum engagement. Utilizing Social Media for Event Promotion Social media has become an essential tool for event marketing.

Website 130

Website Marketing Marketing Social Media 130

Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

Marketing 98

Marketing Marketing Audience Social Media 98

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 272

Event Marketing Marketing Marketing Social Media 272

Smart Meetings

MAY 3, 2024

Maarten Beach Resort & Spa Reichelt takes on the role of general manager at JW Marriott St. Andrew Rogers Andrew Rogers, The Ritz-Carlton New York, Central Park The Ritz-Carlton New York, Central Park appoints Rogers as general manager. Todd Reichelt Todd Reichelt, JW Marriott St.

Social Media 130

Social Media Hospitality Tourism Tourism 130

Convene by PCMA

APRIL 30, 2024

(Elizabeth Doll/PCMA) Kimberly Hardcastle-Geddes You can take a page from Taylor Swift’s marketing approach in your attendee acquisition strategy plan. She used her Grammy acceptance speech as well as social-media teasers and snippets of her music to get fans excited about her upcoming album. Reinvent yourself, evolve, change.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Convene by PCMA

FEBRUARY 16, 2024

Making sure attendees use the event app you’ve created requires your organization to market the app before your event takes place. Event management platform VenuIQ shared some tips and tricks in a recent blog post, “Best Practices for Marketing Your Event App.” Casey Gale is managing editor of Convene.

Event Apps 111

Event Apps Marketing Marketing Registration 111

InEvent

DECEMBER 20, 2022

The importance of digital marketing in event management is to create and promote the online presence of an event. This involves creating a website or landing page for the event, as well as promoting the event through social media and other online channels.

Management 52

Management Marketing Marketing Social Media 52

Endless Events

APRIL 21, 2023

That event was a fantastic PLX conference focused on event partner marketing. Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Will starts with Endless’ very own Nicole Seymour.

Conference 194

Conference Marketing Marketing B2B 194

Bizzaboo

DECEMBER 6, 2023

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2024 marketing events. Product Marketing Summit Chicago 2023 11/15/23 Chicago, IL Nov.

Marketing 105

Marketing Marketing Conference Affiliate 105

Social Tables

OCTOBER 28, 2016

These 40, follow-worthy social media influencers are highly engaged, limitless resources that are quick to share helpful content to help you succeed and grow your business. tojulius Julian Solaris, Editor of The Event Manager Blog, always has the low-down on attendance-worthy events and the newest event technology.

Social Media 128

Social Media Hospitality Media Consulting 128

Solimar International

DECEMBER 1, 2023

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

Sustainability 98

Sustainability Tourism Tourism Marketing 98

InEvent

APRIL 14, 2023

The event was watched by millions of people worldwide, and it was also heavily covered on social media platforms. In fact, according to Metro, there were over 6 million tweets about the event, with … Post 4 Tips For Using Social Media To Cover An Event In Real-time. George’s Chapel in Windsor, England.

Social Media 52

Social Media Media Platform Events 52

Travel Daily Media

NOVEMBER 16, 2022

The post TIS reveals travel trends for the coming years: social media, sustainability and frictionless experiences appeared first on TD (Travel Daily Media) Travel Daily. The post TIS reveals travel trends for the coming years: social media, sustainability and frictionless experiences appeared first on Travel Daily.

Social Media 71

Social Media Sustainability Media Trends 71

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

MeetingPool

OCTOBER 12, 2018

Event season is here and we all know how important social media buzz is. Social media management platforms make handling this aspect of marketing a breeze, but there are so many options out there. Who knows where to start?

Social Media 64

Social Media Media Platform Management 64

Maritz Global Events

APRIL 2, 2019

Post authored by Emily Richmond, Social Media Marketing Specialist. You grew up with social media, so it must come easy to you, right?”. That alone should tell you how much the social media landscape has changed in a short period of time. Do you post content repeatedly on all social media platforms?

Social Media 75

Social Media Media Audience Platform 75

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023. This will enhance my ability to formulate original ideas and write even more compelling copy. “I

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Advanced Travel and Tourism

FEBRUARY 2, 2024

Every year in digital marketing presents unique challenges and trends, but an election year takes the complexity to a whole new level. In this survival guide, we explore the nuances of digital marketing in an election year, specifically focusing on the landscape of 2024. Experts forecast that this election cycle will amass $10.2

Marketing 100

Marketing Marketing Advertising Audience 100

Endless Events

FEBRUARY 16, 2018

Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. Below are articles about how to choose partners for marketing, choosing event management software, and even how to run events to max out engagement.

Management 237

Management Event Apps Social Media Events 237

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Eventtia

APRIL 21, 2020

There are many social media tips and so many platforms to be active on, create content for, and access on a daily basis. As a matter of fact, according to the SproutSocial 2019 Index , “Despite the potential of social, marketers still struggle to fully embrace its effectiveness. Is your head spinning yet?

Social Media 71

Social Media Media Online Promotion 71

MeetingPool

DECEMBER 7, 2018

From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Thankfully, there are a bunch of awesome social media management tools available to help.

Social Media 45

Social Media Media Automation Publishing 45