Convene by PCMA

AUGUST 7, 2023

We use generative tools to supplement our existing audience research, transcribe interview recordings, and even produce a unique and evocative image of the person we’re hoping to attract with our campaign.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

MAY 5, 2022

And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Event technology solves many common event planning pain points.

Event Technology 317

Event Technology Benefits Technology Technology 317

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Eventbrite

MAY 31, 2022

When events are your business, numbers count. That’s an incredible opportunity to tap into new audiences and sell more tickets. And produce more events. In the first quarter of 2022, paid events per Eventbrite creator averaged 3.2 events for the first quarter, compared to […].

Automation 98

Automation Audience Events Event Marketing 98

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Instagram – Make your event Instagram worthy!

Audience 134

Audience Social Media Media Events 134

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Marketing Platforms.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

FEBRUARY 21, 2018

In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Smart Meetings

JANUARY 11, 2024

It just made sense this audience would find their perspective interesting,” he said. Another Kind of Intelligence The overarching topic, however, was the impact of Generative AI on events. He suggested that one way to add value in the future will be to provide the human touch missing from an automated world. “In

Trade Show 246

Trade Show Regulations Automation Platform 246

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Instagram – Make your event Instagram worthy!

Audience 92

Audience Social Media Media Events 92

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. “ “We use the platform for all our events (virtual, hybrid and in-person) from anything of 30 – 2k attendees. .” Truly great customer service.”

Event Technology 116

Event Technology Platform Technology Technology 116

Bizzaboo

APRIL 22, 2024

This strategic use of data sets apart successful events in today’s technology-driven landscape. Operational Efficiency Through Automation and Doing More with Less Automation is key to achieving operational efficiency in event planning and execution.

Event Technology 52

Event Technology Trends Technology Technology 52

Smart Meetings

MAY 26, 2023

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. You can upload floor maps, customize layouts, and brand your event from the admin panel. It’s time to truly break out of our comfort zone.

Healthcare 221

Healthcare Technology Technology Panel 221

Endless Events

MAY 9, 2023

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. You can use AI to streamline: Event logistics: ChatGPT can’t plan everything for you, but it can certainly speed up research.

Event Planning 177

Event Planning Automation Social Media Panel 177

Endless Events

FEBRUARY 2, 2018

Whether it’s automating using apps or bots, or encouraging your audience to spread the word themselves, there are many ways to boost your social media without the stress. So check those venues again, and give your event plans another once-over to make sure they meet the expectations of your audience. Click To Tweet.

Social Media 136

Social Media Media Automation Events 136

Convene by PCMA

APRIL 1, 2024

Foley-Lewis, who is based in Brisbane, Australia, will be presenting herself to a portion of the world — PCMA APAC’s The Business of Events conference audience — as a keynote speaker on April 15 at Marina Bay Sands in Singapore. Is there one quick tip you can share that might help our audience improve (slightly!) in these areas?

Management 64

Management Automation Events Speakers 64

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. Does the platform in question integrate with marketing automation or CRM platforms?

Management 280

Management Platform Event Apps Automation 280

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. “ “We use the platform for all our events (virtual, hybrid and in-person) from anything of 30 – 2k attendees. .” Truly great customer service.”

Event Technology 69

Event Technology Platform Technology Technology 69

Endless Events

JULY 6, 2018

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. But don’t innovate just for the sake of audience engagement. Give Your Meeting Audience a Pleasant Surprise. Keep in mind that you also need to give exhibitors a good ROI.

Trade Show 214

Trade Show SEO B2B Automation 214

Convene by PCMA

NOVEMBER 29, 2023

Identify real-world use cases where AI can revolutionize event marketing, audience engagement, and attendee experience. Learn how to leverage AI to automate event logistics, streamline processes, and improve operational efficiency.

Event Planning 52

Event Planning Telecommunications Logistics Regulations 52

Eventtia

JUNE 28, 2022

Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. Keep reading to learn how marketing automation makes event planning less of a slog. Or can you?

Automation 77

Automation Event Marketing Event Planning Marketing 77

Endless Events

APRIL 27, 2018

One of the top influencers for the industry was TED which forever changed the speaker-audience format worldwide. Another highlight is that the number of event-related careers is growing due to the sheer popularity and effectiveness of meetings as both marketing tools and revenue opportunities. paid to event workers in salary.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. She specializes in crafting marketing content that includes tips for using tools and techniques like email verification , growth hacking and marketing automation.

