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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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Lessons in Event Marketing From Taylor Swift

Convene by PCMA

Similarly, event organizers can tease their audience with short clips, exclusive announcements, or a drip campaign to create buzz and build excitement. Share true stories about your event, your organization, and the people involved. More Event Marketing Find past event marketing columns in our archive.

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20+ Questions To Ask When Choosing the Best Event Management Software

Bizzaboo

Are you on the hunt for the best event management software? Event software isn’t created equally. These 20+ questions will help you choose the best software partner for your organization’s unique event needs. But which event management platform is the best for you and your organization?

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What to Expect at Cvent Connect 2024 in San Antonio

Smart Meetings

A Citywide With a Purpose While the emphasis will be once again on empowering attendees with education about how to manage events more efficiently, it will roll out against the backdrop of a city steeped in deep cultural and historic heritage and a fun San Antonio Riverwalk option for getting out and about.

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Bizzabo named a Leader in 2024 Gartner® Magic Quadrant™ for Event Technology Platforms

Bizzaboo

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. These platforms provide native capabilities to engage and communicate with prospective attendees, registrants, and sponsors, manage logistics, deliver content, and enable attendees to engage with other participants.”

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How Corporate Events Impact Your Reputation as a Company

ADMEI

How Corporate Events Impact Your Reputation as a Company 22 November 2023 You know your company culture inside and out, from familiarity with your own internal language to easily reciting the values your organization holds. A successful event strategy can lead to a successful company: it’s as simple as that. How Can a DMC Help?

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New Management Systems Lead the Charge for Industry Tech  

Smart Meetings

An increasing emphasis is being placed on the back-end software and management tools that allow planners to make the most of their time and money. But recent years have seen an increasing number of event management applications, culminating in six of 2018’s nine finalists specializing in behind the scenes management or booking.