Advanced Travel and Tourism

FEBRUARY 28, 2022

The truth is that by partnering with a marketing team, sales departments can benefit greatly. Here are the most important benefits of sales and marketing working together: 1. Consider the benefits on your organization of having both teams in sync and working towards the same goals. Especially for your stakeholders.

Benefits 243

Benefits Marketing Marketing Social Media 243

Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Advanced Travel and Tourism

JUNE 30, 2021

With that in mind, let’s look at the main benefits of user-generated content and what it means for your company. With those thoughts in mind, here are some of the most significant benefits of UGC you should be implementing for success. Instead of speaking to your audience, you’re joining hands with them. In 2020, over 3.6

Benefits 246

Benefits Marketing Marketing Social Media 246

Dana Communications

FEBRUARY 6, 2024

People just can’t get enough of social media. Sprout Social has the usage stats to back this up: reporting an estimated 4.89 billion worldwide users visiting, on average, seven different channels a month to rack up 151 minutes spent on social media daily. Another big benefit?

Marketing 209

Marketing Marketing Social Media Media 209

Endless Events

JANUARY 11, 2018

How to improve audience engagement? Try these six audience engagement techniques at your next event. It takes ages for the microphone to be passed from audience member to audience member while everyone waits in awkward silence for the next question. Engaged audience members participate more, learn more, and are happier.

Audience 306

Audience Social Media Speakers Events 306

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Audience 149

Audience Attendee Speakers Virtual Events 149

Advanced Travel and Tourism

AUGUST 22, 2023

Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team. Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key.

Marketing 245

Marketing Marketing Social Media Communications 245

Endless Events

JUNE 15, 2022

The Benefits Of Experiential Event Marketing. The benefits of experiential event marketing highly resemble the benefits of event marketing itself. By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Increase your presence on social media.

Marketing 296

Marketing Marketing Audience Social Media 296

Traveler's Q

DECEMBER 28, 2023

A website is the most significant platform for any organization to showcase its events and communicate with its audience. A stagnant and outdated website will not only deter the audience but also fail to communicate the latest developments and important information about the event.

Website 130

Website SEO Social Media Audience 130

Endless Events

MARCH 9, 2018

After all, you need the skills of a Cirque de Soleil performer to handle venues, schedules, suppliers, and social media all at the same time! Sure, it’s nice to get your ROI and all, but will your attendees also reap the same benefits? Every meeting planner we know is a great juggler.

Audience 324

Audience Planner Meeting Booking 324

Endless Events

FEBRUARY 11, 2022

It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard.

Platform 317

Platform Sponsors Events Social Media 317

Endless Events

JULY 6, 2020

Sure, landing pages, social media, and content are common, basic knowledge. Anybody who hasn’t been living under a rock knows about the power of social media in marketing. However, there’s more to incorporating social media into your marketing strategy than just sharing videos and pictures.

Virtual Events 307

Virtual Events Event Marketing Marketing Marketing 307

Endless Events

OCTOBER 11, 2022

That might mean seeking out sponsorships from an email marketing company or a CRM because they offer tools your audience uses. . Brand awareness and product mentions are nice, but sponsors want an idea of how this sponsorship benefits them. . Audience demographics and attendance figures. Social media and press coverage.

Sponsors 296

Sponsors Social Media Events Online 296

Endless Events

APRIL 8, 2022

What makes a hybrid event synchronous is that both hybrid audiences experience the same event, at the same time. But this is no easy feat; research shows that 46% of event organizers say that speakers struggle to simultaneously engage a virtual and in-person audience. Why asynchronous events? Each gets full, undivided attention.

Audience 306

Audience Virtual Events Communications Communications 306

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 220

Marketing Marketing Advertising Audience 220

Traveler's Q

APRIL 18, 2024

Benefits of Metaverse Events Global Reach and Inclusivity The metaverse eradicates geographical barriers, enabling a worldwide audience to converge with unparalleled ease. Product Launches and Demonstrations Launching products in the metaverse captivates and immerses your audience in the experience.

Trade Show 130

Trade Show Events Platform Audience 130

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants.

Social Media 130

Social Media Event Apps Sponsors Website 130

Smart Meetings

MAY 31, 2022

For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. And speaking of social media, don’t overlook this now-old friend.

Meeting 306

Meeting Social Media Trade Show Technology 306

Advanced Travel and Tourism

AUGUST 22, 2023

Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team. Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key.

Marketing 130

Marketing Marketing Social Media Communications 130

Dana Communications

AUGUST 8, 2023

In this way, the act of pampering oneself benefits the greater community. To engage younger demographics, try promoting cause marketing campaigns on social media. Resorts can easily connect with their guests and organically spread the word socially about their philanthropic initiatives this way.

