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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Elevate Your Event: The Top 8 Benefits of Attendee Tracking

Endless Events

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. MEASURE AND PROVE EVENT ROI.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Virtual Event and Webinar Speaker Management and Prep: 7 Tips For Building Better Relationships

Bizzaboo

You’ve built an all-star lineup of virtual speakers for your next event. It’s time to tackle speaker management for your event. . of event organizers find it easier to enlist outstanding speakers for virtual events than in-person gatherings. Speakers are a vital part of your event’s success.

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Bizzabo named a Leader in 2024 Gartner® Magic Quadrant™ for Event Technology Platforms

Bizzaboo

” “Bizzabo has been a game changer for us – previously we were using a combination of agencies and marketing automation to run the event process end to end and the ease of use, deep understanding of events technology and constant innovation that Bizzabo has has made a world of difference.

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The Top 10 Questions to Ask When Buying Event Management Software

Endless Events

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What types of events am I running? While these platforms were good, they were limited.

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Everything You Need to Know About Event Scheduling Software

Bizzaboo

When planning successful event experiences, event teams face myriad challenges. From venue selection, event promotion, and budget management to catering, logistics, and speaker selection, orchestrating an event end-to-end requires meticulous planning. What is Event Scheduling Software?