Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Eventtia

APRIL 1, 2022

Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. Leverage different platforms: social media, email notifications, push notifications, mobile event app, and so on to connect the two aspects of the event together.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Higher Event ROI.

Audience 306

Audience Virtual Events Communications Communications 306

Bizzaboo

JANUARY 8, 2024

By incorporating elements such as the event name, logo, color palette, typography, visual design, and overall aesthetics, event branding aims to deliver a cohesive and consistent experience for attendees, sponsors, and stakeholders. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Endless Events

JUNE 10, 2022

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.

Meeting 348

Meeting Sponsors Audience Events 348

Social Tables

FEBRUARY 23, 2023

Which corporate sponsors do you need to participate? Will the event strengthen your relationship with supporters? Are your fundraising event ideas going to appeal to volunteers? Choose fundraising event ideas that will appeal to your audience of supporters. Offer an amazing prize, and promote your event on social media.

Organization 78

Organization Social Media Sponsors Events 78

Social Tables

SEPTEMBER 14, 2021

Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking social media updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications. Utilize social media.

Social Media 176

Social Media Registration Virtual Events Audience 176

Traveler's Q

NOVEMBER 16, 2023

Social media has revolutionized the way events are marketed, organized, and experienced. By harnessing the power of social media, event planners can create a more engaging and interactive experience for attendees, both during and after the event. With nearly 4.5

Social Media 130

Social Media Media Attendee Promotion 130

Bizzaboo

NOVEMBER 14, 2022

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.

Sponsors 98

Sponsors Events Virtual Events Website 98

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Eventtia

APRIL 18, 2022

For virtual event and in-person event) secure your technology stack: Virtual event platform (for virtual event). Event management solution. Online event registration/ event ticketing solution. Marketing and promotion tools. Social media moderator. Social media.

Sponsors 62

Sponsors Social Media Registration Events 62

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. How to promote an event on Facebook: The complete guide. Run Facebook Event Ads.

Promotion 88

Promotion Social Media Vendor Audience 88

Stova

OCTOBER 26, 2023

Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. But today, with the profusion of online content, people can learn from experts without leaving home. Networking is now the main driver of in-person event success.

Networking 52

Networking Attendee Event Apps Social Media 52

Eventtia

JUNE 2, 2023

Based on the purpose of the event, you might be able to decide on the type of event you are going to organize, but it will especially help in dictating the objectives of the event. Securing Sponsorships Build a list of target sponsors you’d want to support your event. Remember that sponsorship is a two-way deal.

Organization 91

Organization Social Media Insurance Events 91

Eventtia

JUNE 8, 2023

Virtual event management The quick rise of online events has quickly forced us to take our know-how of in-person event management and adapt it to the virtual world. Who will be speaking at the event? Do you need to find sponsors? What event tech do I need? How many attendees can I expect?

Management 109

Management Logistics Events Speakers 109

Eventtia

OCTOBER 9, 2023

Agree upon the KPIs to track the event’s performance, including customer footfall, social media mentions, number of sales, and more. Secure your event location Depending on your event’s scale and nature, you might choose your flagship store or an alternative branch. Strategize the marketing and execution.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

AUGUST 3, 2023

Asking for a comparison with other event software will help you assess the honesty of their sales process, which reflects the company’s values. Can I monitor event registration and campaign performance in real time? Can you show me examples of event websites built on your platform without the help of designers or developers?

Management 98

Management Registration Vendor Event Apps 98

Convene by PCMA

FEBRUARY 25, 2022

Bear Analytics ’ IQ platform made Global Pet Expo’s data “more granular and behavioral based,” enabling show management, Bonifati said, to tailor messaging specific to different registrant groups, or personas, for the online event, which was never meant to be a virtual replication of the physical event. “It Data Insights.

Trade Show 98

Trade Show Registration Events Online 98

Convene by PCMA

JANUARY 12, 2023

Chris Adderton, vice president of the Council of Supply Chain Management Professionals, says one of the most popular features of his last event was an area on the show floor where participants could pet — and adopt — puppies. And all the puppies were adopted by show end! Experiential expectations increase.