Marketing 192

Marketing Marketing Travel Travel 192

AltexSoft Travel

JANUARY 30, 2023

They are a way for travel vendors to offer discounted airfares, hotels, car rentals , and other perks and benefits to certain clients, while also potentially increasing sales and customer loyalty. By offering special perks and benefits to CUG members, hospitality businesses can foster customer loyalty and encourage repeat business.

Benefits 97

Benefits Travel Travel Booking 97

Endless Events

MARCH 24, 2022

We’ve outlined 77 event KPIs and divided them into eight major groups: general and attendee event KPIs , financial event KPIs , marketing KPIs , audience engagement KPIs , presenter KPIs , sponsorship and tradeshow KPIs , event networking KPIs , community KPIs. Event platforms have transformed how we measure audience engagement KPIs.

Platform 334

Platform Sponsors Events Registration 334

Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Here’s what you need to define to get started with your event marketing strategy: Learn as much as you can about your target audience and create attendee personas. These may include: Social media.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Friend of a Follower.

Social Media 40

Social Media Media Advertising Audience 40

Endless Events

DECEMBER 20, 2022

But they require a few tweaks to ensure your audience feels like they’re part of the event – even if they’re sitting at home on their couch. Your audience should understand that it’s a real event you’re planning, not just another webinar resembling a conference call. . State the benefits of attending.

Online 177

Online Virtual Events Platform Audience 177

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. A distinct creation and deployment plan will reach your audience where they spend the most time online. You need watchers to take action in a way that benefits your organization and meets your end goals. Social Media Videos. Amazon Fire Stick.

Marketing 246

Marketing Marketing Social Media Advertising 246

Dana Communications

MARCH 28, 2022

It can be used in a variety of contexts, like on a website, in emails, social media, etc. When planning your next campaign, think about the benefits that video can bring to your messaging: It’s Storytelling on Steroids. And social media usage is prolific—Facebook, Instagram, TikTok and Twitter all have millions of active users.

Marketing 211

Marketing Marketing Social Media Manufacturing 211

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

ITA Group

DECEMBER 15, 2020

Don't Make These 3 Event Audience Engagement Mistakes. Ask any event marketer about audience engagement and you’ll hear the same thing: putting together an engaging conference, product launch or incentive trip is hard work. Complicating matters further, event audiences aren’t the same as they once were.

Audience 59

Audience Social Media Incentives Communications 59

Traveler's Q

NOVEMBER 2, 2023

From effective event registration, mobile apps, and audiovisual and presentation technologies, to social media and live streaming, the list of event tech solutions available to event planners is endless. The Benefits of Using Event Technology Event technology has become an essential component of modern-day events.

Event Technology 130

Event Technology Technology Technology Social Media 130

Endless Events

MAY 6, 2019

Event Live Streaming: The Audience. “In a sense, you’re creating a new audience, you have the in-person audience and the virtual audience”, says Brandt. So, it’s paramount you remember both these audiences and not just one of them. What does your remote audience look like?”

Social Media 316

Social Media Remote Audience Events 316

Traveler's Q

SEPTEMBER 14, 2023

Therefore, it is crucial to invest time and resources in creating a well-designed and informative event website that resonates with your target audience. The website enables event planners to reach a broader audience from different geographical locations, boosting their chances of success.

Website 130

Website Online Social Media Registration 130

Endless Events

OCTOBER 27, 2022

While Nick, Will, and Thuy mostly agree that their preference that small events are better, they also explore the benefits of going big. When I think about it, I think of it from a social media standpoint ,” she says. “I Large Events: What are the Benefits, and Who is the Audience? . Does Event Size Matter? .

Regulations 177

Regulations Events Social Media Publishing 177

Crowdriff

MARCH 8, 2017

Social media contests are more than just a fun excuse to hand out free swag to your followers. A well-organized contest excites and engages your audience. We created this step-by-step guide to help DMOs and travel brands maximize the benefits of running a social media contest. Step 1 | Set a unique hashtag.

Social Media 52

Social Media Media Website Publishing 52

The Abbi Agency

APRIL 23, 2021

You’ve got to know your audience (and theirs too), and you’ve got to speak their language. Even if the influencer delivers a large audience, how loyal is the audience? Even if the influencer delivers a large audience, how loyal is the audience? But, ultimately, likes are cheap on social media.

Social Media 246

Social Media Audience Media Prospect 246

Advanced Travel and Tourism

AUGUST 22, 2023

Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team. Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key.

Marketing 100

Marketing Marketing Social Media Communications 100

Smart Meetings

MAY 24, 2021

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. For example, they allow you to reach a wider audience at a much lower cost. Social Media Metrics. When it comes to measuring the success of virtual events, social media metrics can be particularly helpful.

Virtual Events 312

Virtual Events Social Media Registration Online 312