Bizzaboo

JANUARY 8, 2024

By incorporating elements such as the event name, logo, color palette, typography, visual design, and overall aesthetics, event branding aims to deliver a cohesive and consistent experience for attendees, sponsors, and stakeholders. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Conferences that Work

JANUARY 10, 2022

The event industry unduly focuses on large meetings. Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. What to do? Instead, make the meeting design right. (

Meeting 132

Meeting Meeting Design Online Sponsors 132

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Registration Social Media Sponsors 52

Maritz Global Events

MAY 2, 2019

There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. Better yet, they tee up tremendous opportunities to extend the event value runway. 5 Reasons Why Podcasting is a Smart Move for Event Marketers.

Event Marketing 45

Event Marketing Marketing Marketing Speakers 45

Endless Events

JULY 26, 2018

Decide on meaningful speakers. We talked in another blog here about the importance of choosing key speakers wisely in order to engage the audience best. But, what we didn’t cover, was how choosing speakers whose values align with the event’s purpose could skyrocket your engagement, contributing to overall event success.

Speakers 185

Speakers Audience Sustainability Events 185

Bizzaboo

NOVEMBER 14, 2022

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.

Sponsors 98

Sponsors Events Virtual Events Website 98

MeetingsNet

JUNE 10, 2020

. • How revenues raised from sponsors and exhibitors will transition to a virtual environment. • The event’s perceived value to attendees: A purely educational event could have a similar value to attendees whether it’s online or live, but a networking event might not. • The cost of event marketing, speakers, and staff.

Conference 110

Conference Retail Online Sponsors 110

Endless Events

OCTOBER 25, 2022

It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t overlook an often-forgotten component of event planning: event branding. . Event branding is a must if you want tangible results from your event. Website announcements. Social media posts. Email blasts.

Events 194

Events Social Media Promotion Event Planning 194

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.

Promotion 88

Promotion Social Media Vendor Audience 88

Social Tables

JANUARY 2, 2019

To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum.

Speakers 155

Speakers Attendee Events Website 155

Eventtia

OCTOBER 9, 2023

One of the primary challenges in event planning is managing the numerous details and ensuring you have backup plans for almost every aspect. What should you do when your key speaker suddenly cancels five days before the event? In retail, this can also involve branded bags, stickers, or even staff uniforms tailored for the event.

Event Planning 88

Event Planning Retail Registration Events 88

Bizzaboo

OCTOBER 3, 2022

The more creativity an event planner possesses, the easier it will be to create authentic experiences that stand out from other events. For this reason, being able to multitask is a prerequisite to finding success as an event professional. Find relevant event newsletters to sign up for (e.g., Skift Meetings Blog.

Certification 98

Certification Events Event Planning Communications 98

Bizzaboo

OCTOBER 11, 2023

Advances in data analytics have allowed event planners to track and measure each component of their events — and use that data to iterate and optimize their event strategies continuously. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

Event Technology 105

Event Technology Technology Technology Registration 105

Eventtia

SEPTEMBER 9, 2022

Event hashtags should be part of your social media strategy. They tie all related conversations together and make it easier for people to find event content. Build anticipation by leveraging event speakers and performers. You can ask them to promote the event on their social media pages or tag them on your event content.

Social Media 62

Social Media SEO Public Relations Events 62

Bizzaboo

NOVEMBER 28, 2022

Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . Sponsor management tools: sponsor management , lead management, and scoring tools.

Event Technology 98

Event Technology Technology Technology Registration 98

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

Retreat 104

Retreat Events Trade Show Logistics 104

Stova

OCTOBER 26, 2023

Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. Attendees gathered to make connections and gain insights from knowledgeable speakers. Networking is now the main driver of in-person event success. How do they rate speakers?

Networking 52

Networking Attendee Event Apps Social Media 52

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Data Protection.

Planner 90

Planner Social Media Events Site Selection 90

Bizzaboo

AUGUST 16, 2023

Considering that 80% of event professionals measure event success through attendee engagement and satisfaction, crafting an event that guarantees engagement and an unforgettable experience is paramount. Your words set the stage for an event they will want to attend.