Logistics 105

Logistics Sustainability Events Public Relations 105

Endless Events

AUGUST 10, 2018

Speaking of booth strategies, you don’t have to be the size of a major sponsor to make an impact. The Five Metrics of Event Marketing. Event marketing can get pretty complicated. Also check the engagement level of your media efforts, both online and offline. Craft a Winning Exhibit Strategy.

Trade Show 168

Trade Show Audience Training Attendee 168

Eventtia

DECEMBER 11, 2021

The term “event technology” refers to any software, hardware (machine), or digital tools that assist the planning, management, and execution of an event, and in this case, a hybrid event. Event Technology Enhancing Experience. Why do we need event technology in the first place?

Event Technology 62

Event Technology Technology Technology Social Media 62

MeetingsNet

APRIL 18, 2023

A professional emcee isn’t just for introducing speakers—it’s a role that can help with event marketing, audience experience, risk management, and more. If you’re organization is like most, its events could use some help from a professional emcee. Tip 3: Use your emcee to increase engagement throughout the event cycle.

Speakers 59

Speakers Audience Preparation Events 59

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.

Social Media 130

Social Media Promotion Media Marketing 130

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. He shared the example of a medical event marketer that used a “bogus” metric: How many coffee cups were used by attendees who visited the company’s coffee bar at their convention booth.

Events 52

Events Prospect Event Marketing Global Events 52

Bizzaboo

OCTOBER 11, 2023

Advances in data analytics have allowed event planners to track and measure each component of their events — and use that data to iterate and optimize their event strategies continuously. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

Event Technology 105

Event Technology Technology Technology Registration 105

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. Introduction We are all familiar with the adoption rates of social networks and online communities. What is Event Marketing? Why is Event Marketing Important?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Bizzaboo

NOVEMBER 28, 2022

Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . Sponsor management tools: sponsor management , lead management, and scoring tools.

Event Technology 98

Event Technology Technology Technology Registration 98

Bizzaboo

SEPTEMBER 12, 2022

Do you want your virtual events to reach a global and multilingual audience? Are you trying to address inclusion and accessibility needs for online or hybrid events and webinars? Leveraging UGC lets you amplify the voice of your fans and customers in an interactive, engaging, and socially dynamic way.

Virtual Events 98

Virtual Events Events Platform Audience 98

Alcor Mice

JANUARY 26, 2021

Since then, companies have continued exploring different ways to create a perfect virtual event. According to Bizzabo, as much as 93 % of event marketers have incorporated virtual events into their strategy for 2021. A few points to look at would be: income, revenue, number of attendees, social media impressions, etc.

Virtual Events 52

Virtual Events Social Media Registration Rehearsal 52

Bizzaboo

AUGUST 16, 2023

Your words set the stage for an event they will want to attend. Lastly, tease, hint, and share sneak peeks through pre-event marketing strategies. Create excitement and get attendees talking before the event even starts. Registration and Onboarding Offer easy, personalized event registration. Tease, tease, tease!

Attendee 52

Attendee Social Media Events Event Planning 52

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

Retreat 104

Retreat Events Trade Show Logistics 104

Social Tables

AUGUST 9, 2022

Now that you’re getting the hang of how to organize a golf tournament, it’s time to discuss getting people to your event through the power of event marketing. Start by creating a website, choosing an event registration app, or listing your event on a third-party event website so potential players can find you.

Organization 78

Organization Social Media Venue Website 78

Eventtia

DECEMBER 16, 2022

One thing to remember is that the CMM certificate is permanent and also offers live online certificate courses. The CEPS certification is also great for meeting other event professionals and sharing best practices. Also, the certification program gives event planners a unique chance to meet and talk with other certified professionals.

Certification 48

Certification Event Planning Social Media Events 48

Endless Events

FEBRUARY 28, 2023

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.

Sponsors 304

Sponsors Fashion Promotion Virtual Events 304

Eventtia

AUGUST 3, 2022

It can be easy to miss the marketing phase out of your event’s budget, given how late it usually comes in the process. Depending on the event, marketing may be as simple as sending out invites to the guest list. You will want to consider: Graphic design for event signage and social media.

Events 62

Events Event Planning Virtual Events Venue 62

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52