Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet.

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Bizzaboo

JANUARY 3, 2024

Besides access to great networking opportunities and innovative content, the following 60+ events will also provide attendees with great speaker lineups and the chance to travel to amazing locations! Don’t see your 2024 conference for event planners on this page? Apply to have your event featured ! ADMEI In The Zone Feb.

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Bizzaboo

MARCH 20, 2023

Today's event planners face shorter project timelines, shrinking budgets, and rising customer expectations. In the events industry , it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with.

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Bizzaboo

MARCH 20, 2023

Today’s event planners face shorter project timelines, shrinking budgets, and rising customer expectations. In the events industry , it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with.

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Convene by PCMA

APRIL 24, 2023

As event marketers, it’s important to understand when to use abstract and concrete language to tell your story. Wharton School marketing professor and author Jonah Berger writes that there are three ways to apply the idea of linguistic concreteness (see On the Web below).

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Convene by PCMA

MARCH 25, 2024

Leong gave Convene a preview of her talk, and shared how event marketers can take a cue from content creators, and how AI and marketing can work together. How did you get started in marketing? Advertising, media, creativity, content — generally marketing drew me wherever I went since my school days.

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Bizzaboo

MARCH 15, 2023

We’ve compiled a list of websites for event planners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?

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Smart Meetings

DECEMBER 7, 2018

Recent natural disasters, labor strikes, even a massive data breach that may have compromised the identities of 500 million Starwood guests, have illustrated the number of things that can go wrong in the event professional world. How liable are planners when disaster strikes? What can planners do to protect themselves?

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Endless Events

MARCH 22, 2018

Networking is often listed as the number one reason people attend conferences and events. Unfortunately, event planner networking often falls to the bottom of event planners’ priorities. It’s a key part of ensuring your event is a success. But it shouldn’t. That’s saying a lot.

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Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. What makes them tick?

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Smart Meetings

OCTOBER 18, 2023

“What that means from my point of view is having the right level of partnerships with your suppliers to make sure you’re able to provide the right conditions for an event that complies to the needs of the client, I think that’s critical. Tejado said meeting planners are keen on embracing new tech. Partnerships are critical.”

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Bizzaboo

MARCH 15, 2023

We’ve compiled a list of websites for event planners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?

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Website Planner Certification Publishing 52

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Preparation Event Planning Certification Human Resources 334

InEvent

NOVEMBER 4, 2022

Event planner conferences—whether it be virtual, hybrid, or in-person—have proven to be effective for event planners in so many ways, as participants are opportune to network with colleagues and leading experts in the industry, stay updated with the latest trends, and embrace fresh perspectives and knowledge.

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Skift Meetings

MAY 2, 2023

Skift Take: As the booming event industry struggles with labor shortages, new commission automation technology is arriving just in time for savvy planners to make more money with less work. Onyx CenterSource Read the Complete Story On Skift Meetings

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Endless Events

MAY 5, 2022

The pandemic sped up the adoption of technology and software solutions in the events industry. After all, virtual and hybrid events fully depend on technology. And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology.

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Endless Events

MAY 12, 2022

She notes that, indeed, some events look a lot like 2019 in 2022. What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more.

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Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.

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Endless Events

MAY 20, 2022

As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. Event Marketing.

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Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. NextGen events are tied to business outcomes among customers: brand awareness, lead generation, retention, and loyalty. Marketers haven’t yet mastered virtual.

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InEvent

FEBRUARY 23, 2024

Your event’s website is more than just a digital brochure; it’s the cornerstone of your marketing strategy, the first point of contact with your audience, and a critical tool for driving registrations and engagement.

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Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Event Planner Challenges.

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Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. So, to make the most of your event budget in 2023, make sure you choose your vendors far in advance.

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Endless Events

APRIL 8, 2022

As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Instead, event marketers should explore the middle ground between such categories, blurring the lines between the face-to-face and digital world. What Are Asynchronous Hybrid Events?

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Endless Events

MARCH 24, 2022

Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.

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Eventtia

APRIL 1, 2022

Ticketing has always been a core aspect of any event marketing strategy, but in a hybrid event, setting up the right ticket prices can be even more challenging since, again, you are dealing with two different audiences. Have a Well-Designed and Functional Event Page. your speaker).

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DCI

APRIL 7, 2022

Shaking hands at a trade show used to be the hallmark of connecting with meeting planners. DCI’s latest edition of “Winning Strategies In Destination Marketing: A View From Meeting Planners” illustrates that in-person meetings are no longer the best way to attract bookings. My, my, how times have changed. Experience Matters.

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Planner Trade Show Meeting Social Network 52

Tembusu Events and Communications

APRIL 27, 2021

Event planner is an entire industry on its own that’s filled with firms that offer different event planning services at different price points, but even within the space itself it is common to find a lot of heterogeneity to fit ever changing consumer needs.

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Planner Seminar Trade Show Fashion 52

Smart Meetings

MARCH 25, 2024

New this year is a verticalized approach to content, with sessions designed around interests such as pharma/life sciences and third-party planners. There will even be more content designed just for destination marketers. Check out the complete Cvent Connect Agenda. Network at the Innovation Pavilion kickoff happy hour in the evening.

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Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team.

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Skift Meetings

JUNE 28, 2022

With many parts of the world experiencing the worst inflation we’ve seen in decades, events are getting more expensive to host. This makes it all that much more crucial to get the most ROI possible out of each event, and there is one key factor that can help planners hit the mark: data. Tailor Your Tactics to Your Event Goals.

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Endless Events

FEBRUARY 11, 2022

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Why Event Gamification?

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Traveler's Q

JANUARY 3, 2024

As we look toward 2024, several corporate event trends are expected to shape the industry. From virtual events to sustainable practices and personalized experiences, corporate event planners must be aware of these trends and incorporate them into their strategies.

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Endless Events

MAY 9, 2023

Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Check out these five tips to use the combined power of AI and data to make your next event a smash hit.

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Smart Meetings

MAY 8, 2023

Of course, not everyone in a given age range will react identically to an event marketing message. Now, event planners looking to grow a Gen Z audience may need to get more creative in engaging the younger demographic. But understanding tendencies of a group can help to cater messaging to individuals.

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Endless Events

JULY 10, 2020

?? The Best of the Best: Event Marketing: 11 Actionable Virtual Event Marketing Ideas. Safety First: CDC Guidelines For Events. ? We are known for our yearly event trends guide, but this year we stepped it up a notch and created a 2020 Virtual Event Trends Webinar! Want To Work For Endless?

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Smart Meetings

JUNE 27, 2023

Compression and demand loom for planners Entering a new relationship can be nerve-racking. State of the Market Based on the current state of the market, Payne has seen a shift occur due to the events that transpired during Covid-19. Payne advised that planners should expect a lot of compression and demand.

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