Attendee 52

Attendee Social Media Events Event Planning 52

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Endless Events

OCTOBER 19, 2018

That’s right – by reading insights shared by industry experts on their blogs, of course! After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. Tips & tricks for event planners. Endless Events.

Trade Show 333

Trade Show Events Planner Trends 333

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) If you’re just starting out, you can create event communities on platforms like Facebook and Slack. What’s your budget?

Sponsors 304

Sponsors Fashion Promotion Virtual Events 304

Endless Events

APRIL 23, 2021

Let’s take post-event marketing, for example. Whether you’re looking to keep people interested after the fact, trying to create hype for an upcoming event, or simply want to keep engaging with your attendees once the event is over, video assets are your new BFF. Put Your Videos Out There.

Events 316

Events Virtual Events Social Media Audience 316

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

MAY 1, 2023

Miss an important detail, and you could jeopardize the entire event and risk upsetting clients, vendors, sponsors, speakers, and other attendees. Create a list of potential speakers and presenters and begin outreach. Start a “save the date” campaign on social media and through email marketing. Craft a run of show.

Event Planning 52

Event Planning Conference Marketing Marketing 52

Endless Events

AUGUST 17, 2018

To cement your event in your participant’s minds, why not take our free audience engagement webinar as well? This Year’s Event Statistics. Eventbrite has compiled some of the most relevant event statistics across various fronts, from event marketing and promotion to social media and technology.

Conference 196

Conference Contracts Contracts Speakers 196

Eventtia

OCTOBER 20, 2022

Estimate your budget while considering high-level expense elements, including: Venue cost (for an in-person or hybrid event) Virtual event platform ( for a virtual event ) Catering Staff and volunteers Talent fees (for speakers, presenters, etc.) Securing talents (keynote speakers, presenters, entertainers, etc.)

Event Planning 62

Event Planning Vendor Registration Sponsors 62

Endless Events

APRIL 15, 2020

Brought to you by Endless Events and Design Pickle! How To Promote Your Virtual Event: Pre-Event Graphics. The first thing on your list should be pre-event promotion. As we mentioned in our virtual attendee engagement blog , convincing people to attend will be extra challenging. Blog Graphics.

Virtual Events 229

Virtual Events Promotion Social Media Events 229

Social Tables

MAY 14, 2019

Marketer(s) We’ll touch on everything that goes into a good marketing plan a bit later in this post, but trust us when we say you might want an expert to help you promote your event. This is where a strong event marketing plan comes into play — but there’s no one-size fits all.

SEO 141

SEO Proposal Sponsors Events 141

Bizzaboo

SEPTEMBER 5, 2023

Or ask your high-powered keynotes or speakers to record personalized video invites that you (or they) can send out. Create a Collaborative Playlist You’re probably wondering how this works to promote your event, right? Start by creating a Spotify playlist for your event. Carina Bauer CEO IMEX 13.

Promotion 98

Promotion Registration Prospect Social Media 98

Bizzaboo

NOVEMBER 27, 2023

A post-event report is a comprehensive document that summarizes the key aspects of your event, including its goals, attendance, budget, and overall success. It serves as a valuable tool for future event planning and can also be used to showcase the success of your event to stakeholders and sponsors.

Events 52

Events Sponsors Speakers Preparation 52

Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Repurpose Event Content. Invite speakers to be guest bloggers. Interview attendees and speakers on a topic.

Human Resources 98

Human Resources Public Relations Speakers B2B 98

Bizzaboo

OCTOBER 16, 2023

Talent and entertainment: Budgeting for performers and entertainment adds wow to your event. Marketing and promotion: Effective promotion attracts attendees and maximizes revenue. of attendees have placed DE&I as their top priority when considering event attendance. Meeting these expectations is vital, as 26.8%

B2B 52

B2B Speakers Sustainability Events 52

Stova

MAY 4, 2023

Event technology is any digital tool that helps you plan and manage in-person, virtual, or hybrid events. Lower paper/printing costs mean more money for other parts of your event. Better speakers or more experiential activations, perhaps. Why waste resources on piles of printed maps, agendas, and collateral?

Event Technology 52

Event Technology Technology Technology Events 52

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98