SEO 245

SEO Marketing Marketing Website 245

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Marketo, for example, makes automation with other platforms easier. Behind their success is their penchant for designing events around the specific needs of the audience without fear of thinking outside the box.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Eventtia

SEPTEMBER 20, 2022

A key aspect of achieving your marketing goals is understanding your customers. Conducting a consumer research helps you figure out your target audience’s needs, challenges, motivations and purchase behavior. Essentially, creating a buyer persona allows you to tailor your marketing strategy to appeal to your target consumers.

Marketing 62

Marketing Marketing SEO Automation 62

Bizzaboo

MAY 7, 2023

Since there are only so many hours in the day, many event teams are turning to generative AI tools like ChatGPT to expedite the event planning, marketing, and content creation processes. ChatGPT has generated a ton of buzz over the last several months, but it’s not the only generative AI tool on the market.

Automation 52

Automation Events Social Media Training 52

Bizzaboo

SEPTEMBER 12, 2022

Plus, you can choose from more than 25 premium music playlists to provide an energetic backdrop and match the tone of your event. Jublia: Data-driven Audience Networking. Jublia is the first networking platform focusing on audience engagement through a data-driven process. Not sure twine can handle your virtual audience size?

Virtual Events 98

Virtual Events Events Platform Audience 98

Eventtia

DECEMBER 20, 2022

A key aspect of achieving your marketing goals is understanding your customers. Conducting a consumer research helps you figure out your target audience’s needs, challenges, motivations and purchase behavior. Essentially, creating a buyer persona allows you to tailor your marketing strategy to appeal to your target consumers.

Marketing 48

Marketing Marketing SEO Automation 48

Bizzaboo

OCTOBER 11, 2023

Event promotions were limited to mediums like print, direct mail, cold calling, and word of mouth. Fast and personalized post-event follow-up was nearly impossible without automation. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

Event Technology 106

Event Technology Technology Technology Registration 106

Bizzaboo

FEBRUARY 20, 2023

With all this in mind, let’s look at a few can’t-miss items on your pre-event checklist template for an in-person conference. Event Brief/Management Checklist ☐ Set the event date and name. Your goal should be to create a name that’s catchy and in line with your target audience. ☐ Determine an appropriate event length.

Conference 98

Conference Sponsors Virtual Events Speakers 98

Maritz Global Events

JANUARY 21, 2020

When you think of lead retrieval as a cog in a well-oiled marketing machine, you’ll begin to see that your other preferences (visibility, product launch, etc.) Understand Your Audience. Immediate Automated Trade Show Follow-up. It comes down to capturing their interest at critical points before, during, and after the event.

Trade Show 52

Trade Show Automation Technology Technology 52

Stova

MARCH 17, 2023

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team. What is Event Planning?

Automation 40

Automation Events Registration Prospect 40

Eventtia

DECEMBER 11, 2021

A hybrid event, as we know, is a combination of a live, in-person event and a virtual event, and technology is important in bridging the live and virtual components, as well as facilitating the delivery of virtual components to the virtual audience. This is where various event marketing technology solutions can help.

Event Technology 62

Event Technology Technology Technology Social Media 62

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based

Management 98

Management Events Advertising Sports 98

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. He shared the example of a medical event marketer that used a “bogus” metric: How many coffee cups were used by attendees who visited the company’s coffee bar at their convention booth.

Events 52

Events Prospect Event Marketing Global Events 52

Eventtia

JANUARY 20, 2023

The user-friendly platform makes it easy to design a unique page for your event with unlimited branding capabilities. With Cvent’s powerful analytics tools, you can track ROI on events and get key insights into how your audience interacted with your organization. You can check the pricing here.

Registration 48

Registration Automation Vendor Platform 48

Eventtia

JANUARY 20, 2023

The user-friendly platform makes it easy to design a unique page for your event with unlimited branding capabilities. With Cvent’s powerful analytics tools, you can track ROI on events and get key insights into how your audience interacted with your organization. You can check the pricing here.

Registration 48

Registration Automation Vendor Platform 48

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. There is no time to think about whether our audience will care. To succeed, the event marketer of the future needs to stay on top of the event marketing game.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40