Leonardo

MARCH 16, 2022

And after all that work to build a tantalizing offer, hotels need to properly market them. Bad website design or an unintuitive shopping experience will mean that your work has gone to waste. . If you have a loyal following, create an email subscription option on your website for loyal guests.

Website 82

Website Booking SEO Marketing 82

Smart Meetings

FEBRUARY 27, 2023

One of the easiest ways to kill your upsell opportunities is to make participants visit your website’s multiple locations. Use organic and paid digital marketing tactics. Ensure your website has recent blogs, videos, and podcasts highlighting your event. Optimize each for SEO.

Conference 271

Conference Sponsors Trade Show SEO 271

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

Eventtia

SEPTEMBER 20, 2022

A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc. Among other benefits, a marketing strategy guides the business’s decisions and helps them achieve their goals.

Marketing 62

Marketing Marketing SEO Automation 62

Eventtia

DECEMBER 20, 2022

A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc. Among other benefits, a marketing strategy guides the business’s decisions and helps them achieve their goals.

Marketing 48

Marketing Marketing SEO Automation 48

Endless Events

JULY 6, 2018

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Going green and choosing a practical but meaningful location is also key, along with an ensuring the proceedings of your event are as closely aligned to your goals as possible.

Trade Show 214

Trade Show SEO B2B Automation 214

DCI

JUNE 20, 2023

As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. Increase Visibility Accessible content is also better for search engine optimization (SEO). So, how can you make your social media marketing accessible?

Social Media 86

Social Media Media SEO Platform 86

Eventtia

OCTOBER 19, 2022

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Tourism eSchool

JANUARY 15, 2023

Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Have a website that works Your website has the potential to be one of your most effective trust builders with your customers. Facebook in particular is fantastic for word of mouth marketing.

Online 52

Online Social Media Website Advertising 52

Eventtia

SEPTEMBER 9, 2022

Provide essential event information like name, date, time, and location. The purpose of any event should be clear—whether it’s connecting with stakeholders, creating awareness in a new market, etc. Moreover, it should align with your company’s objectives, specifically your marketing goals. It must also help to drive sales.

Social Media 62

Social Media SEO Public Relations Events 62

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Key Challenges to Planning and Marketing a Hybrid Event. What is a Hybrid Event? your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

National Association For Catering ane Events

JULY 8, 2021

Do you get excited when you see website traffic surge but wonder why those impressive numbers don’t translate to more leads and inquiries? If you’ve invested heavily into marketing, a low return on high traffic can certainly feel discouraging. You serve a specific location, whether you operate locally, state-wide, or nationally.

SEO 52

SEO Social Media Website Audience 52

Tourism eSchool

JANUARY 15, 2023

Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Have a website that works Your website has the potential to be one of your most effective trust builders with your customers. Facebook in particular is fantastic for word of mouth marketing.

Online 89

Online Social Media Website Advertising 89

Tourism eSchool

JANUARY 10, 2023

Why add YouTube into your marketing mix? Where does YouTube fit with your marketing strategy? So you can see YouTube has the attention of your potential customers, but where does it fit in with the marketing of your tourism brand? So upload your free video content on YouTube and then embed the video on your website.

Tourism 90

Tourism Tourism Social Media Website 90

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62

SEO Event Marketing Marketing Marketing 62

AltexSoft Travel

MARCH 26, 2021

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. The main task of such platforms is to present the maximum number of options available on the market, so that a user can compare them and make an informed choice. Via open APIs.

Hospitality 119

Hospitality Advertising Website Booking 119

AltexSoft Travel

JULY 14, 2022

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. They distribute their products to OTAs, DMCs, or other operators, list them on marketplaces, or sell directly to travelers (in the office or via website).

Travel 105

Travel Travel Affiliate Booking 105

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Registration Social Media Sponsors 52

Stova

MARCH 14, 2024

The best event websites drive scores of registrations. Although building an event website can feel daunting, this article is here to help. You’ll get 36 sure-fire tips and tools for websites that capture attention, delight visitors, and make them thrilled to participate in your event. Remember SEO. Track behavior.

Website 64

Website Registration SEO Speakers 64

Eventtia

AUGUST 3, 2022

For example, how much would the festival spend on venue hire , booking acts, staffing costs, marketing, etc? They are also usually integrated into an event website and onsite check-in, allowing for a seamless customer experience. Marketing and promotion costs. Paid adverts/marketing. On-site merchandise and freebies.

