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Basic Travel Marketing SEO: Five Ways to Improve Your Blogs & Content

DCI

For many destination marketers from small DMOs, across generations, SEO (or, Search Engine Optimization), is still a scary topic. As we write blog posts and web content, we hope it will reach audiences, but it’s hard to know what the right approach is for effective SEO. Search engine optimization is just that – optimizing.

SEO 63
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Keeping Your Event Website Relevant: Why Regular Updates Are a Must

Traveler's Q

It provides an effective medium for connecting with potential attendees and promoting the upcoming event. Keep Information Current for SEO and User Trust One of the key reasons why regular updates are a must for event websites is that they help with search engine optimization (SEO).

Website 130
MICE professionals

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Maximizing Your Event’s Online Presence: Top Strategies for Showcasing Your Event on Your Website

Traveler's Q

With the rise of event promotion websites and the increasing number of features, it’s easier than ever to showcase your event in a way that will attract and engage potential attendees. Once you have these basics covered, you’ll have a strong foundation for promoting your event on your website.

Website 130
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How to Successfully Market Your Next Event

Smart Meetings

Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Paid media refers to marketing content you purchase, such as online ads. Leveraging all types of media helps you cast a wide net for attendees. Update SEO Regularly. Optimize Your Website.

SEO 245
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How to Leverage SEM to Better Understand Your Audience

Advanced Travel and Tourism

You see them first because each company paid to promote them and used SEM strategies to target you as a user. . SEO vs. SEM: Important Differences. Since SEO and SEM are often confused, let’s get clear on the differences. SEO (or search engine optimization) is all about organic search traffic. Using an SEM Strategy.

Audience 245
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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

In many ways, it’s effortless promotion through the simple power of sharing. Grow Your Social Media Channels. billion people used social media, and that number is growing astronomically. Examples of UGC social media strategies include: Creating a custom hashtag. Boost Your SEO Ranking.

Benefits 246
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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. In a nutshell, event marketing is about using different techniques across various marketing channels to promote your event to your target audience.