Events 62

Events Event Planning Virtual Events Venue 62

Maritz Global Events

NOVEMBER 4, 2019

31% bought an ad that went on the event or organization’s website. One of the easiest ways to kill your upsell opportunities is to make participants go to multiple locations. Use organic and paid digital marketing tactics. Make sure your website has recent blogs, videos, and podcasts, highlighting your event.

Sponsors 45

Sponsors Trade Show SEO Registration 45

Bizzaboo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. 2019 Marketing Conferences. 2019 Marketing Conferences. Growth Marketing Conference.

Marketing 105

Marketing Marketing Conference SEO 105

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? Therefore, it deserves to be marketed in its own unique way.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

AltexSoft Travel

FEBRUARY 15, 2022

And not only does it adapt the menus, but also advertising campaigns, website pages, and entire business plans to attract local foodies. Localization means adapting a website or other digital product for a new region. For example, it serves spicy vegetarian Dosa Masala Burgers in India and shrimpy Ebi Burgers in South-East Asia.

Website 52

Website Travel Travel SEO 52

Tourism eSchool

JULY 28, 2021

Once published, your listing will then appear on relevant distributor website(s) who use the ATDW’s listing to populate their tourism experiences on their website. Having a listing is a non-negotiable marketing tactic for all tourism businesses and events. It can increase visitors to your tourism website.

Online 87

Online SEO Website Tourism 87

AltexSoft Travel

JANUARY 31, 2020

Airline industry made an impact on how we buy things today, and how those things are marketed. Driven by insane competition, airlines relied upon many tools to survive on the market. Besides innovative technologies themselves, marketing plays a huge role in running business successfully. Understanding the air travel market.

Airlines 121

Airlines Advertising Marketing Marketing 121

Tourism eSchool

OCTOBER 9, 2021

One digital marketing opportunity that all tourism businesses must optimise is your Google My Business Listing. Consider your Profile as a mini version of your website, so make sure you optimise all of the available attributes. They are a definite local SEO ranking factor, as confirmed by Google itself. By Paige Rowett.

Management 91

Management Publishing Tourism Tourism 91

The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. KEY USES FOR WEBSITE ANALYTICS 1. If you were confused and/or bamboozled by the words above, don’t worry — you’re in the right place. Don’t you dare!

Website 26

Website SEO Public Relations Platform 26

The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. KEY USES FOR WEBSITE ANALYTICS 1. If you were confused and/or bamboozled by the words above, don’t worry — you’re in the right place. Don’t you dare!

Website 26

Website SEO Public Relations Platform 26

Bizzaboo

DECEMBER 18, 2022

Event Marketing. Your event management software solution should be feature-rich by design, giving you everything you need to build, manage, and execute events in one central location. of event marketers say it’s harder to create memorable experiences for virtual event attendees. Event Marketing. Website Builder.

Management 123

Management Sponsors Registration Speakers 123

Bizzaboo

OCTOBER 18, 2023

Centralized Management Hub Your event management system should be feature-rich by design, giving you everything you need to build, manage, and execute events in one central location. of event marketers say creating memorable experiences for virtual event attendees is harder. Event Marketing Software Must-haves 18.

Management 110

Management Sponsors Registration Speakers 110

AltexSoft Travel

MAY 13, 2021

Research shows that travelers visit around 38 sites when planning a trip and they end up visiting OTAs, metasearch sites, and supplier websites to review their options. Some also check hotel’s own websites to see if the proposition is better there. But those direct channels receive their visits. Here’s how it works. Source: Mirai.

Booking 69

Booking Website SEO Vendor 69

Stova

MARCH 23, 2023

Where are they located? Follow these tips below to market your virtual/hybrid event with flair. Make a great first impression with a stunning, brandable, SEO-optimized event website that integrates with Google Analytics. Conduct video interviews with speakers and post them on your blog and event website.

Audience 40

Audience Speakers Online Event Technology 40

AltexSoft Travel

JUNE 21, 2023

Comparing your hotel’s ADR with that of your competitors can bring significant market positioning insights to light. If your ADR is lower than what the market has, it might indicate that your property provides more value than you currently charge for. Sounds great, right?

Hospitality 52

Hospitality Management Booking Networking 52

Bizzaboo

NOVEMBER 30, 2022

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2023 marketing events. November 2022 Marketing Conferences. Product Marketing Summit Singapore. December 2023.

Marketing 98

Marketing Marketing Conference Affiliate 98